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Innovation is key to success and we shall look at how to be the best at it.
Every Thursday at 6:30pm EST... please Join me today at 6:30pm EST as I talk with three of the industries top professionals in the areas of photography, film and multi media imagery. My guests with be Wayne Filowitz and Jack Shulman of wrpbitv.com and CeCe Espeut of CeCe's Photography we will be discussing the need of companies like yours and the visual imagery required to take you and your company to the next level. What do you need to be successful in this new information and visual age. Dial 917.889.7881 to listen to the show.
Selling in a Skirt with Judy Hoberman with her Guest Sheryl Adkins-Green & DJ Swinyar:
Since Sheryl joined Mary Kay Inc. in January 2009, she has been instrumental in leading the development of a product portfolio strategy that is generating a sustainable stream of innovative skin care, color and fragrance products. She is driving the development of strategic digital marketing and social media initiatives that are building brand loyalty and enabling independent beauty consultants to successfully sell Mary Kay products anytime and anywhere. Sheryl brings a wealth of knowledge to the Chief Marketing Officer role not only from her Mary Kay experience, but also from her tenure as an executive for several notable Fortune 500 companies including Alberto-Culver, Cadbury-Schweppes, Kraft Foods, and Citigroup where she was a Regional President in Retail Banking.
DJ Swinyar - In speaking I am able to talk about strategies I used to climb up and out from the bottom. In high school I was voted most likely to live at home with my parents forever and most likely to be a stay at home dad. Since then I have learned about how to shift the psychology of an under achiever and the necessary habits to overcome natural laziness. After teaching myself, I now teach others how to be motivated even when they don't feel like it! In investing, I use a unique approach. I hold a BS in Psychology and the way I analyze the stock market is based on the belief that the stock market is ALL psychology. I even call myself the Market Psychologist. One humorous example of the market's psychology is that after the crash of 2008, the S&P 500 bottomed out at $666. It is interesting that once this point was hit, people didn't dare go any lower.
Listen to the guest we'll have on this show.
Selling to the Government: Marketing Your Small Business is our topic on The Core Business Show with Tim Jacquet.
Whether it's blogs, white papers or YouTube videos, original content is a crucial component of every small business marketing strategy and this month's guest on The Marketing Mojo Show will help listeners with a key component of this content marketing - the blog. Kristi Hines is a professional blogger and social media strategist and she will provide insider insight to help listeners set up, sustain and succeed with their small business blog.
Why should you blog? Is Wordpress the way to go? What are the must-have plug-ins? Where can you to find inspiration for blog posts? If you find yourself asking these questions, you won't want to miss Kristi Hines' visit to The Marketing Mojo Show.
Selling in a Skirt with Judy Hoberman with her guest Rachel Parker and Laurie Burton:
A self-described geek who can recite entire episodes of “South Park” by heart, Rachel Parker has had a passion for content ever since she was old enough to hold a crayon (purple, please).
Throughout her 15-year marketing career — five of those years spent as a copywriter in one of Houston’s largest advertising agencies — Rachel has helped brands such as Reliant Energy, Hewlett Packard, AIG American General, and SYSCO Foodservice to connect with their customers. Over the years, she’s developed a distinct talent for being able tocommunicate in the voice of the client, often eliciting the comment “You get me, Rachel. You just get me.”
Laurie Burton is an internationally recognized innovator and author who has helped thousands of people improve their ability to communicate effectively, thereby creating more success in business and in life.
The author of, Presenting You, Laurie’s techniques generate dramatic results in an amazingly short time from one-on-one coaching, to seminars, to corporate groups. Promoting the use of each individual’s unique passion, energy and animation, she encourages attendees to her workshops to be comfortable with themselves, creating more effective opportunities to lead, inspire, express, convince and sell!
In 1985 Laurie became a senior lecturer at the University of California, School of Cinematic Arts, where she taught acting and directing for film in both graduate and undergraduate programs. During this time, Laurie developed training sessions with a focus on what she believes is one of the most dynamic, yet overlooked tools available for expressing ourselves – the human body.
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