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This eposidpe we will be discussing beauty and entertainment public relations, with your hosts Anje Collins & Burt Luna
Our guests are:
Charissa Lauren is the co-owner of Pretty Living PR, a firm working internationally with fashion, beauty and lifestyle brands. She is a Publicist and PR Professional with experiences both on-stage and as a production coordinator, she was given a first-hand knowledge of the skills required to thrive as a business and individual. After retiring from the stage, she’s since dedicated her time specializing in public relations to appoint others in the development of their business. While acting as a full-time publicist and business owner, Charissa is also a published writer, her work being featured in numerous magazines. In addition to her passion for writing, she has a strong talent in envisioning productions, and a drive for community fundraising. www.prettylivingpr.com @CharissaLauren on Twitter.
Allyn Lewis – Co-Owner of Living Pretty PR
As a renowned model, dancer, and socialite, Allyn is no stranger to the worlds of fashion and entertainment. Her on-stage experiences has proven to be an asset with business relationships by providing an insider’s point of view. This media mastermind advantages from her varied expertise in turning a vision into a production. ?Allyn’s stage-savvy persona and on-the-go determination benefits both her clients and co-workers while also making her a total package in the industry. Tackling modeling, production, and PR, this blonde-haired, green-eyed vixen is the definition of drive and compassion.
Many entrepreneurs do their best to conduct their own (DIY) publicity services. Most fail to successfully increase brand awareness due to the fact that they are working beyond the scope of their core competencies. When it comes right down to it, companies continue to turn to competent PR pros after they realize there are certain things that only the true PR pro can bring to fruition. That is our focus on this edition of, “The Strategist Radio LIVE."
Wishful thinking isn't a communications strategy. This is RossTalk for the week of August 25, 2014. In RossTalk, strategic communications consultant Gary M. Ross takes a 90-second look at issues in the news and how they relate to best practices in communications. New episodes are usually posted on Mondays. www.garymross.com @garyrosschicago
Elivira Guzman is back with an Ask Elvie Segment
Info about our guests:
Cyndy’s career has taken her from her home in Oklahoma to a 20-year entertainment career in Los Angeles, where she served as Director of the Television Division of Bender, Goldman & Helper. Her area of expertise centers on planning and executing media relations programs that achieve high levels of coverage. Cyndy has managed media relations for the Emmy’s, Screen Actors Guild and VH-1 Music Awards shows, as well as top television shows for NBC, CBS, FOX, Carsey-Werner, Aaron Spelling, Disney Channel and 20th Television.
Cyndy served as Suzanne Somers’ personal publicist for more than 10 years, and has worked with Jim Carrey, Jennifer Lopez, Ali Wentworth, Matthew McConaughey, Sandra Bullock, John Lithgow, and Cybill Shepherd to name a few.
Hoenig currently owns and operates Pure PR in Oklahoma City, serving small to large businesses nationwide.
Lashawn Thomas- Atty Miami Entertainment Law Group
The Miami Entertainment Law Group has had the pleasure of representing clients before some of the biggest names in the entertainment industry such as Fremantle Media, ThinkFactory Media, Monami Entertainment, Kinetic Content, Simon & Schuster, Black Entertainment Television, MTV, and Sony Latin.
What resides at the very core of content marketing? Why has content marketing become a staple for today's most highly visited, most engaging, and most collaborative web sites like Entrepreneur, Forbes, and LinkedIn? Understanding how an effective content marketing strategy works and how you can adopt such a process on behalf of your digital marketing efforts is our focus on this edition of, “The Strategist Radio LIVE."
Starting a new venture business or rolling out a new product or service line means that it is high-time to energize your public relations strategy. Your requisite PR strategy must be developed in such a way that you are able to effectively distinguish your brand from that of your competition. Establishing your identity and sharing your story or only vital two slivers of your PR mix. What six ingredients must you consider as you define your PR plan? That is our focus on this edition of, “The Strategist Radio LIVE.”
Holding Consumer Attention by Building Trust
Triggering Your Unique Life-Cycle Strategy
A Practical Guide to The Strategy and Tactics of Revolution. This evening an article will be read and the listeners will have an opportunity to comment and express their thoughts.
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