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Finding the Fit: Pharma and Mobile
Hear hosts Ben and Corey in a conversation about pharma and the role mobile health will play in the industry. Guests include: Dr. Sachin H. Jain, Chief Medical Information and Innovation Officer at Merck, and Marc Monseau, Managing Partner at Mint Collective.
Tags: mHealth Mobile health Pharma Merck HIT
by mHealth Zone in Health
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The (Near) Future of Digital Pharma
Social, Mobile, Analytics, & the Cloud A discussion with selected EU digital experts who will be speaking at the updcoming The 5th Annual Digital Pharma Europe conference. A discussion with Philippe Kirby, EUCAN MCM IT Director, MSD (Europe) Inc., who previews his presentation at the upcoming 5th Annual Digital Pharma Europe conference. Kirby also discusses what the near future of pharma digital marketing has in store especially regarding use of the iPad, social media, and analytics (SMAC)
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Pharma Wikipedians
The Pros and Cons of Pharma Employees Editing Wikipedia Articles A conversation with Bertalan Mesko, MD, founder and managing director of Webicina.com, Michael Spitz, SVP and Managing Director at Zemoga, and Silja Chouquet, owner and CEO of whydot GmbH, about a proposal by Dr. Meskó that urged pharmaceutical companies to appoint employees as Wikipedia "spokespeople" who would perform all Wikipedia article edits on behalf of the company.
Tags: pharmaceutical marketing Wikipedia social media Health
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Big Pharma
Big Pharma, Can we educate ourself one the Health Industry?
Tags: Medical Big Pharma Holistic Bible Herbs
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Future of Pharma and ignorance
Discuss a report by Harry dent that typifies the ignorance around chronic and autoimmune disease.
Tags: Pharma Fish oil Inflammation Harry Dent Zone
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Social Media for Pharma C-Suite Dummies
The Need for Social Media Training
A conversation with Alexandra Fulford, Principal at Healthcare Management Consultants, Ltd and known as @Pharmaguapa on Twitter. We discuss the need for social media training of pharmaceutical senior managers.
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"Safe" Social Media for Pharma Marketers
Alliance Health's Safe Social API
A conversation with Dan Hickey, SVP of Products at Alliance Health, about Alliance Health's Safe Social API, which enables marketing partners in the pharmaceutical industry to build interactive pages within the company's network of condition-specific social health networks.
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Bridging the EU Pharma-Digital Agency Divide
What EU Pharma Marketers Need from Digital Agencies Guest Saidat Amirkhanova, former Digital Communications Director at sanofi-aventis, discusses the relationship EU pharmaceutical marketers and digital agencies from the perspective of someone with many years of experience on the inside of the industry and who is now working on the outside.
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Why is putting the patient at the center so difficult?
Enough is Enough. It's Not Rocket Science!
A conversation with Dyan Bryson, VP, Patient Enablement Services at Indegene Lifesystems Pvt. Ltd. and Managing Director, Inspired Health Strategies, LLC, about what it will take for the pharmaceutical industry to become more "patient-centric" and the benefits for pharma and patients.
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“YOU’RE FIRED”….Pharma no longer safe haven!
I started my long career in the sales business coming from the Pharmaceutical sales space and back then you were very fortunate to land such an opportunity.....because it was security. These days we've seen major cuts, downsizing and just plain ole "Insecurity" when it comes to the Pharma business. I have my favorite partners back on the show to talk about the recent changes in the pharma business and examine if it's an industry on the massive decline. Sid & Gary are two
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TransCelerating and Crowdsourcing Pharma R&D
A Critical Shift in Drug Development in the Post-Blockbuster World Guests Thomas Krohn, Director, Clinical Open Innovation, Eli Lilly, Jerry Matczak, Community Manager for the Lilly Clinical Open Innovation Team, and Roland Andersson, Director for Accenture's Life Sciences R&D practice, discuss Lilly's Clinical Open Innovation project and the Transcelerate joint venture, both of which promote open source collaboration to speed development of new drugs.
Tags: pharmaceutical marketing R and D Open Source Crowdsourcing
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There IS Life After Pharma!
What is life like after pharma? I asked that question in January, 2009 after more drug industry layoffs made the news. In this podcast, I talk with Marc "Douglas," one of the founders of After Pharma, an online resource and community for those seeking opportunities beyond the pharmaceutical industry.
Tags: pharmaceutical social media after pharma professionals Jobs
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