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Baby Boomers were raised to be obedient employees. We were expected to go to work for father-like corporations that would take care of us. But the world has changed. Those days are gone.
We now need to look at ourselves as products—well-defined products that can be promoted worldwide. This is defined by personal brand. Can you afford to ignore developing and promoting your personal brand? If you want to stay employed for the next 20 years (which many Baby Boomers will need to do), that answer is: No.
In Personal Branding for Baby Boomers, Marc Miller breaks down the steps to building a great online reputation, specifically tailored to those 50+ who find themselves job hunting or competing for work in today’s “LOOK AT ME!” business environment. How can you compete for jobs with digital-savvy Generation Xers and sharp-witted Millennials? You can.
What is a personal brand
Why should baby boomers care
How to manage it
Our guest Marc Miller’s career journey included 22 years at IBM, several thriving tech startups, a painful stint as a high school teacher, a gig raising funds for the Jewish Community Association of Austin and a near fatal bicycle accident that changed his perspective forever.
Thirty years of wandering the proverbial career desert, often repeating the same mistakes over and over, taught him his most crucial lesson: Most people don’t really know what makes them happy at their core, what fulfills them. They pursue money, status, a skill set, all of which provide some level of satisfaction, but not contentment. They wind up feeling frustrated and trapped. Others have figured out what they need, but don’t know how to chart a course to get there.
Learn more about him at https://careerpivot.com/about/
The Brand Re-Coder, Kellie Kuecha of KellieKuecha.com talks about the visual aspects of personal branding using YouTube and Instagram. She explains the value of creating a YouTube channel to enhance your personal brand credibility and how to repurpose your content for it. She gives some of the most valuable Instagram tips you've ever heard to easily use in your everyday social media engagement.
The Brand Re-Coder, Kellie Kuecha of KellieKuecha.com talks about Social Media Personal Branding Strategies. She gives insights on how to use Facebook, Twitter and Pinterest to effectively communicate with your niche audience. She reveals her Facebook personal branding secrets and the best times to do what and when with your targeted fans.
Adam Dince @AdamDince Director of Earned Media (SEO, Social Media & Content Strategy) at Deluxe Corporation drops by @DriveThruHR to talk about Personal Branding
DriveThruHR was designed to be a captivating and easy-to-digest lunch discourse that covers topics relevant to HR professionals. Each 30-minute episode features a guest speaker who shares her or his knowledge and experience in human resources. Our hosts and special guest cover a wealth of topics, including HR Technology, Recruiting, Talent Management, Leadership, Organizational Culture and Strategic HR, every day at 12:00 pm Central Time. The radio program is hosted by @williamtincup, @Thehrbuddy @TheOneCrystal & @MikeVanDervort.. The #1 HR show, with amazing HR conversations and follow us on the twitters at @drivethruhr and #dthr.
Is the Personal Brand of your employees important to the success of your business?
Should you care what matters to your employees?
How can I reinforce my culture and brand with my employees?
Do I need to align my personal brand with my empoyeers brand?
Tune in Monday at 11AM to learn the answers to these questions.
YPI P.E.A.K. "Radio over the E.D.G.E." will spotlight human resources, workforce preparation, and topics relating to management and leadership. The show's core focus is on the recognition, understanding and development of human potential. Hosted by YPI Consultants founder and President, Joann Venezia,
Contact YPI Consontants - 631-320-0217 / email@example.com
Send your comments to firstname.lastname@example.org
We are offering a discount on The E.D.G.E. Program for our listeners, contact the office for details. 631-320-0217
Authentic Branding With Elyshia Brooks ( Author of "Branding The Authentic You") is a power packed segment on designing and creating an authentic branding message that attracts your divine clients. Elyshia provides tips, strategies, and great insight on how to create a brand that speaks to your true purpose and passion with power. Be a guest on her show for an "Authentic Brand Makeover" as she will have business owners, entrepreneurs, managers and individuals who need to create a brand or re-brand themselves or their business. Email Elyshia at EBShow@ElyshiaBrooks.com. Looking forward to talking with you! Much Branding Success!
Read more: http://www.blogtalkradio.com/elyshiabrooks/2014/07/07/branding-the-authentic-you-with-elyshia-brooks#ixzz37TAoMjaP
Taboo Talk, a Christian talk show featuring Lady Charmaine Day (Pastor, Publisher, Author and Radio Host www.ladycharmaineday.com). Taboo Talk helps individuals transform their mind, body, and spirit utilizing the principles of Jesus Christ! On this episode of Taboo Talk, Christopher Cathcart defines what personal branding is, discusses 5 key elements of successful personal branding, his recommendation for successfully managing your brand over social media and personal etiquette tips you can implement to manage your brand. This was a powerful show you don't want to miss. About Christopher Cathcart: Christopher Darren Cathcart is a published author; public relations, marketing and brand development expert; and a noted social entrepreneur. In 1995, Cathcart founded OneDiaspora Group, a Los Angeles and Washington, DC-based communications consulting firm whose clients have included Jaguar Cars, Hidden Beach Recordings, UniWorld Group, Inc., Heart & Soul magazine, among others. His first book, The Lost Art of Giving Back, a how-to guide to volunteerism, was published in 2007. His second book: HBCU Experience, The Book was published in 2014. A graduate of Howard University, Cathcart has more than 27 years of public relations experience in the entertainment, corporate, and political fields. Before starting OneDiaspora Group, the Plainfield, NJ, native was an executive at some of the world’s leading entertainment and media companies. Beyond the world of communications, Cathcart is also highly respected in the advocacy and service communities. And for more than a decade, Cathcart has served as a mentor with Big Brothers of Greater Los Angeles. Cathcart is also a PR and marketing instructor at a leading film school in Los Angeles and has conducted marketing/branding workshops. Visit Chris at www.onediaspora.com and email@example.com.
In this episode, Rick and Bill discuss the importance of having a personal brand that's congruent with how your target audience perceives your company, product or service. Learn how to avoid marketing or branding messages that disconnect from your product or service offering and discover a simple process that will help you improve your brand recognition with your customers.
The end of 2007 I found myself facing the reality of loosing over 4m in a bad investment.
The effects of that on my personal and business life.
No different than the risk people take today investing in Wall Street.
What I learned from this and how you can benefit from it today in you own life.
Segment 1: Sima Dahl is America’s Personal Branding Champion. She’s a speaker, trainer and coach who helps people harness the power of their digital footprint to get more of what they want.
Segment 2: Jean Olivieri is a small business owner who also leads Marketing for ADP Small Business Services, which provides HR and payroll solutions for more than 400,000 small businesses in the United States.
Segment 3: Clay Clark is the founder of Thrive15 and the constant wallet-losing former "U.S. SBA Entrepreneur of the Year". As the result of his tireless tenacity and honey badger work ethic, he's been able to found and co-found several successful companies including: DJ Connection, Elephant in the Room Men's Grooming Lounge, Thrive15.com, etc. while finding the time to co-produce five children.
Segment 4: Lesli Harris is a member of Stone Pigman Walther Wittmann, LLC. She focuses on intellectual property and entertainment law, representing professional sports teams, television networks, start-up companies and music venues.
Segment 5: Marc Guberti is a teenage entrepreneur, digital marketing expert and author. He is the co-founder of Teenager Entrepreneur, a movement that educates and empowers teens worldwide with the knowledge they need to become successful entrepreneurs. Marc has surpassed 250,000 social media followers.
Sponsored by Sage and Nextiva.
Kellie Kuecha, The Brand Re-Coder, of KellieKuecha.com gives some of the best and quickest tips to elevate your personal brand. She explains how and why the reason using basic video techniques gives people instant celebrity status simply by using their smart phone. She explains the power behind the social video site "Vine" and why you should pay attention to it. She gives you the six most important questions to ask yourself whenever you make a post in social media and what it means to your personal brand and marketing.
Dr. Hubert Rampersad, father of Authentic Personal Branding said, “No vision + no self-knowledge + no self-learning + no thinking + no mindset change + no integrity + no happiness + no passion + no sharing + no trust + no love = No Authentic Personal Branding..Love is an important element in this Personal Branding equation. It is about loving yourself, loving others, and loving what you do. Authentic Personal Branding is a journey towards a happier and more successful life. Your Personal Brand should emerge from your search for your identity and meaning in life, and it is about getting very clear on what you want, fixing it in your mind, giving it all your positive energy, doing what you love and develop yourself continuously. Your Personal Brand should always reflect your true character, and should be built on your values, strengths, uniqueness, and genius.” I love his model! He designed an organic, holistic and authentic Personal Branding model which is consistent with our brand and that is why we promote it. His model builds on the self- discovery work that produced your Divine Inspired Life Purpose and your Strategic Life Plan. If you have yet to do this work you can go to our website and download The New and Reawakened You-A 7 Day Self- Guided Retreat. It’s free and once you finish it you can request your free life coaching session. We can help you move forward with proven results. We deliver focused solutions that yield transformative results!We deliver focused solutions that yield transformative results Call 847.428.6933
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