• 00:16

    Do You Actually Need Social Media?

    in Business

    We start off the show by answering the question we get asked most by our potential clients (and basically everyone else), "Do I actually need social media?" The short answer: you may not but your media brand absolutely does.


    Link to our deck we discuss on the show: http://bit.ly/jumpwiresocialmediapkgs2015


    We discuss 8 examples of how media brands we work with are using social media today:




    Industry credibility



    Increasing ratings, views, referrals, subscribers, revenue, ARPU, downloads, etc.



    Data collection & analysis



    New business & lead generation



    Reinforcing your brand online



    Audience feedback & engagement



    Marketing opportunities & trend analysis



    Employee recruitment & retention



  • 00:32

    Marketing Strategy: Mastering the 10 Most Supreme Social Media Mandates

    in Entrepreneur

    How about generating brand buzz and audience engagement by leveraging the power of content and social media marketing? In fact, leveraging the power of content and social media marketing can help you notably elevate your market share and give rise to your customer base in a profitable way. Doesn't that sound pretty amazing? It shouldn't be that hard? Right? Wrong! Making a dent relative to your social media practices is all about following very specific social media marketing guidelines. Identifying and understanding such social media marketing rudiments will help set you and your brand apart from the bloaters and the floaters. Are you up for another challenge that will help lift your business to the next level? But getting started without any previous experience or insight could be challenging. That is our focus on this edition of, “The Strategist Radio LIVE."

  • 00:42

    Nicheprof and Social Media Marketing

    in Business

    Dr. Ron Capps is a communications professor at a midwestern university. He's been online since the late 1980s, so he has seen a number of businesses come and go. From the rise and fall of MySpace to the continual rise of Facebook, social media has become a mainstream method of marketing. But the platforms change, as do the rules.


    Join the Nicheprof for a quick update on social media applications he is working with, and learning about.


    The show is hosted by Ken English, aka the MediaMojoGuy.

  • 00:16

    Branding Yourself on Social Media: Chicken and Egg Syndrome

    in Business

    Are you struggling to brand yourself effectively on social media?  But who is truly to blame: Facebook, LinkedIn, Twittter.....or you?


    Join host Christopher Tompkins as he shares his tips to creating a brand that delivers impact online.


    The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com

  • 00:31

    Social Media Update with the Nicheprof

    in Business

    Dr. Ron Capps is a communications professor in Missouri. He follows trends in social media, with both a classroom and person perspective. Teaching college age, and some older students, about the evolution of social media has taught the Nicheprof a lot about personal, and corporate, brand management. He uses the skills he has developed for clients, demonstrating that content is king, and you can index well with a variety of extensions, if you know what to do, and do it.


    The show is hosted by Ken English, the mediamojoguy, who has developed an interest in video production, using digital to video platforms such as Animoto and Photodex, as well as sketch platforms that include EasySketchPro2, VideoMakerFX and Explaindio.

  • 00:32

    Social Media Strategy: Book Sales and Social Media

    in Entrepreneur

    Is is altruistically plausible that authors and publishing can generate book direct sales using the various capabilities found across today's social media environment? The answer is adamantly, "Yes!" That stated, there are certain factors relative to book sales and social media that must be considered in order to realize the profit generating potential. That is our focus on this edition of, “The Strategist Radio LIVE."

  • 00:33

    Social Media Strategy: Defining Social Media Archetypes

    in Entrepreneur

    In order to effectively communicate with another individual or a group individuals, we must first identify their language, beliefs, culture, perspectives, perceptions, and expectations. Therefore, we must know who we are speaking with by accurately understanding their social media archetypes. That is our focus on this edition of, “The Strategist Radio LIVE."

  • 00:15

    Having Trouble Writing Social Media Content? After This Show You Won't

    in Business

    Are you having trouble creating content for your social media campaigns on a regular basis? Let host Christopher Tompkins share his insider tips on today's episode!


    The Social Marketing Academy, presented by The Go! Agency, is your ongoing classroom for all of the social media topics that you want to learn more about. Host Christopher Tompkins, CEO of The Go! Agency, will be covering a wide array of topics from how to get your business step up using social media to more advanced tactics and techniques. Tune in live or on-demand to take full advantage of all of the social media marketing information provided in each show. Visit The Go! Agency online for more details: http://www.thegoagencyusa.com

  • 00:31

    Online Marketing with Social Media

    in Business

    Dr. Ron Capps, aka the Nicheprof, is a communications professor. He has been online since the mid-90s and follows trends in social media.


    The show is hosted and produced by Ken English.

  • 00:22

    Getting to Know Author and Social Media Strategist Nicole Murray

    in Writing

    Nicole Murray is a creative writer by passion, training, and profession. She is a Columbia College graduate with a degree in Fiction Writing and Marketing. Nicole’s dual Gemini personality helps her pursue creative writing as a personal profession.


    Nicole explores the creative landscape of the mind to craft fiction out of real emotion. She currently writes short stories, novels, poems, and screen plays.


    Nicole Murray also has extensive experience in digital content strategy, content development, and social media marketing. She has developed, lead, and contributed to a number of custom campaigns for leading brands such as Comcast’s African American digital and social initiatives, The Toyota Green Initiative, General Mills’ Feedings Dreams campaign, and P&G.

  • 01:00

    Ana Hoffman Social Media and Traffic strategist | Traffic Masters Radio

    in Business

    Ana Hoffman runs a no-nonsense Traffic Generation Cafe, where she freely shares advice on getting more web traffic by all free means possible, like SEO traffic, social media traffic, and blog promotion, as well as converting that traffic into email subscribers and paying customers. Still Need more traffic? You can get her Free Bite-Size Traffic Hacks email series or  Future traffic generation course: TrafficologyBlueprint.com | Target. Drive. Profit. 


    Join us for "Traffic Masters with Gina Gaudio-Graves and Jack Humphrey" as guests share their secrets for building relationship capital, relationship marketing and internet marketing strategies, & business systems that have created thriving businesses.


    Jan Riley, Founder of "You Create You" hosts an intimate short with guests from Directions U. Next week, join us when DU Faculty Member, Ken Krell shares World LOVE Week - you can love your business and the world!


    Airing weekly on Tuesdays at noon eastern and in permanent replay, come learn how you can apply these secrets to succeed in your own business as well!


    In between episodes, you can get help any time you need it through the FREE Directions University's "Amazing Traffic Vortex" walks you through applying the internet marketing strategies and online business systems.  It shows you how to apply what you learn about on the show to YOUR business, step by step!

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