• 00:30

    Isn't Everybody Growing Business by Content Marketing?

    in Marketing

    Isn't Everybody Growing Business by Content Marketing?

    http://strategycontentmarketing.com/growing-business-by-content-marketing/


    Aplologiesw to anyone who tuned in yesterday.  We had some technical difficulties, and then were interrupted by an event at the office, so we cancelled for the day.  But we're back!


    Why Isn’t Everyone Growing Business by Content Marketing?


    I have to admit that when I first decided to get into this business, I thought I was going to find that virtually everybody had already adopted the methodology of growing businessby content marketing. But I was wrong.


    There are just an amazing number of people with narrow target audiences who are doing the wrong things.  Some get well ranked purely by accident and without any deliberate control. They could do so much better with such a small amount of directed effort!


    Tune in and discver how to deliberately target an audience on the internet.  Wouldnlt you like have gueranteed customers calling on you, instead of you cold calling on customers who might have no interest in you whatsoever?  I know that I hate cold call selling.  Do you?


     

  • 00:35

    Content Marketing with Scott Jangro of Shareist

    in Internet

    Jonathan Edward Goodman of Halyard Consulting talks to Scott Jangro of Shareist about Content Marketing and his recent trip back from Affiliate Summit West in Las Vegas.

  • 00:18

    Content Marketing and Your Small Business Blog

    in Marketing

    Whether it's blogs, white papers or YouTube videos, original content is a crucial component of every small business marketing strategy and this month's guest on The Marketing Mojo Show will help listeners with a key component of this content marketing - the blog.  Kristi Hines is a professional blogger and social media strategist and she will provide insider insight to help listeners set up, sustain and succeed with their small business blog.  


    Why should you blog?  Is Wordpress the way to go?  What are the must-have plug-ins?  Where can you to find inspiration for blog posts?  If you find yourself asking these questions, you won't want to miss Kristi Hines' visit to The Marketing Mojo Show.


          

  • 00:20

    A Picture Is Worth a Thousand Words: Visual Content Marketing Trends

    in Marketing

    The old cliche, "A picture is worth a thousand words", is very true with online marketing. Great images help your content stand out and boost your chances for viral marketing, social media sharing, attracting search engine traffic and more. But how do you ethically and legally obtain images for your B2B content marketing needs? What do you need to know to take or choose great images? And what other options are there for visual content besides images? Marketing writer Jeanne Grunert from Seven Oaks Consulting shares tips for choosing great images to boost online content marketing efforts and offers insight into visual content marketing trends.

  • 00:16

    How to Use B2B Content Marketing to Acquire New Customers

    in Marketing

    B2B content marketing can help you boost your online visibility and attract more customers to your website. Marketing writer and expert Jeanne Grunert from Seven Oaks Consulting shares tips, expert insights, and action steps for using B2B content marketing to acquire new customers. It's all part of words that WORK - to boost profit, acquire customers, and grow your business.  

  • 00:19

    Content Marketing and Your Small Business Blog

    in Marketing

    Whether it's blogs, white papers or YouTube videos, original content is a crucial component of every small business marketing strategy and this month's guest on The Marketing Mojo Show will help listeners with a key component of this content marketing - the blog.  Kristi Hines is a professional blogger and social media strategist and she will provide insider insight to help listeners set up, sustain and succeed with their small business blog.  


    Why should you blog?  Is Wordpress the way to go?  What are the must-have plug-ins?  Where can you to find inspiration for blog posts?  If you find yourself asking these questions, you won't want to miss Kristi Hines' visit to The Marketing Mojo Show.


          

  • 00:56

    Learn To-Content Marketing for Podcasters

    in Marketing

    Teresa Maron, the "LearnTo" Queen is Helping You, So You Can Help Others. Join her and her Guest Collaboration Partners for insider secrets on Content Marketing, product development and Podcasting.


    Amy Domestico, marketing guru and charter member of BlogTalk Radio's original team, shares her guarateed success tips for radio show hosts and entrepreneurs who want to start one. Tune IN!


    Contact Teresa at LearnTo.us  and sign up for Free Training, Content Marketing, Podcasting Tips and more.

  • 00:52

    Epic Content Marketing With Joe Pulizzi

    in Marketing


    The amount of content being produced every day is mind-boggling.  As a company or brand, creating content that connects with our target audience is challenging enough; to create content that engages and converts seems overwhelming.  This episode of Content Marketing 360 has host Pamela Muldoon talking once again to “the Godfather of Content Marketing”, Joe Pulizzi, founder of Content Marketing Institute and author of his latest book Epic Content Marketing: How To Tell A Different Story, Break Through The Clutter And Win More Customers By Marketing Less”.  Joe discusses how the industry of content marketing is evolving and defines what it means to really create something epic.  He breaks down his 6 Principles of Content Marketing that will be integral to your 2014 plan.  Kick of your year right; tune in to get the inspiration to make 2014 your best year in content yet! Content Marketing 360 Radio Show is only on Next Stage Online Radio, part of Next Stage Media Group.  

  • 00:51

    Your Website, SEO And Content Marketing

    in Marketing

    Now more than ever your website is your home base, the online storefront that tells people what you do, how you help and who is best suited for your products and services. Your website is your 24/7 marketing, sales and customer service team rolled into one domain. So how do you ensure that you’re getting the most from this invaluable web property? This episode of Content Marketing 360 Andy Crestodina, co-founder and Strategic Director of Orbit Media, joins Pamela Muldoon to talk website content, SEO, Google and so much more! Andy will talk about the importance of deciding what you want your website to do for your company before creating the content. Outlining the outcomes should steer the objectives. He will discuss how the ability of a website to be search friendly must be built into it’s DNA to be effective. And often, the small updates and tweaks can make the biggest difference towards website success. If you are looking for an easy-to digest conversation on SEO and website content, then this interview with Andy Crestodina is the perfect fit! Content Marketing 360 Radio Show is only on Next Stage Online Radio, part of Next Stage Media Group.  

  • 00:45

    Beyond Traditional Marketing: Content Marketing & Networking

    in Marketing

    Beyond Traditional Marketing:  Content Marketing & Networking

  • 00:32

    Content Marketing for Small Businesses

    in Marketing

    Join Heather Steele with guest host, Tess Wittler to talk about content marketing: what is it and how can small businesses manage a successful content marketing plan.


    Topics included in this chat:



    What a content marketing professional does and the tools they use in marketing;
    How telling a clients’ story and illustrating what differentiates people from their competition;
    Why content marketing is so important to your marketing plan and activities;
    How as consumers of goods and services we get our information now and in the past;
    Examples of content marketing strategies and case studies of the process and results;
    Email marketing newsletter campaigns and tips on managing them.


    About your host, Ms. Heather Steele: 


    Heather is the Chief Marketing Officer for Blue Steele Solutions, in Denton, Texas. She is a marketing professional specializing in interactive/Web marketing. She practices innovative operations and process development with a knack for making the most out of small marketing/sales budgets and personnel.

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