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This is Beyond the Airwaves: The Infinity Project, where we go beyond the mainstream media and tackle issues that don't seem so important to the major networks.
There are the commercials that inspire us, make us laugh, and don't show the product until the very end. They're among the best. Some ad campaigns, though, make us wonder...what were the creators high on? We'll take a look at the worst ad campaigns of all time, and one of the guys on BTA already has a beef with that Don't Touch My Dart set of commercials...
Ikari Chaos-San is the founder and creator. Shirley is truly the Oddball Extreme. Janet is our resident Arizona Magician. Tim is the Tokusatsu Master. Heather is Queen Kitty Serenity. Mike the King of Hearts is our video game wizard. We'll also have guest appearances by our friends from the MAD HOUSE, so come and listen in!
Visit our official website at http://beyondtheairwaves.weebly.com and don't forget to join in the conversation on the forums located on our official website. We want you guys and gals, the fans, to tell us what's on your mind and what you feel is important to cover, so let us know what you want to hear.
**All sound effects are protected under fair use provisions and are NOT intended to create any copyright infringement.**
Join Renegade Smith and Lee "the Mouth" Peer as they discuss false flags and
destroy/discredit campaigns... Both are about deception and always attached to an agenda.
Show starts at 9pm ET, 7pm PT. Call in number, which you can also listen to the show is,
Setting up a Marketing Campaign is essential for individual’s promoting themselves or corporations that have products to sell. Exactly how do you design and execute an effective campaign and then measure its success? Listen in as Shirley Gutkowski, America's Dental Hygienist, speaks with Katie Jones, Marketing Associate at American Eagle Instruments about the American Eagle “Go Green and Save Green” campaign.
Katie Jones graduated from the University of Nevada, Reno in 2011 with a BA in Journalism emphasis in advertising and a minor in Business Administration. Her degrees have been the perfect combination for a career in marketing. She works closely with Lewis Meyers Sales & Marketing Manager, US/Canada at American Eagle Instruments, Inc. on developing marketing campaigns and strategies.
American Eagle Instruments, Inc. is a USA manufacturer of high quality and innovative dental instruments in Missoula, MT. They can be reached at www.am-eagle.com; twitter.com/BetterDentistry; www.facebook.com/AmericanEagleInstruments; www.linkedin.com/company/american-eagle-instruments-inc.
Host: Shirley Gutkowski
Producer: Gaylene Baker
What will Google's July 22 switch from old Ad Words to new Advanced Campaigns mean to you the small to medium business or non-profit?
Find out as your web coach Ken Freeman examines the pending changes.
Download the pdf
<a target="_blank" href="http://coachmeken.com/bidding-best-practices.pdf">Download the White Paper from Google</a>
You've seen them...commercials of people with tubes covering a hole in their throat and voice alterating devices speaking for them; commercials showing saddened loved ones telling stories of how a drunk driver took their loved ones away, or the political smear-by-fear campaign commercials "making you aware" of some atrocious scheme the opposing candidate is up to. Do these scare campaigns actually affect the way people make their decisions on the targeted subjects, or do the messages in these ads go away after the commercials end?
Creating a Spirited Life with Janet Kessenich
Topic: The Consumer Has a Soul: The Whole Person in the Marketplace
When you shop, do you ever feel like you have to leave your soul at the door?
The consumer in our culture is traditionally viewed by marketers as a statistic and a demographic to be analyzed and manipulated. But, marketing expert and author Tracy Carlson understands the consumer is a whole person - one with feelings, intuition, integrity, and an artistic sensibility.
She's identified what's missing from most marketing campaigns and what creates an approach that respectfully treats the consumer as a whole being. We'll discuss how we, as consumers, can recognize the businesses that are bringing the soul into the marketplace on the broadcast of Creating a Spirited Life: The Consumer Has a Soul: The Whole Person in the Marketplace.
Tracy Carlson is Founder & Principal of Right-Brain Brands. She is a seasoned marketing strategist, speaker and advisor who helps companies develop brands that people care about and that inspire loyalty. Tracy has led some of America’s best-known brands (Dove, Hellmann’s, Wisk) and consulted to many more (including General Mills, Rubbermaid, and Pepsi), and has extensive experience advising startups and small businesses as well.
Tracy’s non-traditional background combines equal parts Wharton MBA and unrepentant Yale humanities geek. This hybrid expertise, integrating human-centered right-brain thinking with left-brain analysis and metrics, forms the basis for her new book What Great Brands Know: Unleash Your Right-Brain Genius to Stand Out and Make Customers Care.
Host Donald Whitehead will welcome key leaders, grassroots organizers, experts, and other voices to discuss ending homelessness, progressive politics, culture, demographics, social justice, economic justice, social change, community action, community organizing, and more!
Justin Jeffre, Streetvibes Editor
After studying at the University of Cincinnati, Justin Jeffre became a member of the multi-platinum recording group 98 Degrees. In addition to his passion for music, Justin has been active in Cincinnati’s political scene, including running for city office and leading campaigns for numerous causes. He became a co-publisher of the Cincinnati Beacon in 2006, a position he held until July of 2012. In 2008, Justin worked as a ballot access coordinator for the Nader for President campaign. He currently serves on the board of Common Cause Ohio and the Friends of the School for Creative and Performing Arts. In July of 2012, Justin became the Editor of Streetvibes.
“The simple reality is that the education system has failed, particularly for minorities. The Minneapolis school district spends $21,000 per student per year, but currently less than 25% of black students are reading at or above grade level. If the system cannot adequately help large segments of the population, then we need a new system of education.” ~Better Ed
Minneapolis, Minn. – You have seen the billboards pointing worded fingers right at the Minneapolis Public Schools headquarters on Broadway Avenue. We have watched Better Ed run ad campaigns in mailers, social media and literature drops that tell us the Minneapolis Public School system is not educating learners for success. Join us as we speak candidly with Better Ed president Devin C. Foley.
in Self Help
Join us as we talk with Maryann Candito about 3 Keys to Jumping off the diet rollercoaster, releasing weight, and being in charge over food.
About Maryann Candito:
Maryann Candito, founder of Synergy Weight Release and author of the book I'm Losing It! 7 Steps to Jump Off the Diet Roller coaster, Release Weight, and Be In Charge Over Food , is passionately committed to help spirited and sensitive, people who have had it with diets and deprivation, to finally release the weight for good naturally and intuitively. She teaches how to utilize the power of the body/ mind connection to activate the body's natural weight release response. Her clients achieve liberation from food obsessions, subconscious programs, and negative eating habits, resulting in long lasting weight release and empowerment!
About The Hosts:
Rachel Haviland, Ph.D. blends 19 years in scientific research with cutting-edge marketing techniques to bring a unique perspective to medical marketing. An experienced writer, trainer and speaker with an entrepreneurial mindset, she combines innovative marketing solutions with extensive healthcare knowledge to create campaigns that produce results.
Genevieve Kohn shows women how to reclaim their health through healthy diet, gentle exercise and energy healing so they can have a life they love! She is a best-selling author, health coach, and energy healer. She lives in suburban Boston with her husband and two young sons. Go to bit.ly/wellsource4me and sign up to receive your free gift!
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