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Where's the Magic in your Brand?!
There’s a new paradigm shift in the way we do business today:: I believe that if you brand with intention & heart, you bring more meaning and purpose to the business table. (That’s the magic piece here.) Imagine experiencing a major shift in the way you see yourself. Imagine seeing your brand throug
Tags: branding brand with heart brand with intention brand energy brand in Mexico
by NY Brand Lab Radio in Business
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NY Brand Lab Radio | Brand Q&A Segment
What's your most niggling frustration around your brand? Or, your biggest point of pain in your business? (You know, where does it hurt the most?) Well, if your brand needs a bit of clarity, call in between 10amET and 10:30amET on NY Brand Lab Radio tomorrow. That's Wednesday June 1st, and I'll answer your question. It doesn't matter whether it's about launching a new biz or looking for some creative big ideas, I'll put you on the Hot Seat and we'll get to
Tags: Mary van de Wiel brand provocation brand auditor branding questions brand therapist
by NY Brand Lab Radio in Business
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'Brand' New Mom: Stay Motivated with Miesha King Behn
Miesha King Behn, self-taught fashion design entrepreneur, owner of PI5 by MKB, an urban-chic, faith-based women’s apparel brand will soft launch the Style and Spirit Fashion Lounge on Monday, November 26, 2012 from 6:00 PM to 9:00 PM at Shot Callerz Nightclub in Victorville. This show is dedicated to the 'brand' new mom with tips on staying motivated in the midst of challenges. #Gratitude The Style and Spirit Fashion Lounge is an upscale spa-shopping-social event produced by PI
Tags: Miesha King Behn Brand New Mommy Brand Mom Style and Spirit Lounge MKB
by The Brand New Mommy in Women
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NY Brand Lab Radio | Dorie Clark
Google, Yale University and the Ford Foundation, hire her to help increase sales and enhance their brand reputation. She's a frequent contributor to the Harvard Business Review, Forbes, and the Huffington Post and she's a former presidential campaign spokeswoman. Meet Dorie Clark, author of the forthcoming Harvard Business Review Publishing book What's Next? The Art of Reinventing Your Personal Brand. FYI Clark has taught mar
Tags: Dorie Clark marketing strategist brand reinvention personal branding writer
by NY Brand Lab Radio in Business
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NY Brand Lab Radio | Matthew Kruchko
We're talking Operating Principles today. What kind of principles steer you and your business? For West Coast brand firm, Applied Storytelling, these work best: – Work with heart. Live for joy. Get to simple. Along the way: Mix it up. Hear the voices. Repeat the procedure. Essential skills: Toughness of mind. Lightness of spirit. Flexibility of approach. Commitment to ends. Join Applied Storytelling’s MD Matthew Kruchko today as we explore how they help clients navigate the ev
Tags: Applied Storytelling brand firm Matthew Kruchko brand strategy brand agency
by NY Brand Lab Radio in Business
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NY Brand Lab Radio | Mary van de Wiel | Brand Therapist
Brand Review, Anyone? You’re counting the days before the New Year, right? You’re taking stock, assessing your life, re-evaluating what you’ve accomplished in the last 12 months, and of course, you’re determined to make 2011 the best year ever. But are you willing to take an Unofficial Review of your brand for the year?
After all, your brand is sending out thousands of snippets of dialogue, conversations and clues about you and your business, whether you know it or not. So conducting your own UTags: branding Personal Branding Blog brand audit brand auditor brand review
by NY Brand Lab Radio in Business
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NY Brand Lab Radio | Gemma Craven
FACT: Brands are becoming more human. But what does the humanization of brands actually mean? What’s more, if you want to humanize your brand or company, what do you do? Meet Gemma Craven. As SVP and NY Group Director at Ogilvy’s 360 Digital Influence Group, Gemma is an expert in the world of advising and leading clients on the development of community, conversation and reaching key influencers online. She’s worked in the digital space in the US and France with the
Tags: Gemma Craven Ogilvy humanization of brands brand expert online expert
by NY Brand Lab Radio in Business
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NY Brand Lab Radio | Mary van de Wiel
This week is Q&A week! That means I'm going to open up the lines and take questions from you at 10am sharp EST. Just to get you in the mood, here are two good reasons why you're going to want to tune in: (1) Your brand's got cracks
Tags: Mary van de Wiel brand anthropologist brand therapist branding brand storytelling
by NY Brand Lab Radio in Business
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NY Brand Lab Radio | Liz Dennery Sanders
If you're looking to create a more powerful, authentic brand that resonates with your target audience, positions yourself as an authority and builds your tribe, meet Liz Dennery Sanders. Liz wears many hats: As a dynamic brand strategist, marketing coach and celebrity outreach consultant, she is also the founder of SheBrand.com, a global, online business – dedicated to helping female entrepreneurs build their confidence, their brands and their bank accounts. A member of
Tags: Liz Dennery Sanders She Brand brand strategist celebrity consultant marketing coach
by NY Brand Lab Radio in Business
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NY Brand Lab Radio | Q&A Segment
charset="utf-8" / It's not every week I open up the lines for a Q&A segement! If you're been sitting on the fence lately dreaming about how to get started or how to reboot your brand or how to show up when it comes to social media or just craving a bit of brand clarity, call in this morning! Ask away. More importantly, let's take things to the next level here. PS For restless creatives, entrepreneurs, startups and CEOs, I strongly believe that your brand has to hold a ce
Tags: Mary van de Wiel brand provocation brand auditor zing your brand brand therapist
by NY Brand Lab Radio in Business
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NY Brand Lab Radio | Wayne Breitbarth
Too many people are dinking around the edges of LinkedIn. What’s more, according to Wayne Breitbarth, you’re doing yourself a disservice if your brand is not showing up on the largest business data base in the world. FYI You're missing out on the chance of meeting 120 million business people. Find out how to use “the LinkedIn platform to get your arms around the most powerful asset you have– your network of relationships.” – Michael Kuhlman, pres
Tags: Wayne Breitbarth LinkedIn guru Power Formula Kickstart Your Brand Kickstart your Business
by NY Brand Lab Radio in Business
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NY Brand Lab Radio | How to Build a Potent Brand (Six Clues)
It’s just not enough to be brilliant. People must know and remember that you are. Let’s face it, walking around feeling complacent and entitled because you know you’re brilliant is not a viable strategy, right? So if you want to be known, remembered and recognized, it’s critical you build a brand that not only positions you as brilliant – but as irresistible and indispensable, too. How do you do that? You create a potent brand.
So how do you start building a potent brand? (We'll look at six waTags: Potent Brands Mary van de Wiel Brand Building How to create a potent brand Brand Therapist
by NY Brand Lab Radio in Business
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