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Understanding the business of show business, Maddox Simms struck a deal with one of the largest distributor of pre-recorded music, movies, books and in-store marketing services, which makes her projects available to selected Wal-Mart stores throughout the country. Her films are also available on Netflix as well as Redbox. By abandoning the traditional Hollywood template of getting a film made, now she has the final say and creative control over her own projects and brand.