Primetime: Women's Cycling Association Robin Farina

The WCA was formed in 2013 with an intent to the advance the interests of professional women athletes withing cycling. WCA President Robin Farina is currently in Tuscon to help promote a new documentary by Kathryn Bertine, Half the Road, which was feature on Primetime early last year.  Robin began her cycling career over 10 years ago after graduating from the University of Tennessee. Robin is the 2011 National Road Race Champion and a 2012 Olympic long team member. Robin owns an elite coaching company, RF Training, where she trains cyclists and triathletes of all levels. She is also the is co-owner of Uptown Cycles in Charlotte, NC, one of the premier bike shop/training centers in the country. When not on the bike, Robin spends her time helping the Women’s Cycling Association grow and become a global movement for women’s equality in sport and life. She is also an avid yogi and loves all things outdoors!

The show also feautues an interview with reknown mental training coach Dr. Kristin Keim.  Keim recently finished her dissertaion on athletes with Traumatic Brain Injuries (TBI's) and has been working with professional athletes mental approach to their sport for the past several years. Keim discusses some of the best practices and pitfalls to help develop a strong mental game for your cycling season.