5-4-20 Mastering the Balance between Human and Technological Capital

With all that’s going on during this pandemic, the real shift towards technology has been accelerated in order to keep businesses operating and moving forward.

With things shifting to a more digital experience for the mortgage industry, this week we look at keeping the balance between the human aspect of business and the increasing dependency on technology.

With over three decades of industry experience, Dale Vermillion has driven double-digit results in every mortgage market imaginable.

And now he’s committed to helping you do the same.

Since 1995, Dale has taught over 450 lenders and 1M+ loan officers a systematic, value-based approach to sales, customer service, and management that delivers results and builds lasting customer loyalty.

That approach—your guaranteed path to success—has helped thousands of loan officers close over 20 loans a month, processors shorten turn-times to under 30 days, and managers grow their volume by multiples.

Built on the best practices of top performers, a lifetime of proven mortgage sales success, and relevant borrower and market research, the tips and strategies Dale imparts are both timeless and actionable.

Topics Covered in this Podcast:

- Building a successful sales-centered, metrics-driven, OthersFirst company
- The importance of balancing tech, service and relationship
- Creating synergy and teamwork between operations and sales to improve productivity
- Avoiding the “pawning” mistake – taking control of your customers and partners
- Achieving differentiation in a competitive and commoditized environment