04-09-2018 – Digital Mortgage Marketing Solutions with Steve Ryan of RyTech

Steve Ryan is the Founder and CEO of RyTech, LLC, a digital marketing firm with offices in Milwaukee, the metro-Washington DC area, and suburban Chicago. The firm, which offers a host of different customized digital marketing solutions, currently works with B2B, B2C, for-profit, and nonprofit clients in a range of industries, with heavy emphasis on professional services across the United States. Steve has previously spoken at many conferences, tradeshows, and training sessions for individuals and businesses looking to make an impact online.

Here are some topics that will be discussed in the interview:

1. Of the 3.4 million Internet searches conducted on the Internet per month here in the US that are related to mortgage industry, what number or percentage is related to refinancing versus first time home ownership?
2. When you say that 85% of relationships with businesses will be done without human interaction by 2020, is that because were using devices such as Alexa or Siri?
3. When you say 18% of local searches are done on mobile devices lead to a sale, are there any types of products or that more indicative than other types of products?

As usual, the first half of the program will feature Les Parker’s Market-Logics Live, a macroeconomic perspective on the economy with a music parody and then Joe Farr providing you a rate & market update.  Next is Alice Alvey of Union Home providing a regulatory & legislative update followed by Allen Pollack giving us a Tech Report of the latest technology impacting our industry. Then we wrap up the first half the program with Andy Schell, a/k/a “Profit Doctor” sharing ideas on how to improve your bottom line.

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