Limor Schafman Presents Anurag Mehta of Mobile Posse - Alternative Mobile Marketing Platforms 12/8/2008

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EPISODE NOTES

Host Name:	Limor Schafman
Show Name:	Limor Schafman Presents: Anurag Mehta of Mobile Posse - Alternative Mobile Marketing Platforms
Date / Length:	12/8/2008 9:00 PM UTC - 45 min
Description: h:25756 s:357011	Mobile advertising is a hot topic, but there is more to mobile advertising than SMS and banners for mobile web. Mobile Posse provides an innovative, idle screen advertising solution that delivers informational, entertainment, and promotional content directly to the home screen when the phone is not in use. Anurag Mehta, VP of Sales & Business Development for Mobile Posse, will tell us more about the company's platform, while explloring with yus how it fits within the mobile marketing ecosystem and forward looking trends into 2009. expand

Tags:	mobile marketing mobile advertising anurag mehta mobile posse idle-screen free content for advertising business models content mobile Limor Schafman DigIn! Radio KeystoneTech Group

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Limor Schafman Presents: Anurag Mehta of Mobile Posse - Alternative Mobile Marketing Platforms