Limor Schafman Presents: Jonathan Chashper: Good Product Development Drives Business in Any Economy

Why is it that certain products on the market sell regardless of the economy? What makes certain products become hits, and other great ideas simply fail. Product Development is an art as well as a science. It involves innovative engineering, piercing market niche identification, and comprehensive understanding of human behavior. Product Management requires determination, finesse, and excellent management skills.

Jonathan Chashper, founder and president of Product Savvy Consulting(www.productsavvy.com), will give us a clear, easy understanding of what it takes to create products that sell – the process and the execution.

Product Savvy Consulting is a management consulting firm with over 75 combined years of executive level management experience. Its core competencies lie in its ability to assist hi-tech companies in accomplishing their goal of bringing their product to market on schedule. It bridges the gap of experienced executive level managers in Product Management, R&D, and Product Marketing to develop, deploy and delivery client products to market. Show host: Limor Schafman