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Breakthrough Branding: From Small Idea to BIG Brand

  • Broadcast in Books
Kellie Alston

Kellie Alston


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Imagine having an idea that takes you from the small business owner you are now to the leader of an explosive brand like Twitter, Zappos, Groupon, or Red Bull.How would your life be different? And, is that really possible?

Expert Brand Strategist Catherine Kaputa proclaims that it is in her new book Breakthrough Branding: How Smart Entrepreneurs & Intrapreneurs Transform a Small Idea Into a Big Brand.

Her impressive achievements include 10 yrs. as SVP, Dir. of Global Advertising & Community Affairs at Citi Smith Barney & Shearson Lehman Brothers; led award-winning I love NY campaign at Wells,Rich, and Greene; developed & taught branding course at New York University's Stern School of Business; award-winning author of three branding books; sought-after keynote speaker; influential Executive Coach, & founder of Self-Brand, LLC.

 Learn more about her trailblazing career at catherinekaputa.com or breakthroughbrandingbook.com.

Join us on June 25th at 9:00 a.m. (est) and have a BREAKTHROUGH with your branding.