Our Terms of Use and Privacy Policy have changed. We think you'll like them better this way.

CharlesXLamson

Charles.Lamson

Edit Profile
Episodes
839
Followers
Listens
84784
×  

Follow This Show

Stay in the know about new episodes and updates.
I was born in 1968 in a suberb of St. louis, Missouri, called St. Charles. I am a very great man, whose knowledge knows no bounds. I am also very attractive and charming. The only thing that exceeds my inherent awesomeness, is my great humility. When you listen to my show, you'll understand why I am quite possibly the greatest man who has ever lived.

On-Demand Episodes

CharlesXLamson

1st half: Aristotle's Rhetoric 2nd half: Radio is a personal, one-on-one medium; people listen alone. And radio is mobile. It can entertain people who are driving, walking, at home, or away from home. This makes it a particularly strong way to... more
Play Now
CharlesXLamson

1st half: Aristotle's Politics 2nd half: How Creativity Enhances Advertising Through the powerful use of imagery, copy, and even humor, creativity enhances advertising. But what exactly is creativity or the creativity process? What is the... more
Play Now
CharlesXLamson

1st half: Aristotle's Politics 2nd half: The Growth of Sponsorship Advertising and public relations people get involved in sponsoring many kinds of special events. In fact, sponsorship may be the fastest-growing form of marketing today. It... more
Play Now
CharlesXLamson

1st half: Aristotle's Politics 2nd half: Advertising Strategy and the Creative Mix The advertising (or communications) objective declares where the advertiser wants to be with respect to consumer awareness, attitude, and preference; the... more
Play Now
CharlesXLamson

1st half: Aristotle's Politics 2nd half: The New Marketing Mantra: Relationship Marketing by Charles Lamson Today, many advertisers are discovering that the key to building brand equity in the 21st century is to develop interdependent,... more
Play Now
CharlesXLamson

1st half: Aristotle's Politics 2nd half: Every year, companies spend millions of dollars creating ads and promotions that they hope their customers and prospects will notice and relate to. Then they spend millions more placing their... more
Play Now

POLITICAL DISCUSSION
Play Now
CharlesXLamson

1st half: Aristotle's Politics 2nd half: The people and organizations that provide specialized services to the advertising business are called suppliers. Without their services it would be impossible to produce the billions of dollars worth of... more
Play Now

POLITICS
Play Now
CharlesXLamson

1st half: Aristotle - Fast forward 2,400 years to 2nd half: Contemporary Advertising
Play Now

Facebook comments

Available when logged-in to Facebook and if Targeting Cookies are enabled