Taking the Political Focus out of your Business

Unfortunately, we all have opinions. They say they're like you know what's (where the sun doesn't shine)... everyone has one and no one cares. We've seen some poor decision in recent days that will effect your bottom dollar. Aligning with certain political agendas will cause some people to stop patronizing your business. Well, it's your right, but it's also theirs to another company. Carefully consider whether you want to get into support agendas outside of your agenda to make money, because it could cost your bottom line, and potential reach.