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Growing up on a north London council estate, Alexander Amosu learned earlier than most that there were two ways to get what you want in life. “You either stole it, or you found a way of paying for it.” Amosu, opted for the latter.
He got a £10-a-week paper round and earned enough money to buy a new pair of Nike trainers in weeks.
“I realised then that I didn’t want to be poor anymore.”
He tried several businesses, from cleaning services for pregnant women to organising parties, until in 2000 he hit upon an idea that saw him quit his degree in computer engineering.
I'll catch up with him and find out more about his inspiring story which recently includes producing (amongst many other things) the most expensive bottle of Champagne in the world!