How White-Collar Small Business Owners Should Sell Without Appearing to Sell

Selling Without Appearing to Sell (SWAS) is the ultimate benefit of the 321 sales system. SWAS for designed and launched in 2015 and serves as the foundation for all 321 sales system and business development practices.

One of the biggest challenges in selling is consumers' negative opinions of salespeople. And rightfully so...the focus has always been on the salesperson's best interests instead of the consumer's best interest. 

At appointments, consumers are ready to say No to salespeople using tricks and gimmicks. SWAS works in favor of consumers.

Today's episode is sponsored by Richa Gupta, Yoga Teacher, A Richa Life, New Delhi India (Noida District)