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Consultant, Lecturer in the Department of Organizational Science in he Columbian School of Arts and Sciences at George Washington University, and co-author of The Pivot Point: Success In Organizational Change, Victoria Grady describes how costly it really is for organizations to change successfully. Victoria Grady points out that over 70 percent of all organizational change initiatives fail, and that failure is often mistakenly blamed on employees for being resistant to change. Instead, the failure is due to what Victoria Grady calls a failure to pivot. That important pivot point is reached when employees abandon the old familiar ways of doing things, and embrace acting and performing in a new way. Since people are attached to people, places, events, or processes in the workplace, change leaders must understand both the people and organization. Since this is not always the case, change efforts fail. Victoria Grady shares ideas for improving the success of change initiatives, and for measuring and tracking how employees respond to specific actions in the process.