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Demand Generation as a Competitive Advantage

  • Broadcast in Marketing
Debbie Qaqish

Debbie Qaqish

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This week, join us as we speak to Jodi Florence, Director of Marketing & Public Relations from IDology. As a very early adopter of marketing automation, Jodi will discuss the competitive advantages of Demand Generation as it applies to any size company. Topics will include sales alignment, lead scoring, and reading online digital behavior.

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