Maria Ross

About Branding Basics for Small Business The secret is starting with a strong Brand Strategy. Brand is more than just a pretty logo: it is your core promise, personality, and reason for being. Branding effectively and connecting with customers isn’t about how much money you spend, but about how clearly and consistently you communicate the right message through everything you do. This book reveals a simple ten step process to create a strong Brand Strategy so you can: * Craft messages to connect with the right customers * Make smart marketing decisions and save money * Inspire customer loyalty * Share a clear vision with partners and employees * Break away from the pack and grow your business This practical and entertaining guide is your answer to finding the perfect brand and growing your business on any budget. Maria also suffered a brain injury and fought back to overcome her illness and win her business back