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Center for Excellence in Advertising at Howard University

  • Broadcast in Marketing
MarcusGrahamProject

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e will be speaking with Adrianne Smith, Executive Director for The Center for Excellence in Advertising at Howard University. Background: The 4A's has partnered with Howard University’s John H. Johnson School of Communications to establish a comprehensive center to address challenges, eliminate barriers and identify opportunities to achieve a more diverse and inclusive advertising industry workforce at middle to senior management levels. The Center for Excellence in Advertising is charged with the following objectives: * To provide professional development, leadership training and resources to increase and strengthen the impact of individuals of color in middle and senior level management across all disciplines. * To provide the advertising industry with research, analysis, strategic and tactical consulting, and policy input to attain diversity goals and objectives. * To benchmark best practices and solutions to increase the quantity and quality of persons of color in the industry.

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