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Entrepreneurs: How to use a Trade Show for Market Research

  • Broadcast in Entrepreneur
Karen Rands

Karen Rands


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The Compassionate Capitalist, Karen Rands, will interview Dave Savage, former President and Chief-evangelist of the Inventors' Association of Georgia, will share insights he has gained over the years as an inventor and mentor to other inventors.  Trade Shows are a one stop shop to see what the competition has to offer, trends and directions, and what your target market are looking for.  Yet if you don't know how to work a trade show it is easy to be overwhelmed or miss the golden opportunity.  

Dave will share what he has learned over the years and perfected the "art of working a trade show".

This show is part of an ongoing series designed to help entrepreneurs learn the gold nuggets they need to succeed and investors the insights in to market trends and directions to make better investment decisions and help those companies they are committed to succeed.

To learn more about the offerings of Launch Funding Network, click Here

To learn more about the Inventors Association of Georgia, click here.

IAG, Inc. is a not-for-profit organization, established in May, 1968, and incorporated in the State of Georgia on October 21, 1976. The IAG, Inc. is a mixed group of experienced patent owners, inexperienced inventors, patent practitioners, marketing consultants, and other innovative persons who like to get together, share accomplishments and concerns, help promote invention and innovation, and provide guidance to members without breaching implied confidentiality. They meet the 4th Saturday of every month to hear speakers share insights on what to do and not to do when taking a product to market.