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When it absolutely, positively, has to be there overnight but . . .

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Jon Hansen

Jon Hansen


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Funny thing about the famous tag-line for Federal Express is that back in the early 80's when it was first used, the thought of limited or reduced capacity was never even a question. Back then we were more concerned with fuel shortages and rising costs associated with what was called the second oil or energy crisis of the decade (the first occurred in 1973). The potential repercussions of this second crisis, which threatened to permeate all levels of American society one way or another, was so troubling that papers such as the one authored by J.N. Hooker in 1980 titled "EFFECT OF A SUDDEN FUEL SHORTAGE ON FREIGHT TRANSPORT IN THE UNITED STATES: AN OVERVIEW," sought to find solutions before the situation escalated beyond a manageable point. Getting a shipment from point A TO Point Ba was a capacity problem in terms of fuel shortages. Fast forward to 2010, and the economic crisis coupled with the increasing globalization of supply chains presented an entirely different challenge from the late 70s and early 80s. Specifically, while fuel is generally accessible at a more manageable price than it was during the energy crisis, capacity or a shortage if you will in different areas - people and fleet size this time around - presents new challenges with similar consequence relative to service levels. While many may consider this to be a different dog with the same fleas, this afternoon I am pleased to welcome to the show ADR North America's COO Dave McClimon who will talk about what this latest capacity decline means, how it is different from the energy crisis of yesteryear and, what you can do to manage a viable outcome.

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