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Hospitality101

Hospitality 101

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Hosted by restaurant & hotel industry veteran, Jeffrey Summers, "How We See It" covers all the issues that affect the restaurant & hospitality industries as well as your questions about your specific business.

On-Demand Episodes

More on Social Media and how to measure its ROI.
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We revisit Social Media and how it can help or hurt your business. Social Media Marketing, Measurement, Voice-of-the-Guest, Mystery Shoppers, etc...
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Creating a marketing strategy that works for 2010.
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More on how to create real, organic loyalty by concentrating on a High-Touch, Guest based experience strategy.
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High Tech VS. High Touch
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Why spending money on new guests is pointless and why you should be spending your money on the guests who are in your dining room right now!
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Gary and I delve into how to measure real guest loyalty and use that to build better guest experiences. This will be the most powerful show we do yet. Don't miss it!
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Gary & I delve into how to set your business up for success by thinking more strategically about every aspect of it.
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Gary and Jeffrey talk about the Restaurant.com fiasco and what it means for operators in a society where guests are bent on getting it for free.
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Restaurant & Hospitality Myths: Gary and I will take a look at the multitude of ideas that you need to consider, in order to prepare you and your business for post-recession success.
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