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In this episode, The Gratitude Guru, Dr. Johnny Bergstrom, discusses the purpose of setting goals; discusses the pros and cons to setting "challenges" which don't often work; compares diet mentality and behaviors to lifestyle change mentality and behaviors; discusses how to alter challenges and short-term focus into livable, habitual, repeatable, daily lifestyle practices that will maintain the goals that you have achieved, allowing you to constantly set new and different goals.
Dr. Bergstrom also explains, exactly, how to change your approach to setting goals so that once you accomplish it, you maintain it - and never have to strive for the same goal again.