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Every wonder why you buy games at the same times every year? Is it because those are the times you just so happen to get out to your Friendly Local Gaming Store? Is it because the planets have aligned and a Black Cat came to you in your dreams and told you to go buy these games!? Or perhaps, it was all a crafty marketing ploy that the game-makers themselves concocted to get you to buy more games. Tune in this week as the GCR Crew decipher this marketing mystery as why the best times to purchase (all types of) games are always around the same times each year, but NOT where one would expect them to be. Tune in to discuss when, where, and why we end up shelling out our money in exchange for gaming entertainment.