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Our Generous Gene Author, TedX Speaker and Charity Expert Mike Dickson joins Amy to talk about our generous gene and.
Mike’s passion and purpose in life is all about helping others and encouraging others to activate their generous gene and give back. His mantra is “It’s not about you.” Mike says, “If we want a world with the most happiness and the least misery, everyone has a part to play. We just need to cultivate our generous gene.” Mike wants you to become “successful and significant” so you can help others and make a huge impact in your communities and even the world.
Of course activating our “Generous Gene” helps your business. Studies show that close to 80% of people are more likely to buy from companies that are giving back.
In this episode, listen to learn;
Mike’s own generous gene was kick-started when heran a marathon, fundraising for an electric wheelchair for a disabled child. One thing led to another, including Whizz-Kidz, a charity that has since raised over £100M and helped around 20,000 disabled children move independently and live life to the full.As the word spread, Mike founded the Rainmaker Foundation in 2013. It’s a community committed to making the world a better place with Desmond Tutu is its patron.
To Learn more about Mike, visit,