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The author of Twitter Marketing for Dummies and Branding Yourself will help us wrap our heads around what it really takes to navigate the integration of digital media into your marketing strategy. Kyle Lacy is in demand as a presenter and speaker on the world of social media, digital marketing, and communication because it's his passion and it shows. Listen as one of the social media's leading-edge mavericks unpacks some major insights into shifting paradigms and fully understanding the complex world of Internet marketing.