Break with Bret and Bryan - Information Marketing Insights

If you've attended any live events recently you may have seen some "panels" and also what they call "hot seats" where someone from the audience's business is critiqued by an expert panel.

How important are either of these content filling type of sessions to the overall success of an event? In this week's episode the guys talk about panels and hot seats and whether they feel they work or don't work in terms of adding value to an event.