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Working the Web to Win


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Working The Web To Win's BTR show is dedicated to helping businesses understand and maximize Internet marketing. We teach you everything you need to know about content and search marketing one bite at a time. We even throw in a smattering of fun and weird Internet happenings just to make it entertaining. Tune in each week and learn something new about Internet marketing, just one bite at a time.

On-Demand Episodes

I know that most of us value time and money the most, (I'm excluding love and our survival needs for food, water and air because they are subjects for another story). Many value money because it is a universal means of exchanging goods... more

Have you ever wanted to know how you expand your reach, audience and customer base? Most of us who engage in word of mouth networking know that doing a presentation in front of your networking group is a great opportunity to... more

Over the last 7 years I have been writing and talking about the latest trend in online marketing and advertising. Many things have happened and changes are as constant as change itself. What doesn't seem to change is that the Fact... more

Self-proclaimed expert bloggersand social media pundits all talk about the ideal length of a post. Whether it's a blog or a tweet, on Facebook or another social net, every so-called expert has an opinion on what the ideal length of a social... more

We are now more than a decade into the 21st century. Our world has evolved from one where the dominant communications medium was unidirectional, to one that is bidirectional. We have moved from a world that was market driven to... more

In the past, we have done show on Facebook and I have written other articles that provide more than a dozen ways to grow your Facebook Fan Base. This episode will focus on the easiest way to grow your fan base. If you're new to... more

There is a universe of marketing choices for the business owner today. Gone are the days when you could do just Print, Radio, TV or billboard advertising. The internet changed all that. In fact, theInternet has forced conventional analog... more

The Internet is an amazing and wonderful tool. You can access an unbelievable amount of useful information. However, at the same time, it is a perilous, deceptive minefield fraught with traps, lies, fraud and all manner of criminal... more

Having been a science major in college, I like to think that the world has order. It follows a set of rules that work within a set of parameters. In physics, we have Laws (some of which you may have heard of). For example; the First Law of... more

The holidays are here! It's almost Christmas. Your shopping for your loved ones, scoping out all the deals when you get an email from your favorite store for an incredible deal. All you have to do is log in and claim your special and win... more

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