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Marketing 101 – What you Need to Know Before Buying Advertising

  • Broadcast in Technology



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You’re a new business owner ready to buy your first advertisement so you call the local newspapers, radio and TV stations along with several coupon and website vendors to see what they have to offer. Unfortunately, you have never purchased advertising before and you’re hoping the advertisers will help you figure out exactly what to do. You may not realize that most advertising sales reps are paid mainly on commission and their primary mission is to sell you advertising or they don’t make any money. What happens next is all too often the scenario that plays out. To find out what happens check out this weeks episode. This weeks program will show new business owner a 10 step process that will insure the advertisiment they buy is a good fit and has a chance of actually making them money. So stay tune and turn on to this weeks episode or Working The Web To Win as we tackel - What you need to Know before Buying Advertising.