Entrepreneur, speaker, founder of the Poquito Mas restaurant chain, and author of The Secrets of Successful Communication, Kevin McCarney, describes how to make every conversation count, you need to have great encounters. These great encounters can take place in person, online, or by phone, with customers colleagues and clients. Kevin McCarney provides evidence that we need to understand the secrets of what he calls the Big Brain and the Little Brain. Kevin points out that these are the two communication brains that everyone uses every day. By understanding how the two brains function, Kevin shows you how to create positive communication results each day, and how to prevent outside influences from affecting that conversation. Kevin also demonstrates how to recognize if someone is influenced by factors that have nothing to do with you or your organization. Learn why your Big Brain means happiness and success, and your Brain is always lurking and waiting to get you into trouble. Kevin reminds us that the smallest slip-ups create the largest problems, so understanding effective communication is critical to success.