Ross Goldberg is a best selling author who has released dozens of training programs, and helped thousands of internet entrepreneurs get more leads from the web. A former gang leader and disabled army veteran who has had two near-death experiences, he turned his life around when he discovered that he could make money online. He started by selling on eBay, but decided after his first year online that he would be better suited to helping others succeed. He now focuses on creating info products and software to help people build their own businesses.
Ross can attest that reputation is everything, and that honor and integrity makes a big difference in achieving success. Establishing an online reputation includes SEO, which Ross is a master at. These days it also includes social media, blogging, and other ways that we present ourselves online. And if false rumors or accusations appear, we need to know how to deal with it effectively. But reputation is both seen and unseen. Creating a fake persona no longer flies... it's about being congruent, genuine and transparent with and about ourselves, and accepting the karma that comes with our choices.