http://www.blogtalkradio.com/vaspersVaspers aka Steven Streight, internet marketing personality, interviews technology specialists, and provides How To tips on implementing Google-compliant SEO, social marketing, and other digital strategies for competitive advantage.enBlogTalkRadio.com. All Rights Reserved.Sat, 15 Jun 2019 07:15:00 GMTSun, 07 Jun 2015 03:00:00 GMTTechnologyBlogTalkRadio Feed v2.0https://dasg7xwmldix6.cloudfront.net/hostpics/7c2e6fbb-1b17-461a-bd20-4445fdd81117_steven_streight_pro_ciap.jpghttp://www.blogtalkradio.com/vaspersVaspers aka Steven Streight, internet marketing personality, interviews technology specialists, and provides How To tips on implementing Google-compliant SEO, social marketing, and other digital strategies for competitive advantage.feeds@blogtalkradio.comBlogTalkRadio.comtechnology,marketing,web design,business,internet,seo,social media,blogocombat,cyberbullies,facebookVaspers SEO and Web Usability ShownoVaspers aka Steven Streight, internet marketing personality, interviews technology specialists, and provides How To tips on implementing Google-compliant SEO,episodichttp://www.blogtalkradio.com/vaspers/2015/06/07/high-tech-dentistry-interview-with-dentist-james-lynn-davis-dmdTechnologyhttp://www.blogtalkradio.com/vaspers/2015/06/07/high-tech-dentistry-interview-with-dentist-james-lynn-davis-dmd/#commentshttp://www.blogtalkradio.com/vaspers/2015/06/07/high-tech-dentistry-interview-with-dentist-james-lynn-davis-dmdSun, 07 Jun 2015 03:00:00 GMTHigh Tech Dentistry: Interview with Dentist James Lynn Davis, DMDHow technology is providing increased patient satisfaction and better dental care for this affordable, pain free, high tech dentist. 00:24:00Vaspers SEO and Web Usability ShownoHow technology is providing increased patient satisfaction and better dental care for this affordable, pain free, high tech dentist.http://www.blogtalkradio.com/vaspers/2015/06/06/basic-introduction-to-seo-with-tips-for-successTechnologyhttp://www.blogtalkradio.com/vaspers/2015/06/06/basic-introduction-to-seo-with-tips-for-success/#commentshttp://www.blogtalkradio.com/vaspers/2015/06/06/basic-introduction-to-seo-with-tips-for-successSat, 06 Jun 2015 03:00:00 GMTBasic Introduction to SEO with Tips for SuccessGoogle-compliant search engine optimization (SEO) can give your website a huge competitive advantage. But what exactly is SEO? What specific aspects of my website does it fix for me? How does SEO help me rank higher and higher in search results for my top keywords? How can I accomodate structured data markup for semantic search, clickless search, voice search, mobile computing, and other new search realities and  customer behaviors? How can you evaluate an SEO provider? These and many other questions will be answered, quickly and completely, so you'll know what SEO is and how it drives more qualified customer traffic to your website. 00:30:00Vaspers SEO and Web Usability Shownoseo,website,web design,website design,marketingGoogle-compliant search engine optimization (SEO) can give your website a huge competitive advantage. But what exactly is SEO? What specific aspects of my webhttp://www.blogtalkradio.com/vaspers/2015/06/05/biggest-mistakes-small-businesses-makeTechnologyhttp://www.blogtalkradio.com/vaspers/2015/06/05/biggest-mistakes-small-businesses-make/#commentshttp://www.blogtalkradio.com/vaspers/2015/06/05/biggest-mistakes-small-businesses-makeFri, 05 Jun 2015 04:00:00 GMTBiggest Mistakes Small Businesses MakeHow several commonly accepted practices are killing small businesses. What a CEO, manager, or owner needs to do to survive and gain increasing competitive advantage, in SEO, web content, photos, video, blogging, and social media marketing. 00:27:00Vaspers SEO and Web Usability Shownosmall business,marketing,seoHow several commonly accepted practices are killing small businesses. What a CEO, manager, or owner needs to do to survive and gain increasing competitive advanhttp://www.blogtalkradio.com/vaspers/2015/06/03/street-photography-and-website-imagesTechnologyhttp://www.blogtalkradio.com/vaspers/2015/06/03/street-photography-and-website-images/#commentshttp://www.blogtalkradio.com/vaspers/2015/06/03/street-photography-and-website-imagesWed, 03 Jun 2015 08:36:47 GMTStreet Photography and Website ImagesHow engaging in street photography can help you take more effective photos for websites and social media marketing. 00:15:00Vaspers SEO and Web Usability ShownoSEO,photography,website contentHow engaging in street photography can help you take more effective photos for websites and social media marketing.http://www.blogtalkradio.com/vaspers/2015/06/02/seo-and-social-media-as-last-ditch-marketingTechnologyhttp://www.blogtalkradio.com/vaspers/2015/06/02/seo-and-social-media-as-last-ditch-marketing/#commentshttp://www.blogtalkradio.com/vaspers/2015/06/02/seo-and-social-media-as-last-ditch-marketingTue, 02 Jun 2015 05:30:00 GMTSEO and Social Media as Last Ditch MarketingHow some companies wait until things are really bad before seeking SEO and social media marketing services. Thus, we consultants must be savvy about turnaround specialists and what they say causes small businesses to fail. 00:27:00Vaspers SEO and Web Usability Shownoseo,social media,marketing,Facebook,businessHow some companies wait until things are really bad before seeking SEO and social media marketing services. Thus, we consultants must be savvy about turnaroundhttp://www.blogtalkradio.com/vaspers/2013/03/28/interview-with-jordan-cooper-of-blenderhead-mediaTechnologyhttp://www.blogtalkradio.com/vaspers/2013/03/28/interview-with-jordan-cooper-of-blenderhead-media/#commentshttp://www.blogtalkradio.com/vaspers/2013/03/28/interview-with-jordan-cooper-of-blenderhead-mediaThu, 28 Mar 2013 20:00:00 GMTInterview with Jordan Cooper of Blenderhead MediaOriginally from NYC, Jordan Cooper is an in-your-face tech news and analysis pioneer, who runs a web marketing firm in Louisville, Kentucky. We discuss web design, content strategy, SEO, small business internet marketing, social media, and email promotions. His boiling hot exposes of tech stupidity and media nuttiness makes him a very entertaining wild man of the internet. His secret seems to be...thinking. This shocking and obscure approach to current events in the tech realm makes him a unique and memorable character. Perhaps his adventures in punk rock, stand up comedy, theatre, and underground  poker room management give him an street savvy edge that many other tech pundits lack. Pump up your laser cannons, hoist the flame flag, and shut the front door. Blenderhead is in da house! 01:03:00Vaspers SEO and Web Usability Shownomedia,internet,technlogoy,social,marketingOriginally from NYC, Jordan Cooper is an in-your-face tech news and analysis pioneer, who runs a web marketing firm in Louisville, Kentucky. We discuss web desihttp://www.blogtalkradio.com/vaspers/2013/03/20/loren-feldman-on-social-media-hucksters-and-tech-lemmingsTechnologyhttp://www.blogtalkradio.com/vaspers/2013/03/20/loren-feldman-on-social-media-hucksters-and-tech-lemmings/#commentshttp://www.blogtalkradio.com/vaspers/2013/03/20/loren-feldman-on-social-media-hucksters-and-tech-lemmingsWed, 20 Mar 2013 00:00:00 GMTLoren Feldman on Social Media Hucksters and Tech Lemmings Loren Feldman is a unique and controversial internet personality who has hung out with the big dogs -- and knows their weird little secrets.   His highly anticipated film "SoMe" promises to rip the lid off the unseemly realm of social media marketing hucksters.   I've known Loren for many years now  I once told him to set his hair on fire, or do something outrageous in his videos. Instead, he wore a plain white tee shirt and let his opinions and insights be the star.   Loren has provocative, well-thought out opinions and he knows how to serve them up with gusto.   His video rants and presentations are smart, concise, and right on the money. He'll tear into any tech guru he considers an idiot -- and any company he thinks needs to have its ass beat down.   This episode will be off the hook. It's not going to be a comfortable ride for the squeamish. It will be unpleasant  for net lemmings who adore all tech pundits and idolize quack conference speakers.   We'll talk about the dark side of social media, GroupOn, the credibility of Facebook, why so many video presentations suck, scams by business coaches, and much more.   Take a walk on the wild side of technology and peer into the unseemly underbelly of Silicon Valley.   Prepare to have your icons smashed and your assumptions ripped to shreds.    Much of what you think you know about the internet and digital technology may be WRONG.   Fasten your seat belts and prepare to enter the world of the one, the only -- Loren Feldman.   01:00:00Vaspers SEO and Web Usability ShownoLoren Feldman,social media,Silicon Valley,video,internetLoren Feldman is a unique and controversial internet personality who has hung out with the big dogs -- and knows their weird little secrets.   His highly anhttp://www.blogtalkradio.com/vaspers/2013/03/18/worst-mistake-you-can-make-in-web-designTechnologyhttp://www.blogtalkradio.com/vaspers/2013/03/18/worst-mistake-you-can-make-in-web-design/#commentshttp://www.blogtalkradio.com/vaspers/2013/03/18/worst-mistake-you-can-make-in-web-designMon, 18 Mar 2013 04:30:00 GMTWorst Mistake You Can Make in Web Design The "We-oriented" website is probably the most horrible type of corporate website. Company-centric websites are full of news, events, and fluff, but fail to explain how any of it benefits the customer. Often there is no guidance on selecting the best product for a specific customer situation. You've seen websites that were so busy strutting around, bragging about their company that you couldn't figure out which of their products was best suited to your situation. You've see websites that were cold, aloof, dismal, with no photos of people smiling as they used a product to solve a problem, enhance a lifestyle, or satisfy a need. Here's why you should not focus on your company or even your products, but on customer needs. Make your website more prductive in achieving business goals. Communicate how your products solve customer problems -- and how your company is differentiated from competitors. SHOW NOTE: A web designer calls in to my show and adds some great remarks about incorporating a blog into the website, using Facebook, obtaining web content, and related issues. 01:08:00Vaspers SEO and Web Usability Shownoweb design,web content,corporations,web writing,credibilityThe "We-oriented" website is probably the most horrible type of corporate website. Company-centric websites are full of news, events, and fluff, but fail to ehttp://www.blogtalkradio.com/vaspers/2013/03/14/how-trolls-use-mind-control-to-tear-people-downTechnologyhttp://www.blogtalkradio.com/vaspers/2013/03/14/how-trolls-use-mind-control-to-tear-people-down/#commentshttp://www.blogtalkradio.com/vaspers/2013/03/14/how-trolls-use-mind-control-to-tear-people-downThu, 14 Mar 2013 00:00:00 GMTHow Trolls Use Mind Control to Tear People Down Trolls often use techniques that are commonly used in mind control and brainwashing. They attempt to tear you down and destroy your personality, by relentlessly accusing you, needling you, to the point where you are disoriented and in despair. In a malevolent  "sensitivity training" program, you might be asked to give a speech to the group, a short summary of your life history. When you're done, the leader will ruthlessly attack you, caling you a jerk, hypocrite, or other filthy names. You will be shocked. The leader will then tell you that in your life story, you took credit for every good thing and success you achieved, and you blamed others for every bad thing and failure you experienced. Trolls and cyberbullies use similar tactics. They will accuse you of something. You defend yourself. Then they accuse you of something else. You defend yourself again. If you allow them to keep it up, they may be able to trap you into a contradiction, which they'll use against you. Lean how to spot the typical methods of trolls, cyberbullies, and mind control cults -- and turn the tables on them. 00:44:00Vaspers SEO and Web Usability Shownotrolls,cyberbullies,predators,flamers,blogocombatTrolls often use techniques that are commonly used in mind control and brainwashing. They attempt to tear you down and destroy your personality, by relentlesshttp://www.blogtalkradio.com/vaspers/2013/03/10/astronaut-scott-altman-on-working-in-spaceSciencehttp://www.blogtalkradio.com/vaspers/2013/03/10/astronaut-scott-altman-on-working-in-space/#commentshttp://www.blogtalkradio.com/vaspers/2013/03/10/astronaut-scott-altman-on-working-in-spaceSun, 10 Mar 2013 18:00:00 GMTAstronaut Scott Altman on Working in Space NASA astronaut Scott Altman discusses growing up in Central Illinois, his experiences with the Navy, and the wonders of flying and working in space. Fascinating facts about space flight, weightlessness, Hubble Space Telescope, Mars colonization, and a Q & A session. Plenty of humor and interesting insights. Presentation at Bradley Hall, Bradley University, Peoria, IL in association with OLLI Continuing Education Program. Scott graduated from Pekin Community High School in 1977, and his parents, Sharon and Fred Altman, still reside in Pekin. Scott is a graduate of the University of Illinois and the Naval Postgraduate School. He has received numerous honors, including the Navy’s Distinguished Flying Cross and NASA’s highest award, the Distinguished Service Medal. A veteran of four space flights, Altman has logged over 51 days in space. He was also a fighter pilot in the movie Top Gun. 01:03:00Vaspers SEO and Web Usability Shownoastronaut,space,Navy,Hubble,NASANASA astronaut Scott Altman discusses growing up in Central Illinois, his experiences with the Navy, and the wonders of flying and working in space. Fascinatihttp://www.blogtalkradio.com/vaspers/2013/03/10/internet-trolls-and-how-to-defeat-themTechnologyhttp://www.blogtalkradio.com/vaspers/2013/03/10/internet-trolls-and-how-to-defeat-them/#commentshttp://www.blogtalkradio.com/vaspers/2013/03/10/internet-trolls-and-how-to-defeat-themSun, 10 Mar 2013 05:30:00 GMTInternet Trolls and How To Defeat ThemThere are a variety of types of internet trolls and some very effective ways to smash them.00:58:00Vaspers SEO and Web Usability Shownointernet,trolls,cyberbullies,blogocombat,online debateThere are a variety of types of internet trolls and some very effective ways to smash them.http://www.blogtalkradio.com/vaspers/2013/03/01/ken-zurski-on-radio-technology-and-steamboat-disastersTechnologyhttp://www.blogtalkradio.com/vaspers/2013/03/01/ken-zurski-on-radio-technology-and-steamboat-disasters/#commentshttp://www.blogtalkradio.com/vaspers/2013/03/01/ken-zurski-on-radio-technology-and-steamboat-disastersFri, 01 Mar 2013 01:00:00 GMTKen Zurski on Radio Technology and Steamboat Disasters Welcome Ken Zurski as our first interview guest. Ken is Operations Manager, Traffic One Traffic Center, JMP Radio Group (Peoira IL). Ken and I will discuss the evolving role of technology in metropolitan traffic reporting and radio broadcasting. He recently got some new equipment and his command center looks pretty cool. Ken is also the author of  The Wreck of the Columbia, a book about the Titanic disaster event of the Peoria and Pekin IL area, when, in 1918, the steamboat Columbia sank in the Illinois river. The technology of the old steamboats and why so many of them caught fire and sank is make a fascinating and tragic  topic. 00:59:00Vaspers SEO and Web Usability ShownoKen Zurski,traffic reporting,radio technology,steamboats,nautical disastersWelcome Ken Zurski as our first interview guest. Ken is Operations Manager, Traffic One Traffic Center, JMP Radio Group (Peoira IL). Ken and I will discuss thttp://www.blogtalkradio.com/vaspers/2013/02/27/interview-with-matthew-david-on-html5Technologyhttp://www.blogtalkradio.com/vaspers/2013/02/27/interview-with-matthew-david-on-html5/#commentshttp://www.blogtalkradio.com/vaspers/2013/02/27/interview-with-matthew-david-on-html5Wed, 27 Feb 2013 01:00:00 GMTInterview with Matthew David on HTML5 Interview with Matthew David, author of "HTML5: Designing Rich Internet Applications" book. http://www.amazon.com/HTML5-Designing-Internet-Applications-Visualizing/dp/0240813286 01:01:00Vaspers SEO and Web Usability ShownoHTML5,interview,web design,programming,mobile technologyInterview with Matthew David, author of "HTML5: Designing Rich Internet Applications" book. http://www.amazon.com/HTML5-Designing-Internet-Applications-Visualhttp://www.blogtalkradio.com/vaspers/2013/02/23/secrets-of-web-content-developmentTechnologyhttp://www.blogtalkradio.com/vaspers/2013/02/23/secrets-of-web-content-development/#commentshttp://www.blogtalkradio.com/vaspers/2013/02/23/secrets-of-web-content-developmentSat, 23 Feb 2013 05:30:00 GMTSecrets of Web Content Development Tips on creating content for your website and social media platforms.  That's right. I said creating. Not "finding". Not "scraping". Not "copying and pasting". It''s not rocket science, but many businesses seem clueless about how to generate content and why you need text, video, audio, and image content. 00:37:00Vaspers SEO and Web Usability Shownoseo,web design,content marketing,business,websitesTips on creating content for your website and social media platforms.  That's right. I said creating. Not "finding". Not "scraping". Not "copying and pasting"http://www.blogtalkradio.com/vaspers/2013/02/22/how-to-use-social-media-for-competitive-superiorityTechnologyhttp://www.blogtalkradio.com/vaspers/2013/02/22/how-to-use-social-media-for-competitive-superiority/#commentshttp://www.blogtalkradio.com/vaspers/2013/02/22/how-to-use-social-media-for-competitive-superiorityFri, 22 Feb 2013 05:30:00 GMTHow To Use Social Media for Competitive Superiority Learn how to leverage the core values of social media: caring and sharing. People join social networks  to socialize, not to be bombarded with sales hype and press releases. Let genuine altruism be your focus in social media, and you'll gain a strong competitive advantage. This customer-centric strategy requires you to share your expertise, post links to authoritative information, and provide how to tips that demonstrate your professional insight. Most companies don't know this secret to social media success. They see social networks as just another category of platforms to broadcast a one-way message to passive audiences. Interact, be a warm and interesting person, and your social media marketing will positiion your company as the top of mind choice.   00:33:00Vaspers SEO and Web Usability Shownosocial media,marketing,business,Facebook,internetLearn how to leverage the core values of social media: caring and sharing. People join social networks  to socialize, not to be bombarded with sales hype andhttp://www.blogtalkradio.com/vaspers/2013/02/20/20-common-mistakes-in-website-design-1Technologyhttp://www.blogtalkradio.com/vaspers/2013/02/20/20-common-mistakes-in-website-design-1/#commentshttp://www.blogtalkradio.com/vaspers/2013/02/20/20-common-mistakes-in-website-design-1Wed, 20 Feb 2013 05:30:00 GMT20 Common Mistakes in Website Design All these years since the web was developed by Tim Berners-Lee...and the same mistakes keep being made. Learn how to avoid ruining your website. Discover the most prevalent web design errors and how to correct them. 00:39:00Vaspers SEO and Web Usability Shownoweb design,usability,business,marketing,websitesAll these years since the web was developed by Tim Berners-Lee...and the same mistakes keep being made. Learn how to avoid ruining your website. Discover the m