In this age of technology, with instant messaging and the ability to connect and communicate around the globe within a matter of seconds, social media has become a primary source of interactive dialogue for both business and personal strategies.
One industry that is still considered to be following behind on the use of social media, is the trucking industry. Although there has been a jump of 13% since 2009, still, 44% of trucking companies report that they do not use any form of social media within their business strategies.
As a business owner, when you look at the overall missed market potential, the numbers are amazing:
Landon Middleton is a highly sought after internet marketing expert that leverages the iSocial Academy expertise and secrets of social media for his clients in the trucking industry, and is founder of Ultimate Marketing Solutions.
He is currently creating and managing social media campaigns for clients all across the country. As a guest speaker at the upcoming truck driver convention, he joins us as our special guest to give an insight into how the trucking industry can harness the power of social media.