http://www.blogtalkradio.com/thepublishinginsidersPacked with insider scoop on everything publishing, host Penny C. Sansevieri reveals the secrets of New York publishing along with tips and strategies for marketing your book, along with co-host Paula Krapf. Our hosts will also talk about the hottest new releases, the latest trends and what's next in the book world!enCopyright Penny Sansevieri (C/O Blogtalkradio)Tue, 25 Jun 2019 08:00:00 GMTWed, 12 Dec 2012 00:00:00 GMTBooksBlogTalkRadio Feed v2.0https://dasg7xwmldix6.cloudfront.net/hostpics/0a9aa263-08f2-4f2a-a62e-659c93d5e4f7pen_small_pic.jpghttp://www.blogtalkradio.com/thepublishinginsidersPacked with insider scoop on everything publishing, host Penny C. Sansevieri reveals the secrets of New York publishing along with tips and strategies for marketing your book, along with co-host Paula Krapf. Our hosts will also talk about the hottest new releases, the latest trends and what's next in the book world!feeds@blogtalkradio.comBlogTalkRadio.combooks,book marketing,book sales,publishing,book publicity,book publishing,book promotion,authors,social media,writingPublishing InsidersnoPacked with insider scoop on everything publishing, host Penny C. Sansevieri reveals the secrets of New York publishing along with tips and strategies for markeepisodichttp://www.blogtalkradio.com/thepublishinginsiders/2012/12/12/the-best-of-publishing-2012--and-whats-ahead-for-2013Bookshttp://www.blogtalkradio.com/thepublishinginsiders/2012/12/12/the-best-of-publishing-2012--and-whats-ahead-for-2013/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2012/12/12/the-best-of-publishing-2012--and-whats-ahead-for-2013Wed, 12 Dec 2012 00:00:00 GMTThe Best of Publishing 2012 - And What's Ahead for 2013 Join us - along with some special guests - as we look back at the year that was in publishing - with pending mega-mergers, traditional publishers embracing self-publishing, an explosion in self-published books, Amazon.com publishing print books and so much more! We'll also consult our crystal ball - and experts - to predict what 2013 will bring for the publishing world. Will it be the end of publishing as we know it? 01:01:00Publishing Insidersnobook marketing,book publicity,book promotion,book publishing,social mediaJoin us - along with some special guests - as we look back at the year that was in publishing - with pending mega-mergers, traditional publishers embracing selhttp://www.blogtalkradio.com/thepublishinginsiders/2012/10/30/authors-are-you-licensedBookshttp://www.blogtalkradio.com/thepublishinginsiders/2012/10/30/authors-are-you-licensed/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2012/10/30/authors-are-you-licensedTue, 30 Oct 2012 23:00:00 GMTAuthors: Are You Licensed? Jeanette Smith specializes in training, advising and licensing artists, authors, cartoonists, graphic designers, creative companies, and non-profits to maximize the power of their brands and talents. She will join Publishing Insiders to discuss what authors need to know about licensing. About our guest: Jeanette Smith has more than 25 years experience in the marketing, publishing, and licensing industries, including building the Dilbert™ brand from its infancy to a global corporate icon and spearheaded the 5-book deal which launched The Dilbert Principle into its 43 week tenure on the New York Times Bestsellers List. Jeanette’s early career success in advertising led her to New York City where she launched new divisions for Macmillan Publishing, Paramount Communications and VIACOM. This took her to more than 25 countries, while negotiating hundreds of worldwide publishing, product licensing, and television production and distribution deals. She was also a member of the American Association of Publisher’s International Rights Committee.   She also launched www.allartlicensing.com to provide a comprehensive online source where talent will find unique training, services, products and resources especially for starting and expanding their creative businesses. 00:44:00Publishing Insidersnocreative licensing,author licensing,book marketing,book sales,authorsJeanette Smith specializes in training, advising and licensing artists, authors, cartoonists, graphic designers, creative companies, and non-profits to maximizhttp://www.blogtalkradio.com/thepublishinginsiders/2012/10/16/do-you-have-kloutBookshttp://www.blogtalkradio.com/thepublishinginsiders/2012/10/16/do-you-have-klout/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2012/10/16/do-you-have-kloutTue, 16 Oct 2012 23:00:00 GMTDo You Have Klout? Using social media is all about your influence - and Klout is one of the primary measures of how successfully people influence their followers to take action on Twitter, Facebook and LinkedIn. Our special guest Susan Gilbert will discuss what Klout is, how it measures your influence and what you can do to increase your score! About our guest: An entrepreneur since 1987, Susan Gilbert is the CEO of Online Promotion Success and has evolved years of traditional business experience into several cutting edge projects, which includes her Web 2.0 Internet Business. As co-author of “The Complete Idiot’s Guide to Starting and Running a Coffee Bar”, she understands book promotion and has also been a regularly quoted resource in USA Today, Entrepreneur, Inc Magazine and many more. 00:47:00Publishing Insidersnosocial media,book marketing,Twitter,Facebook,LinkedInUsing social media is all about your influence - and Klout is one of the primary measures of how successfully people influence their followers to take action ohttp://www.blogtalkradio.com/thepublishinginsiders/2012/09/04/the-secrets-of-ebook-promotion-and-sales-part-2Bookshttp://www.blogtalkradio.com/thepublishinginsiders/2012/09/04/the-secrets-of-ebook-promotion-and-sales-part-2/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2012/09/04/the-secrets-of-ebook-promotion-and-sales-part-2Tue, 04 Sep 2012 23:00:00 GMTThe Secrets of eBook Promotion and Sales, Part 2 Join us as special guest Amy Collins of The Cadence Group returns to reveal more tips to formatting, distributing, marketing and selling your eBooks!   About our guest: Amy Collins is the owner of The Cadence Group, a sales and marketing service provider for the publishing industry. In 2008, The Cadence Group launched New Shelves Distribution, a full-scale book warehousing, sales and fulfillment company selling publisher’s books directly to the national chains and independent bookstores in North America. You can reach Amy at acollins@thecadencegrp.com or http://www.thecadencegrp.com/.  01:00:00Publishing InsidersnoeBooks,eBook distribution,eBook marketing,eBook sales,book marketingJoin us as special guest Amy Collins of The Cadence Group returns to reveal more tips to formatting, distributing, marketing and selling your eBooks!   Abouthttp://www.blogtalkradio.com/thepublishinginsiders/2012/08/21/the-secrets-of-ebook-promotion-and-salesBookshttp://www.blogtalkradio.com/thepublishinginsiders/2012/08/21/the-secrets-of-ebook-promotion-and-sales/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2012/08/21/the-secrets-of-ebook-promotion-and-salesTue, 21 Aug 2012 23:00:00 GMTThe Secrets of eBook Promotion and Sales Join us as our special guest, Amy Collins of The Cadence Group, discusses the ins and outs of eBook marketing and sales.  About our guest: Amy Collins is the owner of The Cadence Group, a sales and marketing service provider for the publishing industry. In 2008, The Cadence Group launched New Shelves Distribution, a full-scale book warehousing, sales and fulfillment company selling publisher’s books directly to the national chains and independent bookstores in North America. 00:53:00Publishing InsidersnoeBooks,book marketing,book promotion,book publishing,book salesJoin us as our special guest, Amy Collins of The Cadence Group, discusses the ins and outs of eBook marketing and sales.  About our guest: Amy Collins is the ohttp://www.blogtalkradio.com/thepublishinginsiders/2012/07/24/secrets-to-successful-book-marketingBookshttp://www.blogtalkradio.com/thepublishinginsiders/2012/07/24/secrets-to-successful-book-marketing/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2012/07/24/secrets-to-successful-book-marketingTue, 24 Jul 2012 23:00:00 GMTSecrets to Successful Book MarketingAuthor Charlie Mac will discuss the book marketing techniques he's using to build an audience for his books. Get some great insights from an author who is successfully developing his brand and attracting readers, one step at a time! A native Californian who now lives in Colorado Springs, Colorado, Charlie Mac was inspired to write a novel that answered the questions:  What happened to Butch and Sundance after Bolivia?  The Newman interview was the seed for Legends Lost.  But it took time for the seed to grow, and along the way, Charlie wrote his first three novels, A Minor Inconvenience, Traveling the Flatland and A Major Concern, before completing Legends Lost. 01:00:00Publishing Insidersnobook marketing,book publicity,book promotion,self-publishing,book salesAuthor Charlie Mac will discuss the book marketing techniques he's using to build an audience for his books. Get some great insights from an author who is succehttp://www.blogtalkradio.com/thepublishinginsiders/2012/07/10/do-you-have-a-platform-do-you-know-what-a-platform-isBookshttp://www.blogtalkradio.com/thepublishinginsiders/2012/07/10/do-you-have-a-platform-do-you-know-what-a-platform-is/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2012/07/10/do-you-have-a-platform-do-you-know-what-a-platform-isTue, 10 Jul 2012 23:00:00 GMTDo You Have a Platform? Do You Know What a Platform Is?   Every author, every book, needs a Platform. It’s the stage, the very foundation of your book and authoring business. It will take a Village to create it and you are the Mayor. Platforms don’t happen overnight.   In this show, Judith Briles, The Book Shepherd, will guide you to:   · Identifing which publishing venue is right for you;   · Creating the time and space to create your masterpiece;   · Finding which Internet and social media features will work for your book:   · Learning the components of creating a successful book launch   She will also share the secrets of her Platform which created in excess of $4 million dollars over a 30-year career.     Platforms start with a statement of fact: why you wrote the book; why you are the author for it; why you are committed to its theme/topic; and what value you bring to the reader. You do it with Confidence, Clarity, Competence and Commitment.   Your Platform consists of three key ingredients: Vision, Passion and Commitment. When those are in place, the people can, and will, come. And so will your book sales.   About our guest: Dr. Judith Briles is The Book Shepherd. She has worked with thousands of authors over the years, guiding and coaching them in creating a book that has no regrets. Whether your book is in an embryonic stage or is completed, her insights can enhance, develop and take it, and you, to the next, next level. Judith is also the founder of Author U — a membership organization dedicated to the author who wants to be seriously successful. Her websites are www.TheBookShepherd.com and ww.AuthorU.org.00:55:00Publishing Insidersnoauthor platform,book marketing,book promotion,book publishing,book salesEvery author, every book, needs a Platform. It’s the stage, the very foundation of your book and authoring business. It will take a Village to create it andhttp://www.blogtalkradio.com/thepublishinginsiders/2012/06/26/all-about-mobile-marketingBookshttp://www.blogtalkradio.com/thepublishinginsiders/2012/06/26/all-about-mobile-marketing/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2012/06/26/all-about-mobile-marketingTue, 26 Jun 2012 23:00:00 GMTAll About Mobile Marketing Have you tried mobile marketing? Or do you want to learn about how to make mobile marketing work for you? Special Guest Tatiana (Garrett) Mulry, President at DDX Media Inc. will discuss the fast-growing phenomenon of Mobile Marketing.    About our guest: Tatiana Mulry is an award-winning mobile marketer and the founder and CEO of DDx Media, Inc., a marketing consultancy that specializes in working with businesses to develop mobile marketing campaigns, websites and mobile applications. Her personal and professional mission is to fill America’s classrooms with supplies by uniting businesses and consumers through the mobile application, edRover.   She is known for developing cutting edge digital and experiential marketing campaigns for an impressive roster of major retailers, restaurants and consumer packaged goods companies and professional sports teams.  Mrs. Mulry is available for consulting or speaking engagements through DDx Media, http://ddx-media.com/ or LinkedIn, http://linkedin.com/in/tatianamulry. Follow her on Twitter, http://twitter.com/mrsmulry.   00:59:00Publishing Insidersnobook marketing,mobile marketing,social media marketing,book publishing,book salesHave you tried mobile marketing? Or do you want to learn about how to make mobile marketing work for you? Special Guest Tatiana (Garrett) Mulry, President at Dhttp://www.blogtalkradio.com/thepublishinginsiders/2012/06/12/whats-going-on-with-google-updatesBookshttp://www.blogtalkradio.com/thepublishinginsiders/2012/06/12/whats-going-on-with-google-updates/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2012/06/12/whats-going-on-with-google-updatesTue, 12 Jun 2012 23:00:00 GMTWhat's Going on With Google Updates? Have you heard of Google Panda? The update was meant to give Google's algorithm more integrity by giving lower ranking to sites that repurpose content in favor of sites that produce high-quality, original content. Since then, Google has continued to tweak its algorithm, and we've invited Search Engine Optimization Expert Susan Gilbert to talk about the changes and what they mean to you. About our guest: An entrepreneur since 1987, Susan Gilbert has evolved years of traditional business experience into several cutting edge projects, which includes her Web 2.0 Internet Business. As co-author of “The Complete Idiot’s Guide to Starting and Running a Coffee Bar,” she understands book promotion and has also been a regularly quoted resource in USA Today, Entrepreneur, Inc Magazine and many more. Author and publisher of  “The Land of I Can,“ Susan has demonstrated her ˜hands on” success in both traditional and online publishing. Well known for turning her dog Spencer into a superstar thanks to his ebook, How to Take Your Small Dog EVERYWHERE, and building his expert status as Ambassador of Small Dog Travel, she combines savvy marketing and search engine understanding with her entrepreneurial experiences to create buzz marketing online promotions for both authors and publishers. 01:00:00Publishing Insidersnobook marketing,book publishing,book sales,Google,SEOHave you heard of Google Panda? The update was meant to give Google's algorithm more integrity by giving lower ranking to sites that repurpose content in favorhttp://www.blogtalkradio.com/thepublishinginsiders/2012/05/29/no-money-out-of-pocket-shooting-your-book-to-stardomBookshttp://www.blogtalkradio.com/thepublishinginsiders/2012/05/29/no-money-out-of-pocket-shooting-your-book-to-stardom/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2012/05/29/no-money-out-of-pocket-shooting-your-book-to-stardomTue, 29 May 2012 23:00:00 GMTNo Money Out of Pocket: Shooting Your Book to Stardom   No Money Out of Pocket: Shooting Your Book to Stardom with Carolyn Howard-Johnson will feature her Favorite Frugal Book Promotion Ideas.    There are times when we writers must know the difference between cheap and frugal. You use the best of the freebies and also know when to bite the bullet and spend a little for services you can’t do yourself or haven’t the time to do yourself.   About our guest: Carolyn Howard-Johnson has been an instructor for nearly a decade at the renowned UCLA Extension Writers' Program.    She is author of the multi award-winning series of HowToDoItFrugally books including the second edition honored by USA BOOK NEWS and LOS ANGELES BOOK FESTIVAL.    Learn more at The Frugal Book Promoter http://budurl.com/FrugalBkPromo or http://www.howtodoitfrugally.com 00:57:00Publishing Insidersnobook marketing,book promotion,bulk book sales,book publishing,writersNo Money Out of Pocket: Shooting Your Book to Stardom with Carolyn Howard-Johnson will feature her Favorite Frugal Book Promotion Ideas.    There are timeshttp://www.blogtalkradio.com/thepublishinginsiders/2012/05/15/secrets-to-creating-book-titles-that-sellBookshttp://www.blogtalkradio.com/thepublishinginsiders/2012/05/15/secrets-to-creating-book-titles-that-sell/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2012/05/15/secrets-to-creating-book-titles-that-sellTue, 15 May 2012 23:00:00 GMTSecrets to Creating Book Titles that Sell All authors at some point come face-to-face with their most challenging decision: what to title their book? Before simply throwing a dart or taking a vote, Liz Goodgold, branding expert and author, will share 5 Secrets to Creating Book Titles that Sell. With her fiery energy and on-the money advice, her “words of Lizdom” can mean the difference between your book being read or landing in the red.    About our guest: Speaker and author Liz Goodgold is a fiery redhead with over 20 years of experience in marketing and branding. She is the author of RED FIRE BRANDING: Create a Hot Personal Brand and Have Customers for Life and DUH! Marketing.   Liz’s talks are the epitome of “edutainment” – blending information, education, humor, and real-world examples. This fireball of energy takes issues directly from her audience demonstrating how branding is the key to boosting business.   Liz is a practicing “branding guru” having worked for such major clients as the World Trade Centers, Sharp HealthCare, Quaker Oats, and Univision, so that she knows what works and what doesn’t.   An often quoted expert, Liz has appeared in over 500 media outlets including ABC, NBC, CBS, CNBC, CNN, The Wall Street Journal, and The New York Times. Visit her at redfirebranding.com or follow her on Twitter, @lizgoodgold. 01:01:00Publishing Insidersnobook titles,book marketing,book promotion,book sales,book publishingAll authors at some point come face-to-face with their most challenging decision: what to title their book? Before simply throwing a dart or taking a vote, Lizhttp://www.blogtalkradio.com/thepublishinginsiders/2012/05/01/how-to-create-a-brand-building-buzz-with-mediaBookshttp://www.blogtalkradio.com/thepublishinginsiders/2012/05/01/how-to-create-a-brand-building-buzz-with-media/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2012/05/01/how-to-create-a-brand-building-buzz-with-mediaTue, 01 May 2012 23:00:00 GMTHow to Create a Brand-Building Buzz with Media   Publicity in today's Internet world is a whole new game: it is NOT about writing press releases and hoping the big media call. Instead, it is about using all of the new social media tools to grab attention, stand out, brand out, and capture the attention of bloggers, reviewers, and reporters. Branding Expert Liz Goodgold will share How to Create a Brand-Building Buzz with Media.Tune in and discover:   1. How to respond to HARO (Help a Reporter Out) with a 90% success rate of getting contacted.   2. The magic formula of writing emails to the media so that your message gets read.   3. The essential rules of what works and what doesn't when working with bloggers, reporters, and producers.   4. How to tie your expertise into today's news that will land you in the press.   5. The importance of speaking and writing in juicy soundbites that get you invited by the media over and over again.   6. The secrets to writing "screaming good" headlines for your articles, blogs, or social media savvy press releases.   About our guest: Speaker and author Liz Goodgold is a fiery redhead with over 20 years of experience in marketing and branding. She is the author of RED FIRE BRANDING: Create a Hot Personal Brand and Have Customers for Life and DUH! Marketing.   Visit her at redfirebranding.com or follow her on Twitter, @lizgoodgold. 00:58:00Publishing Insidersnomedia training,book marketing,book publicity,book promotion,book salesPublicity in today's Internet world is a whole new game: it is NOT about writing press releases and hoping the big media call. Instead, it is about using alhttp://www.blogtalkradio.com/thepublishinginsiders/2012/04/17/book-reviews-do-you-need-themBookshttp://www.blogtalkradio.com/thepublishinginsiders/2012/04/17/book-reviews-do-you-need-them/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2012/04/17/book-reviews-do-you-need-themTue, 17 Apr 2012 23:00:00 GMTBook Reviews: Do You Need Them? Join us as special guest Amy Collins of The Cadence Group discusses book reviews. Do reviews matter? If so, to whom? Do you really need reviews? We'll also talk about how to get book reviews, the power of a good review - and the power of a bad review. About our guest: Amy Collins is the owner of The Cadence Group, a sales and marketing service provider for the publishing industry. In 2008, The Cadence Group launched New Shelves Distribution, a full-scale book warehousing, sales and fulfillment company selling publisher’s books directly to the national chains and independent bookstores in North America. 01:00:00Publishing Insidersnobook reviews,self-publishing,book marketing,book sales,book publicityJoin us as special guest Amy Collins of The Cadence Group discusses book reviews. Do reviews matter? If so, to whom? Do you really need reviews? We'll also tahttp://www.blogtalkradio.com/thepublishinginsiders/2012/03/23/special-guest-amy-porterfield--the-new-facebook-page-1Bookshttp://www.blogtalkradio.com/thepublishinginsiders/2012/03/23/special-guest-amy-porterfield--the-new-facebook-page-1/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2012/03/23/special-guest-amy-porterfield--the-new-facebook-page-1Fri, 23 Mar 2012 19:30:00 GMTSpecial guest Amy Porterfield - The New Facebook Page Social media expert Amy Porterfield will talk about the new Facebook Timeline for Pages and what that means for your Facebook marketing. She also cover great tips and tricks to make your new Page a fabulous marketing tool! About our guest: Amy is a social media strategist and co-author of Facebook Marketing All-In-One for Dummies. She helps entrepreneurs across industries establish strategies to maximize the power of social media and increase the success of their online marketing efforts. 00:29:00Publishing InsidersnoFacebook marketing,Facebook timeline,Facebook tips,book marketing,social mediaSocial media expert Amy Porterfield will talk about the new Facebook Timeline for Pages and what that means for your Facebook marketing. She also cover great thttp://www.blogtalkradio.com/thepublishinginsiders/2012/03/20/all-things-pinterestBookshttp://www.blogtalkradio.com/thepublishinginsiders/2012/03/20/all-things-pinterest/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2012/03/20/all-things-pinterestTue, 20 Mar 2012 23:00:00 GMTAll Things Pinterest Do you feel you need some pinformation? Or a pintervention? We'll talk about the latest social media site that's so hot it's giving Twitter a serious run for the money in terms of referral traffic. Learn how Pinterest works, why it's a great place for writers, authors and publishers and how to use Pinterest to your marketing advantage. 01:00:00Publishing InsidersnoPinterest,book marketing,social media marketing,book promotion,book salesDo you feel you need some pinformation? Or a pintervention? We'll talk about the latest social media site that's so hot it's giving Twitter a serious run for thttp://www.blogtalkradio.com/thepublishinginsiders/2012/03/07/like-my-stuffBookshttp://www.blogtalkradio.com/thepublishinginsiders/2012/03/07/like-my-stuff/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2012/03/07/like-my-stuffWed, 07 Mar 2012 00:00:00 GMT"Like" My Stuff   Learn to  boost sales, promote your brand, and increase your online presence with the author of Like My Stuff: How to Get 750 Million Members to Buy Your Products on Facebook.   Dr. Natalie Petouhoff helps companies understand how social media affects the bottom-line and to create strategies that provide real business value.  She does this by benchmarking your "As Is" and compares it to your "Could Be" best practices. With this insight, you can create a world-class social media and digital presence. You’ll be well-armed to devise a social media roadmap, track your progress, gather the right metrics to transform into a social media ROI analysis, articulate the business case, and justify the plan to upper management.   As a USC Adjunct professor, Natalie takes her real-world experiences as a Forrester Social Media Analyst, an Agency executive and a consulting executive and translates it into practical business advice. Dr. Natalie is President of Social Media Club Los Angeles, an accomplished keynote speaker and a quoted expert in NYTimes, FastCompany, USAToday, Bloomberg-BusinessWeek and a featured guest on TV and radio. You can find her on twitter - @drnatalie and visit her website for some great free reports: www.drnatalienews.com.00:54:00Publishing InsidersnoFacebook marketing,social media marketing,social media,book marketing,book salesLearn to  boost sales, promote your brand, and increase your online presence with the author of Like My Stuff: How to Get 750 Million Members to Buy Your Prhttp://www.blogtalkradio.com/thepublishinginsiders/2012/02/22/special-guest-arielle-fordBookshttp://www.blogtalkradio.com/thepublishinginsiders/2012/02/22/special-guest-arielle-ford/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2012/02/22/special-guest-arielle-fordWed, 22 Feb 2012 00:00:00 GMTSpecial Guest Arielle Ford   Arielle Ford is a leading pioneer and personality in the personal growth and contemporary spirituality movement. For the past 25 years she has been living, teaching, and promoting consciousness through all forms of media. Her stellar career includes years as a prominent book publicist, author, literary agent, TV lifestyle reporter, television producer, Sirius radio host, publishing consultant, relationship expert, speaker, columnist and blogger for the Huffington Post.   As the president of The Ford Group, Arielle was widely recognized as America’s foremost book publicist and was instrumental in launching the careers of many NY Times bestselling self-help authors including Deepak Chopra, Jack Canfield, Mark Victor Hansen, Neale Donald Walsch, and Debbie Ford.    Arielle is a gifted writer and the author of seven books including the HOT CHOCOLATE FOR THE MYSTICAL SOUL series, and her most recent, THE SOULMATE SECRET, now in a 4th printing and 20 languages.   Arielle is also the creator of the at-home publishing study course Everything You Should Know About Publishing, Publicity and Building A Platform as well as the annual 21st Century Book Marketing event which is the premiere book-marketing event for authors.00:49:00Publishing Insidersnobook marketing,book promotion,book publicity,book sales,book publishingArielle Ford is a leading pioneer and personality in the personal growth and contemporary spirituality movement. For the past 25 years she has been living,http://www.blogtalkradio.com/thepublishinginsiders/2012/02/08/secrets-to-creating-childrens-book-appsBookshttp://www.blogtalkradio.com/thepublishinginsiders/2012/02/08/secrets-to-creating-childrens-book-apps/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2012/02/08/secrets-to-creating-childrens-book-appsWed, 08 Feb 2012 00:00:00 GMTSecrets to Creating Childrens' Book Apps   Karen Robertson is a children’s author who turned her book, Treasure Kai and the Lost Gold of Shark Island, into a book app for the iPad, iPhone and iPod Touch.   Karen will discuss how she created the book app, how it’s going, and how she's creating a global brand for “Treasure Kai” using digital technology.   The “Treasure Kai” book app launched in 2011 and has won recognition and awards including being a Digital Storytime “Top 25 Most Essential Children’s Book App,” and winning “Best in Category” for apps at the New Media Film Festival in San Francisco.   After launching her first book app, Karen wrote her first eBook, “Author’s Guide to Book Apps.”   http://digitalkidsauthor.com/00:56:00Publishing Insidersnodigital books,book apps,book publishing,self publishing,book marketingKaren Robertson is a children’s author who turned her book, Treasure Kai and the Lost Gold of Shark Island, into a book app for the iPad, iPhone and iPod Tohttp://www.blogtalkradio.com/thepublishinginsiders/2012/01/25/lead-without-followers-with-dave-ursilloManagementhttp://www.blogtalkradio.com/thepublishinginsiders/2012/01/25/lead-without-followers-with-dave-ursillo/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2012/01/25/lead-without-followers-with-dave-ursilloWed, 25 Jan 2012 00:00:00 GMTLead Without Followers with Dave Ursillo   Dave Ursillo's long-awaited debut book, Lead Without Followers, teaches men and women how to become “leaders without followers” in any walk of life by discovering a personal and profound sense of inner leadership.   Since its inception in 2009, DaveUrsillo.com has reached over 75,000 readers in 173 countries. In June 2011, his site was seen in a feature story on nationally-televised CBS Sunday Morning about the world of blogging.00:53:00Publishing Insidersnobusiness,leadership,social media,promotion,salesDave Ursillo's long-awaited debut book, Lead Without Followers, teaches men and women how to become “leaders without followers” in any walk of life by discohttp://www.blogtalkradio.com/thepublishinginsiders/2012/01/11/facebook-facts-from-social-media-expert-mari-smithBookshttp://www.blogtalkradio.com/thepublishinginsiders/2012/01/11/facebook-facts-from-social-media-expert-mari-smith/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2012/01/11/facebook-facts-from-social-media-expert-mari-smithWed, 11 Jan 2012 00:00:00 GMTFacebook Facts from Social Media Expert Mari Smith   Facebook guru Mari Smith will discuss what's new, what counts and how to make the most of your presence on Facebook. About our guest: Mari Smith is a social media expert and trainer who is considered the queen of Facebook. She was dubbed “the Pied Piper of the Online World” by Fastcompany.com.  00:32:00Publishing InsidersnoFacebook marketing,social media,social media marketing,promotion,businessFacebook guru Mari Smith will discuss what's new, what counts and how to make the most of your presence on Facebook. About our guest: Mari Smith is a sociahttp://www.blogtalkradio.com/thepublishinginsiders/2011/12/28/the-best-of-2011--predictions-for-2012Bookshttp://www.blogtalkradio.com/thepublishinginsiders/2011/12/28/the-best-of-2011--predictions-for-2012/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2011/12/28/the-best-of-2011--predictions-for-2012Wed, 28 Dec 2011 00:00:00 GMTThe Best of 2011 - Predictions for 2012 It's hard to believe another year is ending. We'll take a look back at the year that was in terms of social media and marketing, and then we'll consult our crystal ball - and stellar guests - such as Susan Gilbert, CEO and Founder at Online Promotion Success, Inc. and an expert on all things social media.  Will Google+ be a boon or bust? Can Facebook continue its incredible growth? What's coming up next? You don't want to miss this show! 01:04:00Publishing Insidersnobook marketing,book promotion,social media,Facebook,Google PlusIt's hard to believe another year is ending. We'll take a look back at the year that was in terms of social media and marketing, and then we'll consult our cryhttp://www.blogtalkradio.com/thepublishinginsiders/2011/12/09/special-guest-mike-stelznerBookshttp://www.blogtalkradio.com/thepublishinginsiders/2011/12/09/special-guest-mike-stelzner/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2011/12/09/special-guest-mike-stelznerFri, 09 Dec 2011 21:30:00 GMTSpecial Guest Mike Stelzner Social media expert Michael Stelzner is the founder of Social Media Examiner and author of the books Launch and Writing White Papers. 00:17:00Publishing Insidersnosocial media,Google Plus,Facebook,Twitter,book marketingSocial media expert Michael Stelzner is the founder of Social Media Examiner and author of the books Launch and Writing White Papers.http://www.blogtalkradio.com/thepublishinginsiders/2011/12/06/special-guest-amy-porterfieldBookshttp://www.blogtalkradio.com/thepublishinginsiders/2011/12/06/special-guest-amy-porterfield/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2011/12/06/special-guest-amy-porterfieldTue, 06 Dec 2011 22:30:00 GMTSpecial Guest Amy PorterfieldAmy is a social media strategist and co-author of Facebook Marketing All-In-One for Dummies. She helps entrepreneurs across industries establish strategies to maximize the power of social media and increase the success of their online marketing efforts. 00:26:00Publishing Insidersnosocial media,Facebook,Twitter,book marketing,book salesAmy is a social media strategist and co-author of Facebook Marketing All-In-One for Dummies. She helps entrepreneurs across industries establish strategies to mhttp://www.blogtalkradio.com/thepublishinginsiders/2011/12/05/special-guest-chris-broganBookshttp://www.blogtalkradio.com/thepublishinginsiders/2011/12/05/special-guest-chris-brogan/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2011/12/05/special-guest-chris-broganMon, 05 Dec 2011 18:00:00 GMTSpecial Guest Chris Brogan   Chris Brogan is an author, journalist, marketing consultant, and frequent speaker about social media marketing. He is president of Human Business Works, an online education and community company for small businesses and solo entrepreneurs. His first project there,501 Mission Place, helps nonprofits and charities learn how to grow their capabilities. Chris is also Entrepreneur in Residence at CrossTech Ventures, where he’s working to develop New Marketing Labs and The Pulse Network, among other projects. Chris is also the cofounder of the PodCamp new media conference series, exploring the use of new media community tools to extend and build value. 00:21:00Publishing Insidersnobook marketing,book publishing,social media,book publicity,book promotionChris Brogan is an author, journalist, marketing consultant, and frequent speaker about social media marketing. He is president of Human Business Works, an ohttp://www.blogtalkradio.com/thepublishinginsiders/2011/11/30/promote-your-book-250-proven-low-cost-tips-and-techniquesBookshttp://www.blogtalkradio.com/thepublishinginsiders/2011/11/30/promote-your-book-250-proven-low-cost-tips-and-techniques/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2011/11/30/promote-your-book-250-proven-low-cost-tips-and-techniquesWed, 30 Nov 2011 00:00:00 GMTPromote Your Book: 250+ Proven, Low-Cost Tips and Techniques   Do you have what it takes to be a successful author, but you're not sure how to go about it? Are you a published author with a book that is struggling in the marketplace? Promote Your Book gives enterprising authors the advantage they need in order to more successfully navigate the publishing industry and gain a better understanding of their responsibilities as a published author. Join us as author Patricia Fry offers insights into tried and true book promotion techniques.   Learn how to promote creatively; when, why and how to get involved in social media; how and when to submit news releases and tip sheets; ideas for arranging book signings, radio, and TV appearances; tips for submitting articles and stories for publication; how to land and present speaking gigs and much more.   About our guest: Patricia Fry is the author of 34 books. Her latest is "Promote Your Book, Over 250 Proven, Low-Cost Tips and Techniques for the Enterprising Author," (Allworth Press, 2011). Learn more at http://www.patriciafry.com/aboutus.html             00:57:00Publishing Insidersnobook marketing,book promotion,book publicity,book sales,book publishingDo you have what it takes to be a successful author, but you're not sure how to go about it? Are you a published author with a book that is struggling in thhttp://www.blogtalkradio.com/thepublishinginsiders/2011/11/16/how-and-where-to-sell-your-self-published-bookBookshttp://www.blogtalkradio.com/thepublishinginsiders/2011/11/16/how-and-where-to-sell-your-self-published-book/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2011/11/16/how-and-where-to-sell-your-self-published-bookWed, 16 Nov 2011 00:00:00 GMTHow and Where to Sell Your Self-Published Book Do you know about the different distribution tools a self-published author needs to make his or her book available for sale?  We're talking Distribution vs. Fulfillment vs. POD vs. DIY. This show, with special guest Amy Collins, will explain all you need to know as a self-published author.   About our guest:   Amy Collins is the owner of The Cadence Group, a sales and marketing service provider for the publishing industry. In 2008, The Cadence Group launched New Shelves Distribution, a full-scale book warehousing, sales and fulfillment company selling publisher’s books directly to the national chains and independent bookstores in North America. http://www.thecadencegrp.com/00:55:00Publishing Insidersnobook sales,book distribution,self-publishing,book marketing,print on demandDo you know about the different distribution tools a self-published author needs to make his or her book available for sale?  We're talking Distribution vs. Fuhttp://www.blogtalkradio.com/thepublishinginsiders/2011/11/01/speaker-tips-for-authorsBookshttp://www.blogtalkradio.com/thepublishinginsiders/2011/11/01/speaker-tips-for-authors/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2011/11/01/speaker-tips-for-authorsTue, 01 Nov 2011 23:00:00 GMTSpeaker Tips for Authors Does the prospect of getting up in front of strangers - even to talk about your book - make you sweat? Put your worries aside as expert Martha Lanaghen offers tips and tricks that will add sparkle to your presentations.   Topics include: * 8 classic mistakes speakers make * 5 things your presentation should have to be really memorable * Rules to never violate, and helpful hints on selling books without it feeling like a sales pitch * 8-step process for minimizing the jitters and knocking their socks off * What to do before and after a presentation that can ensure you get another invite, or get recommended.  * Tips for great powerpoint presentations   About our guest: Martha Lanaghen has more than 25 years of experience in sales, marketing and multi-site operations, including more than 10 years in senior executive roles for major corporations.  A couple years ago, she gave up the corporate world, and became an entrepreneur by starting her own consulting firm – The Sparrow Group, where she specializes in improving learning experiences for students and audiences all over the world. As part of her practice, Martha has trained thousands of faculty and staff to be more engaging speakers and presenters, and to engage students to not only improve the classroom experience, but also to improve learning outcomes.  This expertise has also benefited her public speaking clients who use Martha’s tools to increase sales, get repeat engagements, and, of course, make their presentations more entertaining and memorable for everyone involved. 01:00:00Publishing Insidersnobook marketing,book promotion,public speaking,book publishing,book salesDoes the prospect of getting up in front of strangers - even to talk about your book - make you sweat? Put your worries aside as expert Martha Lanaghen offershttp://www.blogtalkradio.com/thepublishinginsiders/2011/10/04/how-to-get-your-book-reviewedBookshttp://www.blogtalkradio.com/thepublishinginsiders/2011/10/04/how-to-get-your-book-reviewed/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2011/10/04/how-to-get-your-book-reviewedTue, 04 Oct 2011 23:00:00 GMTHow to Get Your Book Reviewed   It can be a challenge to get your book noticed amid the hundreds of thousands of new titles published every year. With so much competition, reviews are one of the very best ways to boost book sales. Join us as guest Dana Lynn Smith discusses how to find prospective reviewers, request reviews and then take those published reviews to the next level.   About our guest: Dana Lynn Smith, author of the Savvy Book Marketer Guides, has a degree in marketing and 16 years of publishing experience. http://bookmarketingmaven.typepad.com/get-book-reviews/00:54:00Publishing Insidersnobook marketing,book publishing,bulk book sales,book reviews,book publicityIt can be a challenge to get your book noticed amid the hundreds of thousands of new titles published every year. With so much competition, reviews are onehttp://www.blogtalkradio.com/thepublishinginsiders/2011/08/23/all-about-ghostwritingBookshttp://www.blogtalkradio.com/thepublishinginsiders/2011/08/23/all-about-ghostwriting/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2011/08/23/all-about-ghostwritingTue, 23 Aug 2011 23:00:00 GMTAll About Ghostwriting Why would an author hire a ghostwriter? Or would you like to learn how to break into this field? Join us as expert Ellie Maas Davis discusses how to find a good ghostwriter, or how to become one - and much more! About our guest: Ellie Maas Davis is the owner of Pressque, a publishing consultation firm that offers editing, ghostwriting, and marketing services to authors and publishers. http://www.pressque.com/ 00:56:00Publishing Insidersnowriting books,ghostwriting,book marketing,book promotion,book publicityWhy would an author hire a ghostwriter? Or would you like to learn how to break into this field? Join us as expert Ellie Maas Davis discusses how to find a goohttp://www.blogtalkradio.com/thepublishinginsiders/2011/08/09/publishing-insights-from-elloras-caveBookshttp://www.blogtalkradio.com/thepublishinginsiders/2011/08/09/publishing-insights-from-elloras-cave/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2011/08/09/publishing-insights-from-elloras-caveTue, 09 Aug 2011 23:00:00 GMTPublishing Insights from Ellora's Cave If you want to be on the cutting edge of the publishing world, look no further than Ellora's Cave. They have a successful formula for both print and ebooks - while others tried to figure out how to navigate a digital publishing world, Ellora's Cave dived right in. Join us as Susan Edwards, COO of Ellora's Cave, discusses the strategies her company employs to stay on top. 00:58:00Publishing Insidersnobook publishing,book marketing,book sales,book promotion,book publicityIf you want to be on the cutting edge of the publishing world, look no further than Ellora's Cave. They have a successful formula for both print and ebooks - whttp://www.blogtalkradio.com/thepublishinginsiders/2011/07/26/re-purposing-your-contentBookshttp://www.blogtalkradio.com/thepublishinginsiders/2011/07/26/re-purposing-your-content/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2011/07/26/re-purposing-your-contentTue, 26 Jul 2011 23:00:00 GMTRe-Purposing Your Content Do you have a blog to keep up? A Twitter account? What about Facebook? If all this leaves you feeling overwhelmed by all the content you have to create, join us with our special guest Shelley Hitz for tips and tricks to get the most mileage out of your writing! About our guest: Shelley Hitz is an entrepreneur, speaker, author and consultant to organizations, individuals and businesses who want to multiply their impact through self publishing. She teaches from personal experience. Over a two year span, while working full-time, she self-published five books, multiple audio CDs, authored two websites that attract thousands of visitors each month, and created multiple products that she sells through her website and at her speaking engagements.   www.Self-Publishing-Coach.com also offers a monthly newsletter, tele-classes, special reports, e-books, webinars, podcasts, videos as well as book marketing resources to help individuals, small organizations, and businesses achieve their goals and multiply their impact through self-publishing.01:03:00Publishing Insidersnobook marketing,book publishing,writing books,book promotion,social mediaDo you have a blog to keep up? A Twitter account? What about Facebook? If all this leaves you feeling overwhelmed by all the content you have to create, join uhttp://www.blogtalkradio.com/thepublishinginsiders/2011/07/12/the-future-of-author-eventsBookshttp://www.blogtalkradio.com/thepublishinginsiders/2011/07/12/the-future-of-author-events/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2011/07/12/the-future-of-author-eventsTue, 12 Jul 2011 23:00:00 GMTThe Future of Author Events In this digital age, do author events matter? You bet they do, and our guest Amy Collins will discuss why author events are still relevant as well as what works.    About our guest:   Amy Collins is the owner of The Cadence Group, a sales and marketing service provider for the publishing industry. In 2008, The Cadence Group launched New Shelves Distribution, a full-scale book warehousing, sales and fulfillment company selling publisher’s books directly to the national chains and independent bookstores in North America. http://www.thecadencegrp.com/01:00:00Publishing Insidersnobook events,book marketing,book publishing,book sales,book promotionIn this digital age, do author events matter? You bet they do, and our guest Amy Collins will discuss why author events are still relevant as well as what workhttp://www.blogtalkradio.com/thepublishinginsiders/2011/06/14/selling-your-book-in-bulk-and-special-salesBookshttp://www.blogtalkradio.com/thepublishinginsiders/2011/06/14/selling-your-book-in-bulk-and-special-sales/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2011/06/14/selling-your-book-in-bulk-and-special-salesTue, 14 Jun 2011 23:00:00 GMTSelling Your Book in Bulk and Special Sales Join us as we discuss everything authors need to know about special market sales/selling books in bulk with special guest Amy Collins. About our guest: Amy Collins is the owner of The Cadence Group, a sales and marketing service provider for the publishing industry. In 2008, The Cadence Group launched New Shelves Distribution, a full-scale book warehousing, sales and fulfillment company selling publisher’s books directly to the national chains and independent bookstores in North America. 01:03:00Publishing Insidersnobook sales,book distribution,bulk book sales,book publishing,book marketingJoin us as we discuss everything authors need to know about special market sales/selling books in bulk with special guest Amy Collins. About our guest: Amy Colhttp://www.blogtalkradio.com/thepublishinginsiders/2011/05/31/what-authors-must-know-about-book-cover-designBookshttp://www.blogtalkradio.com/thepublishinginsiders/2011/05/31/what-authors-must-know-about-book-cover-design/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2011/05/31/what-authors-must-know-about-book-cover-designTue, 31 May 2011 23:00:00 GMTWhat Authors Must Know About Book Cover Design Your book cover is a vital marketing tool. Join us as expert Jeniffer Thompson of Monkey C. Media explains why covers are so important and what all authors should know. 01:02:00Publishing Insidersnobook design,book covers,book publishing,book sales,book marketingYour book cover is a vital marketing tool. Join us as expert Jeniffer Thompson of Monkey C. Media explains why covers are so important and what all authors shohttp://www.blogtalkradio.com/thepublishinginsiders/2011/05/17/literary-agents-and-their-evolving-role-in-publishingBookshttp://www.blogtalkradio.com/thepublishinginsiders/2011/05/17/literary-agents-and-their-evolving-role-in-publishing/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2011/05/17/literary-agents-and-their-evolving-role-in-publishingTue, 17 May 2011 23:00:00 GMTLiterary Agents and Their Evolving Role in Publishing There's an evolution - or revolution - underway in publishing and literary agents as we know them will have new roles. Savvy agents will reinvent themselves, taking their vast knowledge of the industry and positioning themselves to lead the charge. Join our panel with agents Jason Allen Ashlock and Katharine Sands as we discuss their fast-changing world and how agents will adapt their businesses. 00:51:00Publishing Insidersnoliterary agent,book publishing,book sales,book marketing,book distributionThere's an evolution - or revolution - underway in publishing and literary agents as we know them will have new roles. Savvy agents will reinvent themselves, thttp://www.blogtalkradio.com/thepublishinginsiders/2011/05/03/the-dos-and-donts-of-distribution--part-3Bookshttp://www.blogtalkradio.com/thepublishinginsiders/2011/05/03/the-dos-and-donts-of-distribution--part-3/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2011/05/03/the-dos-and-donts-of-distribution--part-3Tue, 03 May 2011 23:00:00 GMTThe Dos and Don'ts of Distribution - Part 3 Join us with our special guests: Brian Felson of BookBaby and CDBaby, Jeffrey Kafer of Springbrook Audio and David Niall Wilson of Crossroads Press, as we discuss additional distribution options, such as ebooks and audio books! About our guests: Brian Felsen (President, BookBaby / CD Baby / HostBaby) helms BookBaby, which digitally distributes the works of independent authors, poets, memoirists, and publishers, making their eBooks available to digital retailers worldwide (including Apple iBookstore, Barnes & Noble.com, Sony's Reader Store, and Amazon.com).  He also is the President of CD Baby, the world's largest online distributor of independent music.   Jeffrey Kafer is an award-winning voice talent and audiobook producer. Having narrated over 30 books for such publishers as Audible, Studio Now, Mountainland Publishing, and Books in Motion, Jeffrey knows exactly what it takes to make a world-class audiobook. He handles production for all SpringBrook Audio and Perfect Voices titles and post-production for CrossRoad Press titles.    David Niall Wilson has been writing and publishing horror, dark fantasy, and science fiction since the mid-eighties. His novels include Maelstrom, Sins of the Flash, Vintage Soul, The Mote in Andrea’s Eye, Deep Blue, the Grails Covenant Trilogy, Star Trek Voyager: Chrysalis, Except You Go Through Shadow, This is My Blood, and the Dark Ages Vampire clan novel Lasombra, among others. He has over 150 short stories published in five collections, one of which, Defining Moments, was nominated for the Bram Stoker Award in 2007. He has won the Bram Stoker Award for his poetry, and his short fiction, and has high hopes of someday writing something remembered as great.00:57:00Publishing Insidersnobook marketing,book publishing,book distribution,book sales,ebooksJoin us with our special guests: Brian Felson of BookBaby and CDBaby, Jeffrey Kafer of Springbrook Audio and David Niall Wilson of Crossroads Press, as we dischttp://www.blogtalkradio.com/thepublishinginsiders/2011/04/19/the-dos-and-donts-of-distribution-part-2Bookshttp://www.blogtalkradio.com/thepublishinginsiders/2011/04/19/the-dos-and-donts-of-distribution-part-2/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2011/04/19/the-dos-and-donts-of-distribution-part-2Tue, 19 Apr 2011 23:00:00 GMTThe Dos and Don'ts of Distribution Part 2 Join us as we discuss additional distribution options every author should know with special guest Amy Collins. Topics include: * What does a successful book need to get into the bookstores? -Professional Design -Strong reviews -National press exposure -Extraordinary writing -Strong Editing   * What does a distributor look for in a potential successful publisher client?   * What should a small press/author expect from their distributor and what should they not expect?   *  What is the difference between warehousing, fulfillment, distribution and wholesaling?   About our guest: Amy Collins is the owner of The Cadence Group, a sales and marketing service provider for the publishing industry. In 2008, The Cadence Group launched New Shelves Distribution, a full-scale book warehousing, sales and fulfillment company selling publisher’s books directly to the national chains and independent bookstores in North America.00:55:00Publishing Insidersnobook publishing,book marketing,book distribution,book sales,ebooksJoin us as we discuss additional distribution options every author should know with special guest Amy Collins. Topics include: * What does a successful book nhttp://www.blogtalkradio.com/thepublishinginsiders/2011/04/05/the-dos-and-donts-of-distributionBookshttp://www.blogtalkradio.com/thepublishinginsiders/2011/04/05/the-dos-and-donts-of-distribution/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2011/04/05/the-dos-and-donts-of-distributionTue, 05 Apr 2011 23:00:00 GMTThe Dos and Don'ts of DistributionMany authors don't realize the importance and value of distribution, but if you self publish there is a lot you need to know. Our show will provide an overview of distribution, including: · What you must know about book size · How printing in color limits your distribution options · The guidelines for manuscript and cover design formatting · Going beyond ISBN - learn about Bowker, www.myidentifiers.com AND the time delay to get on Amazon and into distribution channels once the book is “published” (6-8 weeks) · The questions to ask up front if you're distributing with a self-publisher's name and whether this is a good idea or not.00:58:00Publishing Insidersnobook publishing,book marketing,book distribution,book sales,self publishingMany authors don't realize the importance and value of distribution, but if you self publish there is a lot you need to know. Our show will provide an overviewhttp://www.blogtalkradio.com/thepublishinginsiders/2011/03/22/secrets-to-landing-an-agentBookshttp://www.blogtalkradio.com/thepublishinginsiders/2011/03/22/secrets-to-landing-an-agent/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2011/03/22/secrets-to-landing-an-agentTue, 22 Mar 2011 23:00:00 GMTSecrets to Landing An AgentSo how do authors manage to get an agent? Special guest Jeff Rivera will offer tips to finding your writing voice, developing a platform, writing winning query letters, choosing between agents and much more! Whether you are still writing your book, have been self published, or have unsuccessfully queried agents in the past, this show will offer invaluable insights on what it takes to get an agent. Jeff Rivera is the founder of http://www.HowtoWriteaQueryLetter.com. With over 100 clients to date, he has a 100% track record of getting at least 10 literary agents to request to read his client’s manuscripts and proposals.00:42:00Publishing Insidersnoliterary agent,book publishing,self publishing,book marketing,book salesSo how do authors manage to get an agent? Special guest Jeff Rivera will offer tips to finding your writing voice, developing a platform, writing winning queryhttp://www.blogtalkradio.com/thepublishinginsiders/2011/03/18/special-guest-seth-godin-poke-the-boxBookshttp://www.blogtalkradio.com/thepublishinginsiders/2011/03/18/special-guest-seth-godin-poke-the-box/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2011/03/18/special-guest-seth-godin-poke-the-boxFri, 18 Mar 2011 17:30:00 GMTSpecial Guest Seth Godin: Poke the BoxEntrepreneur, bestselling author and Squidoo founder Seth Godin discusses his new book... Poke the Box, and his new publishing venture, The Domino Project. Poke the Box is a call to action about the initiative you're taking - in your job or in your life, and Seth once again breaks the traditional publishing model by releasing it through The Domino Project. A new kind of publishing, The Domino Project is Seth's brainchild, and powered by Amazon to spread ideas quickly, at low cost, and in a variety of formats.00:16:00Publishing InsidersnoSeth Godin,The Domino Project,book sales,book publishing,self publishingEntrepreneur, bestselling author and Squidoo founder Seth Godin discusses his new book... Poke the Box, and his new publishing venture, The Domino Project. Pokehttp://www.blogtalkradio.com/thepublishinginsiders/2011/03/09/smart-self--publishing-series-part-4-why-book-design-editing-matterBookshttp://www.blogtalkradio.com/thepublishinginsiders/2011/03/09/smart-self--publishing-series-part-4-why-book-design-editing-matter/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2011/03/09/smart-self--publishing-series-part-4-why-book-design-editing-matterWed, 09 Mar 2011 00:00:00 GMTSmart Self Publishing Series, Part 4: Why Book Design & Editing MatterIf you want your self-published book to stand out, you need: a good front cover, strong overall book design, compelling back cover copy and, most importantly: strong editing. Our guest Sue Collier, President of Self-Publishing Resources and co-author of The Complete Guide to Self-Publishing, will discuss these issues, why they matter so much, and how authors can find the right professionals to ensure their book shines. About our guest: As president and CEO of SPR, Sue Collier oversees all book project work, coordinating a team of experts and holding true to the result-getting principles she learned from founder Marilyn Ross, who continues to serve as the consultant to the consultant. SPR provides turnkey service to individuals and organizations seeking to publish and promote their own books, handling all aspects of book editing, design, production, and marketing and promotions. Sue also offers personalized coaching services for authors and small presses, providing them with the benefits of her extensive publishing background. Over the past two decades, she has worked with hundreds of clients, guiding them through the self-publishing process, and helping them produce professional, attractive books.01:01:00Publishing Insidersnobook marketing,book publishing,book sales,book editing,book designIf you want your self-published book to stand out, you need: a good front cover, strong overall book design, compelling back cover copy and, most importantly: shttp://www.blogtalkradio.com/thepublishinginsiders/2011/02/23/smart-self-publishing-part-3-making-money-with-ebooksBookshttp://www.blogtalkradio.com/thepublishinginsiders/2011/02/23/smart-self-publishing-part-3-making-money-with-ebooks/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2011/02/23/smart-self-publishing-part-3-making-money-with-ebooksWed, 23 Feb 2011 00:00:00 GMTSmart Self Publishing: Part 3, Making Money with EbooksEbooks currently make up almost 10% of book sales, and their stratospheric growth is expected to continue. With the various devices out there - Kindle, Kobo, Nook, iPad, among others - and the formattting issues, how should you even begin? More importantly, several indie authors are making significant money by selling ebooks. What are their secrets? We'll discuss these issues and many more with our special guests, authors Karen McQuestion and Tony Eldridge. About our guests: Karen McQuestion's essays have appeared in Newsweek, Chicago Tribune, Denver Post, Christian Science Monitor and several anthologies. She is the author of six books self-published on Amazon’s Kindle, one of which, the novel, A Scattered Life, caught the attention of an L.A. based production company and became the first self-published Kindle book to be optioned for film. Five of her previously self-published books will now be published by AmazonEncore. McQuestion lives with her family in Hartland, Wisconsin. Learn more at http://www.karenmcquestion.com/. Tony Eldridge is the author of the award winning action/adventure novel, The Samson Effect, which Clive Cussler calls a "first rate thriller brimming with intrigue and adventure." He is also the creator of Marketing Tips for Authors, a site that publishes free tips and videos to help authors learn marketing techniques for their books. You can read the serial release of The Samson Effect at http://samsoneffect.marketingtipsforauthors.com/.01:01:00Publishing Insidersnoebook publishing,ebook sales,ebook marketing,book marketing,book salesEbooks currently make up almost 10% of book sales, and their stratospheric growth is expected to continue. With the various devices out there - Kindle, Kobo, Nohttp://www.blogtalkradio.com/thepublishinginsiders/2011/02/09/smart-self-publishing-series-part-2-becoming-your-own-publisherBookshttp://www.blogtalkradio.com/thepublishinginsiders/2011/02/09/smart-self-publishing-series-part-2-becoming-your-own-publisher/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2011/02/09/smart-self-publishing-series-part-2-becoming-your-own-publisherWed, 09 Feb 2011 00:00:00 GMTSmart Self Publishing Series: Part 2, Becoming Your Own PublisherWhy would an author want to bypass traditional publishing and go it alone? There are myriad reasons to self publish, including the ability to keep your rights and creative license. But, there's a lot you need to learn first: is your prospective publisher reputable? What should your contract cover? How will returns be handled? What will the process cost? What can you expect in royalties? Where and how will you distribute your book - and more, which we'll discuss with our special guests, Eric Kampmann, president of Midpoint Trade Books and Tanya Hall, Business Development Manager at Greenleaf Book Group. About our guests: Eric Kampmann is President of Midpoint Trade Books, a leading sales and distribution company designed to provide crucial services to today's independent publishers. Midpoint has built its excellent reputation as an innovative and powerful sales driven company designed to help independent publishers compete successfully in the trade book marketplace. Kampmann is also the Publisher and President of two publishing companies: Beaufort Books and Moyer Bell. Beaufort gained national attention in 2007 when it published the national bestseller If I Did It in partnership with the family of Ron Goldman. Kampmann has taught courses on book publishing at Harvard, Columbia, NYU and numerous publishing and writers conferences. He is the author of The Book Publishers Handbook (2007). Tanya Hall is the Business Development Manager at Greenleaf Book Group, a publisher and distributor specializing in the growth and development of independent authors and small presses. Tanya drives Greenleaf's efforts to develop strategic partnerships to grow Greenleaf's reputation as a leading independent publisher. Prior to her current role, she built Greenleaf's distribution program into major retail and wholesale channels. Before joining the publishing industry, Tanya worked as a television producer for Extra! and E! Cable Networks. 00:52:00Publishing Insidersnoself publishing,book marketing,book sales,book distribution,book publishingWhy would an author want to bypass traditional publishing and go it alone? There are myriad reasons to self publish, including the ability to keep your rights ahttp://www.blogtalkradio.com/thepublishinginsiders/2011/01/26/smart-self-publishing-series-part-1-print-on-demanBookshttp://www.blogtalkradio.com/thepublishinginsiders/2011/01/26/smart-self-publishing-series-part-1-print-on-deman/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2011/01/26/smart-self-publishing-series-part-1-print-on-demanWed, 26 Jan 2011 00:00:00 GMTSmart Self Publishing Series: Part 1, Print on DemandThese days, there are more choices than ever to get published, but publishing - like any industry - is full of scams. Most publishers are not unethical but how can you avoid predators with pie-in-the-sky promises that can't be fulfilled? Our special guests, Grael Norton, acquisitions manager for Wheatmark, Inc., and Mark Coker, found of Smashwords, will show us how to see through the hype and discuss the how-to's of contracts, publication costs, royalty statements, book covers and much, much more. About our guests: * Grael Norton, Acquisitions Manager, Wheatmark, Inc. helps authors get their manuscripts ready for market and coaches them on publishing success. He’s also a Senior Faculty member of the Authors Academy, where published and aspiring authors learn how to sell more books. To learn the 7 Steps to Publishing Success, visit www.Authors-Academy.com. Wheatmark, Inc., helps authors write, produce, and distribute their books successfully — even if they’ve never written a book or distributed a product before. * Mark Coker is the founder of Smashwords, where more than 3,500 serious writers and 100 independent publishers publish and distribute and have complete control over how to sample, price and market their books. Learn more at http://www.smashwords.com/.01:04:00Publishing Insidersnobook marketing,book sales,book publishing,book promotion,book distributionThese days, there are more choices than ever to get published, but publishing - like any industry - is full of scams. Most publishers are not unethical but howhttp://www.blogtalkradio.com/thepublishinginsiders/2011/01/12/branding-the-secret-to-selling-more-booksBookshttp://www.blogtalkradio.com/thepublishinginsiders/2011/01/12/branding-the-secret-to-selling-more-books/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2011/01/12/branding-the-secret-to-selling-more-booksWed, 12 Jan 2011 00:00:00 GMTBranding: The Secret to Selling More BooksIf you've ever wondered what motivates people to buy a book, consider this: consumers don't buy a book, they buy a brand. This is true now more than ever. Why? Because people want consistency (think McDonald's), they want value, and they want to be entertained, enlightened, or educated. A brand, when done properly, can really pull in readers to your site, your message, and your book. Learn how to do it. For background, see http://www.amarketingexpert.com/branding-the-secret-to-selling-more-books/.01:00:00Publishing Insidersnobook marketing,book sales,publishing,book promotion,brandingIf you've ever wondered what motivates people to buy a book, consider this: consumers don't buy a book, they buy a brand. This is true now more than ever. Why?http://www.blogtalkradio.com/thepublishinginsiders/2010/12/15/top-publishing-trends-for-2011Bookshttp://www.blogtalkradio.com/thepublishinginsiders/2010/12/15/top-publishing-trends-for-2011/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2010/12/15/top-publishing-trends-for-2011Wed, 15 Dec 2010 00:00:00 GMTTop Publishing Trends for 2011It's hard to believe, but 2010 is winding down. We'll take a look at the hot publishing topics and issues of the past year and then look into our crystal ball to forecast what lies ahead. One hint: our projections are sure to include e-books, digital readers and indie authors.01:02:00Publishing Insidersnopublishing,book sales,ebooks,book marketing,authorsIt's hard to believe, but 2010 is winding down. We'll take a look at the hot publishing topics and issues of the past year and then look into our crystal ball thttp://www.blogtalkradio.com/thepublishinginsiders/2010/12/01/secrets-to-getting-your-book-into-librariesBookshttp://www.blogtalkradio.com/thepublishinginsiders/2010/12/01/secrets-to-getting-your-book-into-libraries/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2010/12/01/secrets-to-getting-your-book-into-librariesWed, 01 Dec 2010 00:00:00 GMTSecrets to Getting Your Book into LibrariesIn an economically challenged climate guess what starts to soar? Libraries. The library market is strong and getting stronger. If you haven't made libraries part of your target market you should. And despite all the book buzz online, it's still nice to get your book onto a library shelf. For most of us, this seems like an exclusive right devoted to an exclusive group of best-selling authors. While some piece of this is true, the reality is that if you have a good book, you can get into the library system. We'll show you how. Learn more at http://www.amarketingexpert.com/7-secrets-to-getting-into-libraries/.01:00:00Publishing Insidersnobook marketing,book sales,writing,authors,publishingIn an economically challenged climate guess what starts to soar? Libraries. The library market is strong and getting stronger. If you haven't made libraries parhttp://www.blogtalkradio.com/thepublishinginsiders/2010/11/17/getting-your-book-into-bookstoresBookshttp://www.blogtalkradio.com/thepublishinginsiders/2010/11/17/getting-your-book-into-bookstores/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2010/11/17/getting-your-book-into-bookstoresWed, 17 Nov 2010 00:00:00 GMTGetting Your Book Into BookstoresWith the holidays around the corner, learn the insider's tips to getting your book on the shelves. It doesn't matter whether your book is soon to be released or is already released; you don't want your books sitting in a distributor's warehouse or in a garage. Did you know there are thousands of stores that sell books? It's true, it's not just bookstores but: gift stores, health food stores, farmer's markets, military bases, hospitals, souvenir stores, specialty stores and much, much more. Learn more at http://www.getyourbookintostores.com/. About our guest: Elaine Wilkes, Ph.D., N.C., M.A., LEED is the author of the highly acclaimed book, Nature's Secret messages: Hidden In Plain Sight, that was awarded a rare star recommendation from the prestigious Publishers Weekly — known as the Bible of the book industry. She has been an interviewed on numerous radio and TV shows such as CNN, Headline News, E! Entertainment, and has been quoted in major media such as Forbes, CNN, Chicago Tribune, and Woman's World, to name a few. As an actress, she was under an exclusive contract with NBC, and appeared with "A" list actors in numerous TV shows, movies, and in over 75 TV commercials. She's a motivational speaker who gives dynamic presentations on marketing, health, and well-being. Visit: http://www.ElaineWilkes.com.01:01:00Publishing Insidersnobook marketing,book sales,Authors,publishing,writingWith the holidays around the corner, learn the insider's tips to getting your book on the shelves. It doesn't matter whether your book is soon to be released orhttp://www.blogtalkradio.com/thepublishinginsiders/2010/11/02/this-book-will-make-you-money-with-special-guest-jBookshttp://www.blogtalkradio.com/thepublishinginsiders/2010/11/02/this-book-will-make-you-money-with-special-guest-j/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2010/11/02/this-book-will-make-you-money-with-special-guest-jTue, 02 Nov 2010 18:00:00 GMTThis Book Will Make You Money with special guest Jim KukralFor over 15-years, Jim Kukral has helped small businesses and large companies like Fedex, Sherwin Williams, Ernst & Young and Progressive Auto Insurance understand how find success on the Web. Jim is the author of the book, "Attention! This Book Will Make You Money," as well as a professional speaker, blogger and Web business consultant. Find out more by visiting www.JimKukral.com, and his blog, http://www.jimkukral.com/category/blog/. You can also follow Jim on Twitter http://twitter.com/JimKukral.01:01:00Publishing Insidersnobook marketing,book sales,publishing,writing,marketingFor over 15-years, Jim Kukral has helped small businesses and large companies like Fedex, Sherwin Williams, Ernst & Young and Progressive Auto Insurance understhttp://www.blogtalkradio.com/thepublishinginsiders/2010/10/19/blogging-ideas-the-whole-year-throughBookshttp://www.blogtalkradio.com/thepublishinginsiders/2010/10/19/blogging-ideas-the-whole-year-through/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2010/10/19/blogging-ideas-the-whole-year-throughTue, 19 Oct 2010 23:00:00 GMTBlogging Ideas the Whole Year ThroughBlogging is great but for many, it's confusing and let's face it, just another thing you have to manage. Often, the biggest hitch is what to blog about. Once that's settled, blogging doesn't seem to be too terribly difficult. We'll offer a ton of ideas, beginning with a few things you can blog on right now as well as inspiration for continually generating content that will keep your blog lively and full of content all year long! Special guest Tony Eldridge, creator of the blog Marketing Tips for Authors, will join us and offer his tried and true tips for keeping your blog going strong. About our guest: Tony Eldridge is the author of the award winning action/adventure novel, The Samson Effect, which Clive Cussler calls a "first rate thriller brimming with intrigue and adventure." He is also the creator of Marketing Tips for Authors, http://blog.marketingtipsforauthors.com/, a site that publishes free tips and videos to help authors learn marketing techniques for their books. You can read the serial release of The Samson Effect at http://samsoneffect.marketingtipsforauthors.com/. For more blogging ideas, visit http://www.amarketingexpert.com/blogging-what-on-earth-do-i-talk-about/.01:00:00Publishing Insidersnoblogging,book marketing,publishing,writing,authorsBlogging is great but for many, it's confusing and let's face it, just another thing you have to manage. Often, the biggest hitch is what to blog about. Once thhttp://www.blogtalkradio.com/thepublishinginsiders/2010/10/05/how-to-make-money-on-twitter-no-reallyBookshttp://www.blogtalkradio.com/thepublishinginsiders/2010/10/05/how-to-make-money-on-twitter-no-really/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2010/10/05/how-to-make-money-on-twitter-no-reallyTue, 05 Oct 2010 23:00:00 GMTHow to Make Money on Twitter (No, Really!)For many of us, Twitter is a good news/bad news social networking site. The good news is it's super popular and it seems like everyone is using it. The bad news is that for the newbie Twitter person (and even if you've been on this site for a while) it can be confusing to know what is working, what isn't and what's actually making a difference. After almost two years on Twitter, we've learned a lot of lessons – both in using Twitter to maximize your marketing goals as well as learning how to turn your Twitter tribe into engaged Twitter buyers. Now we'll show you how to monetize Twitter and maximize it towards your Twitter efforts. Learn more at http://www.huffingtonpost.com/penny-c-sansevieri/how-to-maximize-the-value_b_477641.html.01:01:00Publishing Insidersnobook marketing,Twitter,social media,publishing,writingFor many of us, Twitter is a good news/bad news social networking site. The good news is it's super popular and it seems like everyone is using it. The bad newshttp://www.blogtalkradio.com/thepublishinginsiders/2010/09/07/pursue-your-publishing-dreamsBookshttp://www.blogtalkradio.com/thepublishinginsiders/2010/09/07/pursue-your-publishing-dreams/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2010/09/07/pursue-your-publishing-dreamsTue, 07 Sep 2010 23:00:00 GMTPursue Your Publishing Dreams!Publisher Marc Allen believes in encouraging people to go for their dreams, and daring to do what they love — and then showing them how they can get wonderfully rewarded for it. Publishing for him has always been a vehicle to realize his greatest dreams. Books have completely changed his life, and can change the world. Join us to learn what Marc has to share! About our guest: Marc Allen is an internationally renowned author and president and publisher of New World Library, which he co-founded (with Shakti Gawain) in 1977. He has guided the company from a small start-up with no capital to its current position as one of the leading independent publishers in the country. His latest book is The Greatest Secret of All. It may be Marc's most important book, because it gives us not only one of the clearest explanations of the "secret" of creating what you want in life, but also the far greater secrets of a life well-lived, a life of happiness, inner peace, ease, and fulfillment, where you contribute to making the world a better place for all. Learn more at http://www.newworldlibrary.com/ and http://www.marcallen.com/.01:00:00Publishing Insidersnopublishing,book marketing,writing,book promotion,book salesPublisher Marc Allen believes in encouraging people to go for their dreams, and daring to do what they love — and then showing them how they can get wonderfullyhttp://www.blogtalkradio.com/thepublishinginsiders/2010/08/24/amp-up-your-online-book-promtion-with-jo-anne-vandBookshttp://www.blogtalkradio.com/thepublishinginsiders/2010/08/24/amp-up-your-online-book-promtion-with-jo-anne-vand/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2010/08/24/amp-up-your-online-book-promtion-with-jo-anne-vandTue, 24 Aug 2010 23:00:00 GMTAmp up Your Online Book Promotion with Jo-Anne VandermeulenJo-Anne hosts a weekly live Blog Talk Radio show, “Authors Articulating,” http://www.blogtalkradio.com/prempromotions, where she shares marketing and promotional tips for writers. Learn about the importance of online marketing, as well as tips and insights into top social media networks such as Facebook, Amazon Connect, YouTube, Twitter, LinkedIn, Goodreads and more! A published author, Jo-Anne’s first book, a women’s fiction (suspense/romance) called “Conquer All Obstacles” was released in November 2009. Her latest book, a non-fiction resource titled Premium Promotional Tips for Writers, was released in December 2009. She recently created a new online business where she supports and markets her fellow writers: Premium Promotional Services, http://www.premiumpromotions.biz.01:01:00Publishing Insidersnobook promotion,authors,writing,book marketing,social mediaJo-Anne hosts a weekly live Blog Talk Radio show, “Authors Articulating,” http://www.blogtalkradio.com/prempromotions, where she shares marketing and promotionahttp://www.blogtalkradio.com/thepublishinginsiders/2010/08/10/a-self-publishing-success-storyBookshttp://www.blogtalkradio.com/thepublishinginsiders/2010/08/10/a-self-publishing-success-story/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2010/08/10/a-self-publishing-success-storyTue, 10 Aug 2010 23:00:00 GMTA Self-Publishing Success StoryAuthors can and should look beyond the bookstore for their book sales, and Randy Kearse has found a winning formula selling his books on the New York City subway. Over the past three years, Randy has sold about 14,000 copies of his books at $10 apiece, offering his message of hope, redemption and success. Randy will share his story and his strategies to his successful subway sales. About our guest: Once deemed a menace to society by a judge who sentenced him to 15 years in 1992, Randy Kearse, author, motivational speaker and entrepreneur, served 13 years, 6 months and 2 days in federal prison. He returned to society with a new perspective, a fresh focus, and strong determination to succeed. Born and raised in Brooklyn, N.Y. Randy grew up in the Farragut housing projects. He provides people with a formula to turn a negative situation into a positive opportunity. He is the author of Street Talk: Da Official Guide to Hip-Hop & Urban Slanguage (first self-published then picked up by Barricade Books Inc. for Street Talk; Changin' Your Game Plan: How to use incarceration as a stepping stone for SUCCESS; The Writing Game: How to Print, Publish, Profit in the Book Industry; co-wrote From Incarceration 2 Incorporation with best selling author J.M. Benjamin; and recently released The Street Survival Guide for the young Black and Latino Male. Learn more at http://www.randykearse.com/ and http://www.nytimes.com/2010/07/10/nyregion/10books.html.01:00:00Publishing Insidersnobook marketing,book sales,self publishing,publishing,writingAuthors can and should look beyond the bookstore for their book sales, and Randy Kearse has found a winning formula selling his books on the New York City subwahttp://www.blogtalkradio.com/thepublishinginsiders/2010/07/27/from-blog-to-bookBookshttp://www.blogtalkradio.com/thepublishinginsiders/2010/07/27/from-blog-to-book/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2010/07/27/from-blog-to-bookTue, 27 Jul 2010 23:00:00 GMTFrom Blog to BookNumerous bloggers feel they are ready to take their work from blog to book. Maybe it's the influence of movies like Julie and Julia, it's hard to tell, but suffice it to say the idea of selling your blog to a publisher is very appealing to a good many bloggers. But what does it really take to get your blog noticed? Learn what you need to do to establish the kind of blog that gets talked about, and what you can do to compete in this market, from someone who's been there: author Pamela Redmond Satran. We'll also discuss why branding is so important - social networking too - and offer insights into marketing your blog so it can be discovered! About our guest: Pamela Redmond Satran is the author of the NY Times bestselling humor book How Not To Act Old, based on her blog on the same name, and of six novels published by Simon & Schuster. Learn more about her blog to book experience at http://www.huffingtonpost.com/pamela-redmond-satran/how-to-turn-your-blog-int_b_643477.html.01:01:00Publishing Insidersnobook promotion,blogging,publishing,book marketing,writingNumerous bloggers feel they are ready to take their work from blog to book. Maybe it's the influence of movies like Julie and Julia, it's hard to tell, but suffhttp://www.blogtalkradio.com/thepublishinginsiders/2010/07/13/what-van-halen-can-teach-you-about-book-marketingBookshttp://www.blogtalkradio.com/thepublishinginsiders/2010/07/13/what-van-halen-can-teach-you-about-book-marketing/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2010/07/13/what-van-halen-can-teach-you-about-book-marketingTue, 13 Jul 2010 23:00:00 GMTWhat Van Halen Can Teach You About Book MarketingYes, we're talking rock 'n roll - believe it or not, there are lessons you can glean from Eddie Van Halen & co. So often, authors plod along, marketing and marketing - and then when their royalty checks arrive they discover that their sales are paltry at best - and so they assume that their marketing isn't working. Measuring success in sales is not a good barometer for success. There are other triggers to look for. Learn to recognize those key elements that will help you know if your marketing is working, or if it isn't - and what you can do about it. Learn more at http://www.huffingtonpost.com/penny-c-sansevieri/brown-mms-or-what-van-hal_b_561029.html.01:01:00Publishing Insidersnobook promotion,book marketing,Authors,publishing,writingYes, we're talking rock 'n roll - believe it or not, there are lessons you can glean from Eddie Van Halen & co. So often, authors plod along, marketing and markhttp://www.blogtalkradio.com/thepublishinginsiders/2010/07/06/why-some-authors-fail-with-arielle-fordBookshttp://www.blogtalkradio.com/thepublishinginsiders/2010/07/06/why-some-authors-fail-with-arielle-ford/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2010/07/06/why-some-authors-fail-with-arielle-fordTue, 06 Jul 2010 23:00:00 GMTWhy (Some) Authors Fail with Arielle FordAn author can be his or her own worst enemy with self-defeating behavior that can sabotage a career. We'll discuss how to learn from your mistakes in a positive way with guest Arielle Ford, who has been widely recognized as America’s foremost book publicist and was instrumental in launching the careers of many NY Times bestselling self-help authors including Deepak Chopra, Jack Canfield, Mark Victor Hansen, Neale Donald Walsch, and Debbie Ford. Arielle was the publicist for dozens of other top selling authors such as Wayne Dyer, Gary Zukav, Dean Ornish, Joan Borysenko, Louise Hay, Jorge Cruise, and don Miguel Ruiz. Success is not only about hard work, but about making smart, savvy choices and not being so blinded by your ambition, creativity or ego that it undermines your work. We'll help you uncover the successful mix of perseverance, elbow grease and self-confidence to keep you on the track to success! More about our guest: Arielle Ford is a leading pioneer and personality in the personal growth and contemporary spirituality movement. For the past 25 years she has been living, teaching, and promoting consciousness through all forms of media. Her stellar career includes years as a prominent book publicist, author, literary agent, TV lifestyle reporter, television producer, Sirius radio host, publishing consultant, relationship expert, speaker, columnist and blogger for the Huffington Post. She is the author of seven books including the HOT CHOCOLATE FOR THE MYSTICAL SOUL series, and her most recent, THE SOULMATE SECRET, now in a 4th printing and 21 languages. Arielle is the creator of the at-home publishing study course Everything You Should Know About Publishing, Publicity and Building A Platform and the annual 21st Century Book Marketing event which is the premiere book-marketing event for authors. For background on this topic, read http://www.huffingtonpost.com/penny-c-sansevieri/why-some-authors-fail_b_534629.html.01:01:00Publishing Insidersnobook promotion,authors,book marketing,writing,book salesAn author can be his or her own worst enemy with self-defeating behavior that can sabotage a career. We'll discuss how to learn from your mistakes in a positivehttp://www.blogtalkradio.com/thepublishinginsiders/2010/06/29/the-digital-book-revolutionBookshttp://www.blogtalkradio.com/thepublishinginsiders/2010/06/29/the-digital-book-revolution/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2010/06/29/the-digital-book-revolutionTue, 29 Jun 2010 23:00:00 GMTThe Digital Book RevolutionIf you love e-books or want to publish e-books, Smashwords is the place for you! Smashwords founder Mark Coker will discuss why he founded the site, what authors and publishers gain by being a part of Smashwords, and where the future of books and e-books is headed. More than 3,500 serious writers and 100 independent publishers publish and distribute via Smashwords, where they have complete control over how to sample, price and market their books. Learn more at http://www.smashwords.com/.01:01:00Publishing Insidersnoebooks,publishing,writing,Smashwords,book salesIf you love e-books or want to publish e-books, Smashwords is the place for you! Smashwords founder Mark Coker will discuss why he founded the site, what authorhttp://www.blogtalkradio.com/thepublishinginsiders/2010/06/15/powerhouse-promotion-with-marci-shimoffBookshttp://www.blogtalkradio.com/thepublishinginsiders/2010/06/15/powerhouse-promotion-with-marci-shimoff/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2010/06/15/powerhouse-promotion-with-marci-shimoffTue, 15 Jun 2010 23:00:00 GMTPowerhouse Promotion with Marci ShimoffNew York Times bestselling author Marci Shimoff will share the secrets to becoming a successful author and discuss what a bestselling author does to stay on top. You won't want to miss these insights from an author who is behind the biggest self-help book phenomenon in history, Chicken Soup for the Soul. Shimoff's six bestselling titles include Chicken Soup for the Woman's Soul and Chicken Soup for the Mother's Soul, which have sold more than 13 million copies worldwide, as well as the bestselling Happy for No Reason. She is also a featured teacher in the publishing and movie phenomenon The Secret.01:00:00Publishing Insidersnobook promotion,writing,book marketing,authors,publishingNew York Times bestselling author Marci Shimoff will share the secrets to becoming a successful author and discuss what a bestselling author does to stay on tophttp://www.blogtalkradio.com/thepublishinginsiders/2010/06/01/its-getting-hot-in-here--erotica-equals-hot-books-Bookshttp://www.blogtalkradio.com/thepublishinginsiders/2010/06/01/its-getting-hot-in-here--erotica-equals-hot-books-/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2010/06/01/its-getting-hot-in-here--erotica-equals-hot-books-Tue, 01 Jun 2010 23:00:00 GMTIt's Getting Hot in Here - Erotica Equals Hot Books and Even Hotter SalesSteamy novels and cover boy hunks have given publishing a much-needed shot in the arm. Learn how the Erotic Romance genre is just exploding. Learn about the skyrocketing sales and the methods erotica authors and publishers use to find their audience. And - wonder how those handsome hunks end up on the cover? We'll find out how they get there and what it's like to be on the cover of one of the hottest selling books around! Our guests include author Jayne Rylon, http://jaynerylon.com/, Tina Engler Keen, founder of Elora's Cave Publishing, http://www.jasminejade.com/ and cover model CJ Hollenbach, http://www.cjcovermodel.com/.01:00:00Publishing Insidersnoauthors,writing,romance,erotica,publishingSteamy novels and cover boy hunks have given publishing a much-needed shot in the arm. Learn how the Erotic Romance genre is just exploding. Learn about the skyhttp://www.blogtalkradio.com/thepublishinginsiders/2010/05/04/how-to-maximize-book-reviewsBookshttp://www.blogtalkradio.com/thepublishinginsiders/2010/05/04/how-to-maximize-book-reviews/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2010/05/04/how-to-maximize-book-reviewsTue, 04 May 2010 23:00:00 GMTHow to Maximize Book ReviewsOnce those book reviews are posted online, it's only the beginning. Learn what to do once those reviews go live, social bookmarking tips and tricks to help spread the word, how to follow up so your reviews become a long-lasting online footprint and additional methods for leveraging your book into long-term exposure. Guests include Simon Barrett, longtime book reviewer and editor of Blogger News Network.01:00:00Publishing Insidersnobook reviews,authors,publishing,book marketing,social mediaOnce those book reviews are posted online, it's only the beginning. Learn what to do once those reviews go live, social bookmarking tips and tricks to help sprehttp://www.blogtalkradio.com/thepublishinginsiders/2010/04/13/interview-with-author-isaac-marionBookshttp://www.blogtalkradio.com/thepublishinginsiders/2010/04/13/interview-with-author-isaac-marion/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2010/04/13/interview-with-author-isaac-marionTue, 13 Apr 2010 23:00:00 GMTInterview with Author Isaac MarionIsaac Marion went from self-published to having a movie deal and getting a major publishing house for his book, Warm Bodies (about a sweet zombie who falls for a woman who should have been his lunch and then protects her from his flesh-eating brethren). He'll discuss the journey from Seattle-based blogger with a growing following, to an author with a film in the works and a deal with Atria.01:00:00Publishing Insidersnoself publishing,authors,marketing,publishing,screenwritingIsaac Marion went from self-published to having a movie deal and getting a major publishing house for his book, Warm Bodies (about a sweet zombie who falls forhttp://www.blogtalkradio.com/thepublishinginsiders/2010/03/10/e-books-the-savior-of-publishing-or-the-foeBookshttp://www.blogtalkradio.com/thepublishinginsiders/2010/03/10/e-books-the-savior-of-publishing-or-the-foe/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2010/03/10/e-books-the-savior-of-publishing-or-the-foeWed, 10 Mar 2010 00:00:00 GMTE-books: Publishing's Savior or Foe?As the publishing world grapples with the implication of e-books: when to offer them for sale, how to price them, what digital books mean in a traditionally print medium, etc., author J.A. Konrath speaks from his own experience. Without much fanfare, he has sold 25,000 self-published e-books and offers an insider's perspective on how e-books are the future of publishing, and how having a digital presence can be both instant and cumulative - and very effective - for your e-books. 01:00:00Publishing Insidersnoe-books,publishing,self publishing,digital books,book salesAs the publishing world grapples with the implication of e-books: when to offer them for sale, how to price them, what digital books mean in a traditionally prihttp://www.blogtalkradio.com/thepublishinginsiders/2010/02/24/all-things-facebook-with-mari-smithBookshttp://www.blogtalkradio.com/thepublishinginsiders/2010/02/24/all-things-facebook-with-mari-smith/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2010/02/24/all-things-facebook-with-mari-smithWed, 24 Feb 2010 00:00:00 GMTAll Things Facebook with Mari Smith!Publishing Insiders welcomes Mari Smith, queen of Facebook and dubbed “the Pied Piper of the Online World” by Fastcompany.com. We’ll be dishing everything from the hottest new Facebook apps to what’s hot and what’s not in the world of social media.01:00:00Publishing InsidersnoMari Smith,Facebook,social media,authors,author marketingPublishing Insiders welcomes Mari Smith, queen of Facebook and dubbed “the Pied Piper of the Online World” by Fastcompany.com. We’ll be dishing everything fromhttp://www.blogtalkradio.com/thepublishinginsiders/2010/02/19/Special-Segment--Media-Training-MagicBookshttp://www.blogtalkradio.com/thepublishinginsiders/2010/02/19/Special-Segment--Media-Training-Magic/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2010/02/19/Special-Segment--Media-Training-MagicFri, 19 Feb 2010 00:00:00 GMTSpecial Segment - Media Training Magic!Are you ready for your close up? If you’re not sure then this class is for you. Before you spend valuable marketing dollars to get yourself on radio and TV, you’ll want to make sure you know what you’re doing when it comes to media exposure. This class will teach you what you need to know about media training. BONUS: We’ll also share with you the media mistakes you’ll NEVER want to make!00:30:00Publishing InsidersnoMedia,TV,Radio,Media Exposure,Book PublicityAre you ready for your close up? If you’re not sure then this class is for you. Before you spend valuable marketing dollars to get yourself on radio and TV, youhttp://www.blogtalkradio.com/thepublishinginsiders/2010/02/03/what-successful-authors-doBookshttp://www.blogtalkradio.com/thepublishinginsiders/2010/02/03/what-successful-authors-do/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2010/02/03/what-successful-authors-doWed, 03 Feb 2010 00:00:00 GMTWhat Successful Authors DoJoin us on Publishing Insiders as we present “What Successful Authors Do” with special Guests authors Carol White and Janine Bolon. Penny Sansevieri, Carol White and Janine Bolon all will share their unique perspectives on what activities authors can do to increase their marketing exposure, manage their expenditures, and take control of their career as authors instead of waiting for Oprah to call. Both Janine and Carol are authors who did their own marketing and were wildly successful. What are their secrets? You'll find out! 01:00:00Publishing Insidersnoauthor marketing,marketing on a budget,authors,author publicity,author financeJoin us on Publishing Insiders as we present “What Successful Authors Do” with special Guests authors Carol White and Janine Bolon. Penny Sansevieri, Carol Whithttp://www.blogtalkradio.com/thepublishinginsiders/2010/01/27/all-things-twitterBookshttp://www.blogtalkradio.com/thepublishinginsiders/2010/01/27/all-things-twitter/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2010/01/27/all-things-twitterWed, 27 Jan 2010 00:00:00 GMTAll Things Twitter! Publishing Insiders is pleased to have Warren Whitlock on the show! Warren Whitlock, author of the first book on "Twitter Revolution: How Social Media and Mobile Marketing is Changing the Way We Do Business & Market Online" will talk about Publishing and Book Marketing in the Age of Social Media: How the relationship authors have with readers has changed and how the best new authors are creating best sellers, engaging audiences and creating armies of fans.01:00:00Publishing InsidersnoTwitter,Social Media,Author,Book Marketing,Author PromotionPublishing Insiders is pleased to have Warren Whitlock on the show! Warren Whitlock, author of the first book on "Twitter Revolution: How Social Media andhttp://www.blogtalkradio.com/thepublishinginsiders/2010/01/22/special-guest-seth-godinBookshttp://www.blogtalkradio.com/thepublishinginsiders/2010/01/22/special-guest-seth-godin/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2010/01/22/special-guest-seth-godinFri, 22 Jan 2010 18:00:00 GMTSpecial Guest Seth Godin!Join us on this special day and time as we interview Seth Godin, marketing guru and author of the upcoming book, Linchpin: Are You Indispensable?01:00:00Publishing InsidersnoSeth Godin,marketing,authors,publicity,booksJoin us on this special day and time as we interview Seth Godin, marketing guru and author of the upcoming book, Linchpin: Are You Indispensable?http://www.blogtalkradio.com/thepublishinginsiders/2010/01/15/Book-Signing-GoldBookshttp://www.blogtalkradio.com/thepublishinginsiders/2010/01/15/Book-Signing-Gold/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2010/01/15/Book-Signing-GoldFri, 15 Jan 2010 00:00:00 GMTBook Signing Gold!Bookstores got you down? Take heart! There are lots of things you can do to promote your book even if your book isn’t in the bookstores! This class will cover the top 10 super savvy ways you can promote yourself without setting foot in a bookstore. Did you know that only 35% of Americans get their books in bookstores? We’ll talk about all of the other places you can sell your book AND we’ll also look at creative ways to do non-bookstore signings and events! Got a book signing coming up? Want to know how to strike book signing gold, drive crowds of people to your event, sell more books AND get invited back? Then this class is for you! We'll teach you how to plan an exceptional book signing from start to finish! PLUS! 10 Super Savvy Ways to Promote Your Book without setting foot in a bookstore! Don’t miss this exciting class! 00:30:00Publishing InsidersnoBook Signings,Selling Books,Book Marketing,Book Signing Planning,Book PublicityBookstores got you down? Take heart! There are lots of things you can do to promote your book even if your book isn’t in the bookstores! This class will cover thttp://www.blogtalkradio.com/thepublishinginsiders/2010/01/13/get-your-book-done-in-2010Bookshttp://www.blogtalkradio.com/thepublishinginsiders/2010/01/13/get-your-book-done-in-2010/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2010/01/13/get-your-book-done-in-2010Wed, 13 Jan 2010 00:00:00 GMTGet Your Book Done in 2010! If you're really ready to get that book done you'll love this interview! Lynne Klippel and Christine Kloser of Love Your Life Publishing, Inc. will teach us the ins and outs of getting your book done including quick tips to get from idea to completed manuscript. Their process has worked for thousands of authors, now we'll hear the secrets to their success and how you can get your book done lightening fast too! 01:00:00Publishing Insidersnopublishing,book writing,writing advice,authors,manuscriptsIf you're really ready to get that book done you'll love this interview! Lynne Klippel and Christine Kloser of Love Your Life Publishing, Inc. will teach us thehttp://www.blogtalkradio.com/thepublishinginsiders/2009/12/23/holiday-bonanza-the-best-of-the-bestBookshttp://www.blogtalkradio.com/thepublishinginsiders/2009/12/23/holiday-bonanza-the-best-of-the-best/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2009/12/23/holiday-bonanza-the-best-of-the-bestWed, 23 Dec 2009 00:00:00 GMTHoliday Bonanza, The Best of the BestJoin us for a fun holiday "party" as Penny, Paula, Jeniffer, and Susan dish the best tips and best gossip of 2009! Packed with the best tips, best and even worst marketing mistakes, you won't want to miss this fun and insightful show! 01:00:00Publishing Insidersnomarketing,authors,publicity,marketing tips,booksJoin us for a fun holiday "party" as Penny, Paula, Jeniffer, and Susan dish the best tips and best gossip of 2009! Packed with the best tips, best and even worshttp://www.blogtalkradio.com/thepublishinginsiders/2009/12/16/bloggers-making-sense-of-the-ftc-rulesBookshttp://www.blogtalkradio.com/thepublishinginsiders/2009/12/16/bloggers-making-sense-of-the-ftc-rules/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2009/12/16/bloggers-making-sense-of-the-ftc-rulesWed, 16 Dec 2009 00:00:00 GMTBloggers: Making sense of the FTC rules!With the FTC cracking down on Bloggers, now is the time to get the latest scoop on the FTC regulations. This week we invite Intellectual property specialist and attorney Michael Donaldson to be on our show to discuss the latest things you need to know if you're a blogger getting books or if you're an author/publisher pitching your book to bloggers. 01:00:00Publishing InsidersnoFTC,blogging,bloggers,authors,publishersWith the FTC cracking down on Bloggers, now is the time to get the latest scoop on the FTC regulations. This week we invite Intellectual property specialist andhttp://www.blogtalkradio.com/thepublishinginsiders/2009/12/11/Special-Segment--The-Building-Blocks-of-Book-MarketingBookshttp://www.blogtalkradio.com/thepublishinginsiders/2009/12/11/Special-Segment--The-Building-Blocks-of-Book-Marketing/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2009/12/11/Special-Segment--The-Building-Blocks-of-Book-MarketingFri, 11 Dec 2009 00:00:00 GMTSpecial Segment - The Building Blocks of Book Marketing!When it comes to book marketing there’s a lot you can do, but what’s really the most effective way to promote? The Building Blocks of Book Marketing will show you “can’t fail” strategies along with shortcuts and insider secrets to getting your book noticed! We’ll also look at the things you must do to market your book. BONUS: We’ll share tips to getting free publicity! 00:30:00Publishing InsidersnoBook Marketing,Book Publicity,Free Publicity,Online Marketing,BooksWhen it comes to book marketing there’s a lot you can do, but what’s really the most effective way to promote? The Building Blocks of Book Marketing will show yhttp://www.blogtalkradio.com/thepublishinginsiders/2009/11/25/insider-tips-for-publishing-success--special-guestBookshttp://www.blogtalkradio.com/thepublishinginsiders/2009/11/25/insider-tips-for-publishing-success--special-guest/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2009/11/25/insider-tips-for-publishing-success--special-guestWed, 25 Nov 2009 00:00:00 GMTInsider Tips for Publishing Success - Special Guest - Consulting Editors AllianceThis week, Publishing Insiders welcome the Consulting Editors Alliance, a group of experienced publishing folk who have been inside publishing houses, who have seen and worked on books that have been picked up by traditional publishers and who know what it takes to succeed in this industry, what publishers look for and submission do's and don'ts! Packed with insider scoop on everything publishing, the show discusses tips and strategies on topics ranging from marketing to promotion and publicity. Penny will also talk about the hottest releases and newest trends with special guest hosts – from agents, publishing executives, and authors. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world. Jeniffer Thompson of MonkeyCMedia presents “Web Site WOW,” tips to help you learn the tricks of the trade for designing stellar web sites. The Publishing Insiders also regularly features Paula Krapf – a veteran journalist and Internet publicity guru. 00:45:00Publishing InsidersnoPublishing,Writing,Manuscripts,Editing,Book MarketingThis week, Publishing Insiders welcome the Consulting Editors Alliance, a group of experienced publishing folk who have been inside publishing houses, who havehttp://www.blogtalkradio.com/thepublishinginsiders/2009/11/20/special-segment--creating-a-stunning-press-kit-and-media-room-on-your-web-siteBookshttp://www.blogtalkradio.com/thepublishinginsiders/2009/11/20/special-segment--creating-a-stunning-press-kit-and-media-room-on-your-web-site/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2009/11/20/special-segment--creating-a-stunning-press-kit-and-media-room-on-your-web-siteFri, 20 Nov 2009 00:00:00 GMTSpecial Segment - Creating a Stunning Press Kit and Media Room on your web site If creating a press kit has baffled you, then don’t miss this class! We’ll talk about everything from crafting the perfect press release, to creating your bio, questions and tip sheets. We’ll also talk about the things no good press kit should be without and what you should never include in a kit! If you’ve struggled with your own kit or just aren’t sure what they should look like, then this class is for you! BONUS: We’ll also learn about electronic press kits, online press rooms.00:30:00Publishing InsidersnoPress Kits,Media Rooms,Electronic Press Kits,Online Marketing,Online PublicityIf creating a press kit has baffled you, then don’t miss this class! We’ll talk about everything from crafting the perfect press release, to creating your bio,http://www.blogtalkradio.com/thepublishinginsiders/2009/10/29/special-segment--getting-book-reviewsBookshttp://www.blogtalkradio.com/thepublishinginsiders/2009/10/29/special-segment--getting-book-reviews/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2009/10/29/special-segment--getting-book-reviewsThu, 29 Oct 2009 00:00:00 GMTSpecial Segment - Getting Book Reviews!If you’re having a hard time getting your book reviewed, you won’t want to miss this class! We’ll teach you simple but effective ways to get your book into the hands of reviewers who will actually review it (as opposed to just saying they will). We’ll look at what a book review package should look like, what you must include and what no good kit should ever be without!00:30:00Publishing InsidersnoBook Reviews,Book Review Package,Online Marketing,Books,Getting Book ReviewsIf you’re having a hard time getting your book reviewed, you won’t want to miss this class! We’ll teach you simple but effective ways to get your book into thehttp://www.blogtalkradio.com/thepublishinginsiders/2009/10/20/publishing-insiders--book-bloggers-and-the-new-ftcBookshttp://www.blogtalkradio.com/thepublishinginsiders/2009/10/20/publishing-insiders--book-bloggers-and-the-new-ftc/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2009/10/20/publishing-insiders--book-bloggers-and-the-new-ftcTue, 20 Oct 2009 23:00:00 GMTPublishing Insiders - Book Bloggers and the new FTC GuidelinesThis week The Publishing Insiders are tackling a new issue in the world of online book promotion - new FTC guidelines effective December 1, 2009, that are designed to require book bloggers to disclose not just their material connection to the "advertiser" that provided the ARC or book in question, but to return that product to its original source once the review has been posted. We will have guest attorneys on this show to discuss the issue! Packed with insider scoop on everything publishing, host Penny C. Sansevieri discusses tips and strategies on topics ranging from marketing to promotion and publicity. Penny will also talk about the hottest releases and newest trends with special guest hosts – from agents, publishing executives, and authors. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world. Also, Jeniffer Thompson of MonkeyCMedia presents “Web Site WOW,” tips to help you learn the tricks of the trade for designing stellar web sites. The Publishing Insiders also regularly features Paula Krapf – a veteran journalist and Internet publicity guru.00:45:00Publishing InsidersnoBook Bloggers,Internet Publicity,Book Marketing,Online Book Promotion,Book ToursThis week The Publishing Insiders are tackling a new issue in the world of online book promotion - new FTC guidelines effective December 1, 2009, that are desighttp://www.blogtalkradio.com/thepublishinginsiders/2009/09/11/the-publishing-insiders--the-lost-symbol--special-episodeBookshttp://www.blogtalkradio.com/thepublishinginsiders/2009/09/11/the-publishing-insiders--the-lost-symbol--special-episode/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2009/09/11/the-publishing-insiders--the-lost-symbol--special-episodeFri, 11 Sep 2009 00:00:00 GMTThe Publishing Insiders - The Lost Symbol - Special EpisodeSorry if you tuned into our show yesterday, as you wouldn't have been able to hear what we had scheduled! We had technical difficulties but are redoing this show!! Please join us! Everything Dan Brown and The Lost Symbol. Packed with insider scoop on everything publishing, host Penny C. Sansevieri discusses tips and strategies on topics ranging from marketing to promotion and publicity. Penny will also talk about the hottest releases and newest trends with special guest hosts – from agents, publishing executives, and authors. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world. Also, Jeniffer Thompson of MonkeyCMedia presents “Web Site WOW,” tips to help you learn the tricks of the trade for designing stellar web sites. The Publishing Insiders also regularly features Paula Krapf – a veteran journalist and Internet publicity guru.00:45:00Publishing InsidersnoThe Lost Symbol,Dan Brown,Publishing,Books,Book MarketingSorry if you tuned into our show yesterday, as you wouldn't have been able to hear what we had scheduled! We had technical difficulties but are redoing this shohttp://www.blogtalkradio.com/thepublishinginsiders/2009/09/10/special-segment--red-hot-web-20-tricks-to-sell-more-booksBookshttp://www.blogtalkradio.com/thepublishinginsiders/2009/09/10/special-segment--red-hot-web-20-tricks-to-sell-more-books/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2009/09/10/special-segment--red-hot-web-20-tricks-to-sell-more-booksThu, 10 Sep 2009 23:00:00 GMTSpecial Segment - Red Hot Web 2.0 Tricks to Sell More Books!You’ve heard the term “Web 2.0” but can it really help you sell more books? You bet it can and this class will show you how. Packed with tons of information and super simple things anyone can to do get themselves into the Web 2.0 marketing world, you’ll walk away with fun ideas, simple tricks, and tons of helpful advice. Here’s what we’ll cover: Creating “feeder” sites that feed traffic into your web site! Using book videos to sell more books Using Wikipedia to market yourself Why linking to other web sites is a bad idea How to get more web site traffic right away! Got blog? The one thing you should NEVER do with your blog!00:30:00Publishing InsidersnoInternet Marketing,Web 20,Sell Books Online,Online PR,BooksYou’ve heard the term “Web 2.0” but can it really help you sell more books? You bet it can and this class will show you how. Packed with tons of information andhttp://www.blogtalkradio.com/thepublishinginsiders/2009/08/18/the-publishing-insiders-young-authors-editionBookshttp://www.blogtalkradio.com/thepublishinginsiders/2009/08/18/the-publishing-insiders-young-authors-edition/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2009/08/18/the-publishing-insiders-young-authors-editionTue, 18 Aug 2009 23:00:00 GMTThe Publishing Insiders - Young Authors Edition!This week, we have two young authors on the show to talk about their books and their publishing experience, Selene Cardenas and Dawson Vosburg. Selene Cardenas is from a family of seven living in Arizona. She is passionate about ballet, reading and drawing and loves fantasy, romance and action. Selene is always writing and excited about sharing her characters’ adventures. Selene says, “Writing allows me to imagine and bring to life stories with fantasy, romance and action. My own life is like a fairy tale. I wrote Sea Clearwater when I was 13 and now I’m 15 and working on the next book in the Clearwater Series.” No matter what your age, you’ll be swept along in Sea’s world. Dawson Vosburg was born in 1994 in Anderson, Indiana, where he still attends school. He is the author of four novels, the first of which, Double Life, he self-published in December 2008. He is currently writing the sequel to Double Life. Packed with insider scoop on everything publishing, host Penny C. Sansevieri discusses tips and strategies on topics ranging from marketing to promotion and publicity. Penny will also talk about the hottest releases and newest trends with special guest hosts. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world. Jeniffer Thompson of MonkeyCMedia will be hosting Web Site WOW tips to help you learn the tricks of the trade for designing stellar web sites. Our show also features Paula Krapf - a veteran journalist and internet publicity guru.00:45:00Publishing InsidersnoPublishing,Book Marketing,Kindle Books,Young Authors,Book PublicityThis week, we have two young authors on the show to talk about their books and their publishing experience, Selene Cardenas and Dawson Vosburg. Selene Cardenhttp://www.blogtalkradio.com/thepublishinginsiders/2009/07/07/the-publishing-insidersBookshttp://www.blogtalkradio.com/thepublishinginsiders/2009/07/07/the-publishing-insiders/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2009/07/07/the-publishing-insidersTue, 07 Jul 2009 23:00:00 GMTThe Publishing Insiders - Watch What You Tweet & Michael Jackson BooksThis Week on The Publishing Insiders, Twitter Faux Pas: watch what you Tweet! Also, discussion on the rush to publish books on Michael Jackson. . .and more! Special Guest today is Annette Fix, from www.anettefix.com, the author of The Break-Up Diet: A Memoir, a finalist in the memoir category for ForeWord Magazine’s Book of the Year Award. She is a freelance writer and editor, and a publishing industry speaker. She is co-owner and senior editor of WOW! WomenOnWriting.com. Packed with insider scoop on everything publishing, host Penny C. Sansevieri discusses tips and strategies on topics ranging from marketing to promotion and publicity. Penny will also talk about the hottest releases and newest trends with special guest hosts. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world. We welcome Laura Holka as a regular guest to host "Coaches Corner" on the Publishing Insiders. Laura is a Producer & Media Coach (a Television veteran of over 25 years). Laura teaches the ABC's of media! Also, Jeniffer Thompson of MonkeyCMedia will be hosting Web Site WOW tips to help you learn the tricks of the trade for designing stellar web sites. Our show also features Paula Krapf - a veteran journalist and internet publicity guru.00:45:00Publishing InsidersnoPublishing,Book Marketing,Book Publicity,Twitter,Michael JacksonThis Week on The Publishing Insiders, Twitter Faux Pas: watch what you Tweet! Also, discussion on the rush to publish books on Michael Jackson. . .and more! Spehttp://www.blogtalkradio.com/thepublishinginsiders/2009/06/09/the-publishing-insiders-special-segment-the-twitter-showBookshttp://www.blogtalkradio.com/thepublishinginsiders/2009/06/09/the-publishing-insiders-special-segment-the-twitter-show/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2009/06/09/the-publishing-insiders-special-segment-the-twitter-showTue, 09 Jun 2009 23:00:00 GMTThe Publishing Insiders - Special Segment - The Twitter Show!We're all a-Twitter over Twitter, especially Host Penny Sansevieri who's been raving about Twitter for ages. So what's all the fuss about? Well find out in this packed show. We'll talk about why Twitter matters, how to make sense of it and how best to use it. We'll also discuss tips for getting lots of followers and monetizing your content. Finally...is there a way to do all of this stuff and still have time to sleep? You bet there is. We'll talk about how to manage your social media life and still, well, still have a life. Packed with insider scoop on everything publishing, host Penny C. Sansevieri discusses tips and strategies on topics ranging from marketing to promotion and publicity. Penny will also talk about the hottest releases and newest trends with special guest hosts. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world. We welcome Laura Holka as a regular guest to host "Coaches Corner" on the Publishing Insiders. Laura is a Producer & Media Coach (a Television veteran of over 25 years). Laura teaches the ABC's of media! Also, Jeniffer Thompson of MonkeyCMedia will be hosting Web Site WOW tips to help you learn the tricks of the trade for designing stellar web sites. Our show also features Paula Krapf - a veteran journalist and internet publicity guru.00:45:00Publishing InsidersnoTwitter,Book Marketing,Online Marketing,Publishing,BloggingWe're all a-Twitter over Twitter, especially Host Penny Sansevieri who's been raving about Twitter for ages. So what's all the fuss about? Well find out in thishttp://www.blogtalkradio.com/thepublishinginsiders/2009/05/12/the-publishing-insidersBookshttp://www.blogtalkradio.com/thepublishinginsiders/2009/05/12/the-publishing-insiders/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2009/05/12/the-publishing-insidersTue, 12 May 2009 23:00:00 GMTThe Publishing Insiders, with Special Guest Henry Baum of Self Publishing ReviewThis week we welcome Henry Baum, author of the novels The Golden Calf and North of Sunset, listed as the #1 self-published novel in Entertainment Weekly and winner of the Hollywood Book Festival Grand Prize. His new novel, The American Book of the Dead will soon be released. He’s published both traditionally and via self-publishing and runs the website Self-Publishing Review. Packed with insider scoop on everything publishing, host Penny C. Sansevieri discusses tips and strategies on topics ranging from marketing to promotion and publicity. Penny will also talk about the hottest releases and newest trends with special guest hosts. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world. We welcome Laura Holka as a regular guest to host "Coaches Corner" on the Publishing Insiders. Laura is a Producer & Media Coach (a Television veteran of over 25 years). Laura teaches the ABC's of media! Also, Jeniffer Thompson of MonkeyCMedia will be hosting Web Site WOW tips to help you learn the tricks of the trade for designing stellar web sites. Our show also features Paula Krapf - a veteran journalist and internet publicity guru.00:45:00Publishing InsidersnoPublishing,Self Publishing,Book Publicity,Book Marketing,Writing BooksThis week we welcome Henry Baum, author of the novels The Golden Calf and North of Sunset, listed as the #1 self-published novel in Entertainment Weekly and winhttp://www.blogtalkradio.com/thepublishinginsiders/2009/04/28/the-publishing-insidersBookshttp://www.blogtalkradio.com/thepublishinginsiders/2009/04/28/the-publishing-insiders/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2009/04/28/the-publishing-insidersTue, 28 Apr 2009 23:00:00 GMTThe Publishing Insiders - with Special Guest, Wendy Burt-ThomasThis week's guest is Wendy Burt-Thomas, "The Query Queen." Wendy's credentials include more than 1,000 published articles, essays, reviews, short stories and greeting cards. She is a full-time freelance writer, editor and PR consultant and has written three books: "Oh, Solo Mia! The Hip Chick's Guide to Fun for One" (McGraw-Hill) "Work It, Girl! 101 Tips for the Hip Working Chick" (McGraw-Hill) "The Writer's Digest Guide to Query Letters" (January 2009, Writer's Digest Books) Wendy taught "Breaking Into Freelance Writing" for 8 years. Her blog, "Ask Wendy - The Query Queen" features a new author Q&A daily. She also lists writing contests and answers writing-related questions. http://askWendy.wordpress.com. Her web site is: http://www.guidetoqueryletters.com/ Packed with insider scoop on everything publishing, host Penny C. Sansevieri discusses tips and strategies on topics ranging from marketing to promotion and publicity. Penny will also talk about the hottest releases and newest trends with special guest hosts. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world. We welcome Laura Holka as a regular guest to host "Coaches Corner" on the Publishing Insiders. Laura is a Producer & Media Coach (a Television veteran of over 25 years). Laura teaches the ABC's of media! Also, Jeniffer Thompson of MonkeyCMedia will be hosting Web Site WOW tips to help you learn the tricks of the trade for designing stellar web sites. Our show also features Paula Krapf - a veteran journalist and internet publicity guru.00:45:00Publishing InsidersnoPublishing,Book Promotion,Book Publicity,Book Marketing,Query LettersThis week's guest is Wendy Burt-Thomas, "The Query Queen." Wendy's credentials include more than 1,000 published articles, essays, reviews, short stories and grhttp://www.blogtalkradio.com/thepublishinginsiders/2009/04/14/the-publishing-insidersBookshttp://www.blogtalkradio.com/thepublishinginsiders/2009/04/14/the-publishing-insiders/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2009/04/14/the-publishing-insidersTue, 14 Apr 2009 23:00:00 GMTThe Publishing Insiders - Special Guest, Paulette Ensign on Booklets!Paulette Ensign has more than thirty years’ experience with small business owners, corporations, and professional associations in numerous industries, worldwide. Paulette Ensign is the author of the booklet, 110 Ideas for Organizing Your Business Life, a 16-page booklet that she has personally sold well over a million copies in various languages and formats without spending a penny in advertising. She has also written How to Write and Market Booklets for Cash, How to Promote Your Business with Booklets, and How to Make Huge Profits Licensing Your Booklet. Packed with insider scoop on everything publishing, host Penny C. Sansevieri discusses tips and strategies on topics ranging from marketing to promotion and publicity. Penny will also talk about the hottest releases and newest trends with special guest hosts. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world. We welcome Laura Holka as a regular guest to host "Coaches Corner" on the Publishing Insiders. Laura is a Producer & Media Coach (a Television veteran of over 25 years). Laura teaches the ABC's of media! Also, Jeniffer Thompson of MonkeyCMedia will be hosting Web Site WOW tips to help you learn the tricks of the trade for designing stellar web sites. Our show also features Paula Krapf - a veteran journalist and internet publicity guru.00:45:00Publishing InsidersnoPublishing,Book Promotion,Book Publicity,Book Marketing,BookletsPaulette Ensign has more than thirty years’ experience with small business owners, corporations, and professional associations in numerous industries, worldwidehttp://www.blogtalkradio.com/thepublishinginsiders/2009/03/31/the-publishing-insidersBookshttp://www.blogtalkradio.com/thepublishinginsiders/2009/03/31/the-publishing-insiders/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2009/03/31/the-publishing-insidersTue, 31 Mar 2009 23:00:00 GMTThe Publishing Insiders - Special Guest, Nigel J. Yorwerth on Foreign RightsThis week we welcome Nigel J. Yorwerth, President of Yorwerth Associates and PublishingCoaches.com, a publishing, marketing, and sales expert who coaches authors and publishers on how to successfully package, market, and sell their books. He is also a literary agent and a foreign rights agent for publishers and authors. Nigel has worked as vice president of sales for two leading national book distribution companies, where he sold to bookstore chains, major wholesalers, and independent bookstores. He was also a director of sales and marketing for successful publishing houses and an executive for Ted Bates, a major New York advertising agency. Today we will be talking with Nigel on Foreign Rights. Packed with insider scoop on everything publishing, host Penny C. Sansevieri discusses tips and strategies on topics ranging from marketing to promotion and publicity. Penny will also talk about the hottest releases and newest trends with special guest hosts. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world. We welcome Laura Holka as a regular guest to host "Coaches Corner" on the Publishing Insiders. Laura is a Producer & Media Coach (a Television veteran of over 25 years). Laura teaches the ABC's of media! Also, Jeniffer Thompson of MonkeyCMedia will be hosting Web Site WOW tips to help you learn the tricks of the trade for designing stellar web sites. Our show also features Paula Krapf - a veteran journalist and internet publicity guru.00:45:00Publishing InsidersnoPublishing,Book Promotion,Book Publicity,Book Marketing,Foreign RightsThis week we welcome Nigel J. Yorwerth, President of Yorwerth Associates and PublishingCoaches.com, a publishing, marketing, and sales expert who coaches authorhttp://www.blogtalkradio.com/thepublishinginsiders/2009/03/17/the-publishing-insidersBookshttp://www.blogtalkradio.com/thepublishinginsiders/2009/03/17/the-publishing-insiders/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2009/03/17/the-publishing-insidersTue, 17 Mar 2009 23:00:00 GMTThe Publishing Insiders, with Special Guest - Author from the book, Tuned In - Craig StullThis week's guest is one of the authors of the book, Tuned In. Craig Stull is the Founder and CEO of Pragmatic Marketing and the creator of the framework that the company uses to provide training and consulting services for creating tuned-in businesses. He has more than two decades of experience in the Strategic Role of Product Management, specializing in new product launch, turnarounds, positioning, naming, and potential client needs identification. Prior to starting Pragmatic Marketing, Craig was Vice President of Marketing at three large software companies. In addition to his fifteen years of experience with Pragmatic Marketing, his career was equally divided between product marketing, sales and technology roles. This unique combination of skills gives him sensitivity to the full life-cycle of building winning products and services. Packed with insider scoop on everything publishing, host Penny C. Sansevieri discusses tips and strategies on topics ranging from marketing to promotion and publicity. Penny will also talk about the hottest releases and newest trends with special guest hosts. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world. We welcome Laura Holka as a regular guest to host "Coaches Corner" on the Publishing Insiders. Laura is a Producer & Media Coach (a Television veteran of over 25 years). Laura teaches the ABC's of media! Also, Jeniffer Thompson of MonkeyCMedia will be hosting Web Site WOW tips to help you learn the tricks of the trade for designing stellar web sites. Our show also features Paula Krapf - a veteran journalist and internet publicity guru.00:45:00Publishing InsidersnoPublishing,Book Marketing,Book Publicity,Author Web Sites,Internet MarketingThis week's guest is one of the authors of the book, Tuned In. Craig Stull is the Founder and CEO of Pragmatic Marketing and the creator of the framework that thttp://www.blogtalkradio.com/thepublishinginsiders/2009/03/04/the-publishing-insidersBookshttp://www.blogtalkradio.com/thepublishinginsiders/2009/03/04/the-publishing-insiders/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2009/03/04/the-publishing-insidersWed, 04 Mar 2009 00:00:00 GMTThe Publishing Insiders with Special Guest Mindy Gibbins-Klein - The Book MidwifeThis week we have Mindy Gibbins-Klein as our guest. Mindy is an international speaker and trainer with over 20 years' experience presenting to large groups. She is a writing and publishing expert on Expert Sources and has been interviewed extensively on television, radio and print media. She writes a regular column for Rapport magazine and Speakeasy, the magazine of the Professional Speakers Association, and contributes to major business publications on the subject of thought leadership and getting your message across. Today we'll be speaking with Mindy on how writing books changes lives. Packed with insider scoop on everything publishing, host Penny C. Sansevieri discusses tips and strategies on topics ranging from marketing to promotion and publicity. Penny will also talk about the hottest releases and newest trends with special guest hosts. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world. We welcome Laura Holka as a regular guest to host "Coaches Corner" on the Publishing Insiders. Laura is a Producer & Media Coach (a Television veteran of over 25 years). Laura teaches the ABC's of media! Also, Jeniffer Thompson of MonkeyCMedia will be hosting Web Site WOW tips to help you learn the tricks of the trade for designing stellar web sites. Our show also features Paula Krapf - a veteran journalist and internet publicity guru.00:45:00Publishing InsidersnoPublishing,Book Marketing,Book Publicity,Author Web Sites,Internet MarketingThis week we have Mindy Gibbins-Klein as our guest. Mindy is an international speaker and trainer with over 20 years' experience presenting to large groups. Shehttp://www.blogtalkradio.com/thepublishinginsiders/2009/02/18/the-publishing-insidersBookshttp://www.blogtalkradio.com/thepublishinginsiders/2009/02/18/the-publishing-insiders/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2009/02/18/the-publishing-insidersWed, 18 Feb 2009 00:00:00 GMTThe Publishing Insiders with Publishing Expert Grael NortonThis week the Publishing Insiders welcomes Grael Norton! Grael Norton, a publishing consultant with Tucson-based Wheatmark, Inc., comes from a family of authors and editors. His dad has worked as a freelance writer for more than 30 years—the last 20 of those years as a travel writer. His mom is an editor at Highlights for Children, and his sister edits publications for the Council on Foreign Relations in New York. But what really gets his blood rushing is the revolution that is happening in publishing today. In his current role, he specializes in teaching writers the ins-and-outs of selling their work using the twin powers of print-on-demand technology and the Internet. Prior to joining Wheatmark, Norton worked as an editorial assistant for Fodor's Travel Guides, a division of Random House, ran an Internet-based information business selling eBooks on the Web and authored five screenplays — one of which has been successfully produced. Norton is a graduate of Columbia University with a degree in French and Romance philology. Packed with insider scoop on everything publishing, host Penny C. Sansevieri discusses tips and strategies on topics ranging from marketing to promotion and publicity. Penny will also talk about the hottest releases and newest trends with special guest hosts. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world. We welcome Laura Holka as a regular guest to host "Coaches Corner" on the Publishing Insiders. Laura is a Producer & Media Coach (a Television veteran of over 25 years). Laura teaches the ABC's of media! Also, Jeniffer Thompson of MonkeyCMedia will be hosting Web Site WOW tips to help you learn the tricks of the trade for designing stellar web sites. Our show also features Paula Krapf - a veteran journalist and internet publicity guru.00:45:00Publishing InsidersnoPublishing,Book Marketing,Book Publicity,Author Web Sites,Internet MarketingThis week the Publishing Insiders welcomes Grael Norton! Grael Norton, a publishing consultant with Tucson-based Wheatmark, Inc., comes from a family of authhttp://www.blogtalkradio.com/thepublishinginsiders/2009/01/28/the-publishing-insiders-special-guest-sheri-mcconnellBookshttp://www.blogtalkradio.com/thepublishinginsiders/2009/01/28/the-publishing-insiders-special-guest-sheri-mcconnell/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2009/01/28/the-publishing-insiders-special-guest-sheri-mcconnellWed, 28 Jan 2009 00:00:00 GMTThe Publishing Insiders - Special Guest, Sheri McConnellPacked with insider scoop on everything publishing, host Penny C. Sansevieri discusses tips and strategies on topics ranging from marketing to promotion and publicity. Penny will also talk about the hottest releases and newest trends with special guest hosts. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world. We welcome Laura Holka as a regular guest to host "Coaches Corner" on the Publishing Insiders. Laura is a Producer & Media Coach (a Television veteran of over 25 years). Laura teaches the ABC's of media! Also, Jeniffer Thompson of MonkeyCMedia will be hosting Web Site WOW tips to help you learn the tricks of the trade for designing stellar web sites. Our show also features Paula Krapf - a veteran journalist and internet publicity guru. This week The Publishing Insiders welcome special guest Sheri McConnell. Sheri McConnell is the CEO of Sheri McConnell Companies, Inc. and the president and founder of five national and international associations, the National Association of Women Writers-NAWW, the International Association of Web Entrepreneurs-AWE, the Global Institute of Associations-GIA, the International Association of Online Business Managers-IAOBM, and the International Association of Millionaire Mom Entrepreneurs. Under the same corporate umbrella she is also the owner of two high-level product and consulting companies: Create Your Group and My Millionaire Friends. You can visit Sheri, access her free article archive, and find out more about all four of her companies at www.sherimcconnell.com. Sheri lives in San Antonio, Texas with her husband, their four children, a “weenie” dog, and two cats.00:45:00Publishing InsidersnoPublishing,Online Marketing,Web Sites,Branding,WritingPacked with insider scoop on everything publishing, host Penny C. Sansevieri discusses tips and strategies on topics ranging from marketing to promotion and pubhttp://www.blogtalkradio.com/thepublishinginsiders/2009/01/07/the-publishing-insiders-post-holiday-showBookshttp://www.blogtalkradio.com/thepublishinginsiders/2009/01/07/the-publishing-insiders-post-holiday-show/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2009/01/07/the-publishing-insiders-post-holiday-showWed, 07 Jan 2009 00:00:00 GMTThe Publishing Insiders - Post Holiday ShowPacked with insider scoop on everything publishing, host Penny C. Sansevieri discusses tips and strategies on topics ranging from marketing to promotion and publicity. Penny will also talk about the hottest releases and newest trends with special guest hosts. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world. We welcome Laura Holka as a regular guest to host "Coaches Corner" on the Publishing Insiders. Laura is a Producer & Media Coach (a Television veteran of over 25 years). Laura teaches the ABC's of media! Also, Jeniffer Thompson of MonkeyCMedia will be hosting Web Site WOW tips to help you learn the tricks of the trade for designing stellar web sites. Our show also features Paula Krapf - a veteran journalist and internet publicity guru.00:30:00Publishing InsidersnoPublishing,Publicity,Marketing,Media Training,Web Site DesignPacked with insider scoop on everything publishing, host Penny C. Sansevieri discusses tips and strategies on topics ranging from marketing to promotion and pubhttp://www.blogtalkradio.com/thepublishinginsiders/2008/12/17/the-publishing-insiders-special-guest-lori-perkins-of-ravenous-romanceBookshttp://www.blogtalkradio.com/thepublishinginsiders/2008/12/17/the-publishing-insiders-special-guest-lori-perkins-of-ravenous-romance/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2008/12/17/the-publishing-insiders-special-guest-lori-perkins-of-ravenous-romanceWed, 17 Dec 2008 00:00:00 GMTThe Publishing Insiders - Special Guest, Lori Perkins of Ravenous RomanceThis week The Publishing Insiders welcome Lori Perkins, the Editorial and Sub-rights director of Ravenous Romance (www.ravenousromance.com). Lori trained as a journalist in New York City, where she started her own neighborhood newspaper at 22. She sold that for $1 and became a literary agent, where she sold the books by her former reporters. Lori sold more than 2,000 books in her 20 years as a literary agent, and found she was selling a lot of books about sex in both nonfiction and fiction. She re-examined the erotica market a few years ago, and realized it had matured from the spank-me-baby books and was now a rich and varied field dominated by women writers. Packed with insider scoop on everything publishing, host Penny C. Sansevieri discusses tips and strategies on topics ranging from marketing to promotion and publicity. Penny will also talk about the hottest releases and newest trends with special guest hosts. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world. We welcome Laura Holka as a regular guest to host "Coaches Corner" on the Publishing Insiders. Laura is a Producer & Media Coach (a Television veteran of over 25 years). Laura teaches the ABC's of media! Also, Jeniffer Thompson of MonkeyCMedia will be hosting Web Site WOW tips to help you learn the tricks of the trade for designing stellar web sites. Our show also features Paula Krapf - a veteran journalist and internet publicity guru.00:45:00Publishing InsidersnoPublishing,Romance books,Book Marketing,Book Publicity,Internet MarketingThis week The Publishing Insiders welcome Lori Perkins, the Editorial and Sub-rights director of Ravenous Romance (www.ravenousromance.com). Lori trained as ahttp://www.blogtalkradio.com/thepublishinginsiders/2008/11/26/the-publishing-insiders-special-guests-authors-of-cooking-with-trader-joesBookshttp://www.blogtalkradio.com/thepublishinginsiders/2008/11/26/the-publishing-insiders-special-guests-authors-of-cooking-with-trader-joes/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2008/11/26/the-publishing-insiders-special-guests-authors-of-cooking-with-trader-joesWed, 26 Nov 2008 00:00:00 GMTThe Publishing Insiders - Special Guests, authors of Cooking with all things Trader Joe'sThis week we welcome special guests Deana Gunn and Wona Miniati, authors of Cooking with all things Trader Joe's Deana and Wona grew up in homes where cooking was all-important and meals were always shared at an inviting family table. They met while in college at MIT and immediately hit it off as great friends. Over the years, as their lives became more hectic juggling kids and full-time jobs, they discovered ways to become fast and efficient cooks. Rather than resort to fast-food or frozen dinners, they found that by using prepped ingredients at Trader Joe's, it suddenly became completely doable to eat homemade meals every day and throw dinner parties without breaking a sweat. Time and time again, as they shopped the aisles at Trader Joe’s, they overheard people saying, “What do you do with quinoa? How do I use tapenade? What goes in Curry Simmer Sauce?” Before they knew it, they had written a cookbook. As a two-woman show, Deana and Wona created, self-published, distributed, and promoted their cookbook. In 2008, they have sold over 35,000 copies. Packed with insider scoop on everything publishing, host Penny C. Sansevieri discusses tips and strategies on topics ranging from marketing to promotion and publicity. Penny will also talk about the hottest releases and newest trends with special guest hosts. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world. We welcome Laura Holka as a regular guest to host "Coaches Corner" on the Publishing Insiders. Laura is a Producer & Media Coach (a Television veteran of over 25 years). Laura teaches the ABC's of media! Also, Jeniffer Thompson of MonkeyCMedia will be hosting Web Site WOW tips to help you learn the tricks of the trade for designing stellar web sites. Our show also features Paula Krapf - a veteran journalist and internet publicity guru. 00:45:00Publishing InsidersnoBook Promotion,Self Publishing,Cooking,Book Marketing,PublishingThis week we welcome special guests Deana Gunn and Wona Miniati, authors of Cooking with all things Trader Joe's Deana and Wona grew up in homes where cookinhttp://www.blogtalkradio.com/thepublishinginsiders/2008/11/12/the-publishing-insiders-special-segment-with-guest-literary-agentsBookshttp://www.blogtalkradio.com/thepublishinginsiders/2008/11/12/the-publishing-insiders-special-segment-with-guest-literary-agents/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2008/11/12/the-publishing-insiders-special-segment-with-guest-literary-agentsWed, 12 Nov 2008 00:00:00 GMTThe Publishing Insiders - Special Segment with Guest Literary AgentsPacked with insider scoop on everything publishing, host Penny C. Sansevieri discusses tips and strategies on topics ranging from marketing to promotion and publicity. Penny will also talk about the hottest releases and newest trends with special guest hosts. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world. We welcome Laura Holka as a regular guest to host "Coaches Corner" on the Publishing Insiders. Laura is a Producer & Media Coach (a Television veteran of over 25 years). Laura teaches the ABC's of media! Also, Jeniffer Thompson of MonkeyCMedia will be hosting Web Site WOW tips to help you learn the tricks of the trade for designing stellar web sites. Our show also features Paula Krapf - a veteran journalist and internet publicity guru. This week's show is an "Agent Special" featuring literary Agents Rita Rosenkranz and Kirsten Manges. Rita Rosenkranz founded Rita Rosenkranz Literary Agency in 1990. Her adult non-fiction includes health, history, parenting, music, how-to, popular science, business, biography, sports, popular reference, cooking, spirituality, and general interest titles. Rita works with major publishing houses, as well as regional publishers that handle niche markets. She looks for projects that present familiar subjects freshly or lesser-known subjects presented commercially. Kirsten Manges Literary Agency is a full-service boutique that represents writers of high quality fiction and non-fiction, including narrative, memoir, history, popular science, sports writing, psychology, travel, food, health and the arts. Kirsten's nonfiction interests runs the gamut from humor to history. She is drawn to memoir, journalism, history, women's issues, multicultural books and virtually any intelligent writing on intriguing topics. She represents a number of scholars--lawyers, historians, sociologists, philosophers--who bring their expertise to books for the general00:45:00Publishing InsidersnoLiterary Agents,Book Marketing,Book Publicity,Publishing,BooksPacked with insider scoop on everything publishing, host Penny C. Sansevieri discusses tips and strategies on topics ranging from marketing to promotion and pubhttp://www.blogtalkradio.com/thepublishinginsiders/2008/10/28/the-publishing-insidersBookshttp://www.blogtalkradio.com/thepublishinginsiders/2008/10/28/the-publishing-insiders/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2008/10/28/the-publishing-insidersTue, 28 Oct 2008 23:00:00 GMTThe Publishing InsidersPacked with insider scoop on everything publishing, host Penny C. Sansevieri discusses tips and strategies on topics ranging from marketing to promotion and publicity. Penny will also talk about the hottest releases and newest trends with special guest hosts. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world. This week, we're adding 3 new guest hosts to the line up. Starting this week, we welcome Laura Holka as a regular guest to host "Coaches Corner" on the Publishing Insiders. Laura is a Producer & Media Coach (a Television veteran of over 25 years). Laura teaches the ABC's of media! Also this week, Jeniffer Thompson of MonkeyCMedia will be hosting Web Site WOW tips to help you learn the tricks of the trade for designing stellar web sites. Also new to the show, Paula Krapf - a veteran journalist and internet publicity guru!00:30:00Publishing InsidersnoBooks,Book Marketing,Book Publicity,PublishingPacked with insider scoop on everything publishing, host Penny C. Sansevieri discusses tips and strategies on topics ranging from marketing to promotion and pubhttp://www.blogtalkradio.com/thepublishinginsiders/2008/10/14/the-publishing-insiders-book-reviews-special-segmentBookshttp://www.blogtalkradio.com/thepublishinginsiders/2008/10/14/the-publishing-insiders-book-reviews-special-segment/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2008/10/14/the-publishing-insiders-book-reviews-special-segmentTue, 14 Oct 2008 23:00:00 GMTThe Publishing Insiders - Book Reviews Special Segment!Is getting your book reviewed even possible? With an ever shrinking window for getting book reviews, what does a new author have to do to get their book noticed? This show is dedicated to all things related to getting book reviews. We’ll interview some of the top book reviewers both online and off and get their insight and tips on what they need to see, what ignites their interest and how to separate your book from the pack. We’ll also talk to Author Marketing Experts’ own front-line person, our COO Paula Krapf who’s (almost) daily job it is to find reviews for our authors. She’ll share her secrets on how she does it and give you a few tips you can implement for your own campaigns.00:30:00Publishing InsidersnoBook Reviews,Book Marketing,Online Book Marketing,Online Publicity,Online Book ReviewsIs getting your book reviewed even possible? With an ever shrinking window for getting book reviews, what does a new author have to do to get their book nothttp://www.blogtalkradio.com/thepublishinginsiders/2008/10/07/the-publishing-insiders-guest-clint-greenleafBookshttp://www.blogtalkradio.com/thepublishinginsiders/2008/10/07/the-publishing-insiders-guest-clint-greenleaf/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2008/10/07/the-publishing-insiders-guest-clint-greenleafTue, 07 Oct 2008 23:00:00 GMTThe Publishing Insiders - Guest: Clint GreenleafPacked with insider scoop on everything publishing, host Penny C. Sansevieri will have prominent guests and co-hosts from across the publishing industry. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world. Clint started Greenleaf Book Group after writing and publishing two books, selling foreign publication rights, and securing a multibook contract with Adams Media. Since then, he has built the company into one of the industry’s leading book distributors. Greenleaf Book Group has represented more than 1,000 titles and is one of the fastest-growing companies in America. Clint speaks at conferences and seminars across the country and has been featured in the Wall Street Journal, Inc. magazine, and Entrepreneur, and he is a contributor to Inc.com and the Fox Business Channel.00:30:00Publishing InsidersnoBook Marketing,Book Publishing,Distribution,Publicity,Book SalesPacked with insider scoop on everything publishing, host Penny C. Sansevieri will have prominent guests and co-hosts from across the publishing industry. The Puhttp://www.blogtalkradio.com/thepublishinginsiders/2008/09/09/the-publishing-insidersBookshttp://www.blogtalkradio.com/thepublishinginsiders/2008/09/09/the-publishing-insiders/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2008/09/09/the-publishing-insidersTue, 09 Sep 2008 23:00:00 GMTThe Publishing InsidersToday's show will feature host Penny C Sansevieri speaking with Charlotte Cook, President and Publisher of KOMENAR Publishing, about the latest publishing trends! Charlotte Cook, President of KOMENAR Publishing, co-founded this mainstream house in 2005 to bring attention and opportunity to remarkable first-time novelists (literary mainstream, mystery, historical, adventure, etc.). Besides her business responsibilities, Charlotte serves as the publishing house’s acquisition and story editor. Writer’s Digest featured Charlotte and KOMENAR in the February 2008 “Ask The Pro” column, and Publishers Weekly published her piece “Two-Way Street” in the August 11, 2008, issue as the Soapbox commentary piece.00:30:00Publishing InsidersnoBook Publishing,Book Marketing,Book Publicity,Books,AuthorsToday's show will feature host Penny C Sansevieri speaking with Charlotte Cook, President and Publisher of KOMENAR Publishing, about the latest publishing trendhttp://www.blogtalkradio.com/thepublishinginsiders/2008/08/26/the-publishing-insiders-special-guest-laura-holkaBookshttp://www.blogtalkradio.com/thepublishinginsiders/2008/08/26/the-publishing-insiders-special-guest-laura-holka/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2008/08/26/the-publishing-insiders-special-guest-laura-holkaTue, 26 Aug 2008 23:00:00 GMTThe Publishing Insiders - Special Guest Laura HolkaOn this special Show, Penny Sansevieri hosts special guest, Laura Holka. Laura is a Producer & Media Coach (a Television veteran of over 25 years). Laura teaches the ABC's of media!00:30:00Publishing InsidersnoMedia Coach,Publicity,Marketing,Book Marketing,Author PublicityOn this special Show, Penny Sansevieri hosts special guest, Laura Holka. Laura is a Producer & Media Coach (a Television veteran of over 25 years). Laura teachehttp://www.blogtalkradio.com/thepublishinginsiders/2008/08/12/The-Publishing-InsidersBookshttp://www.blogtalkradio.com/thepublishinginsiders/2008/08/12/The-Publishing-Insiders/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2008/08/12/The-Publishing-InsidersTue, 12 Aug 2008 19:00:00 GMTThe Publishing InsidersPacked with insider scoop on everything publishing, hosts Penny C. Sansevieri and Jerry D. Simmons share a combined 40 years of experience to discuss tips and strategies on topics ranging from marketing to promotion and publicity. Our hosts will also talk about the hottest releases and newest trends. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world.00:30:00Publishing InsidersnoPublishing,Book Marketing,Book Publicity,Internet Publicity,Book NewsPacked with insider scoop on everything publishing, hosts Penny C. Sansevieri and Jerry D. Simmons share a combined 40 years of experience to discuss tips and shttp://www.blogtalkradio.com/thepublishinginsiders/2008/07/29/The-Publishing-InsidersBookshttp://www.blogtalkradio.com/thepublishinginsiders/2008/07/29/The-Publishing-Insiders/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2008/07/29/The-Publishing-InsidersTue, 29 Jul 2008 23:00:00 GMTThe Publishing InsidersPacked with insider scoop on everything publishing, hosts Penny C. Sansevieri and Jerry D. Simmons share a combined 40 years of experience to discuss tips and strategies on topics ranging from marketing to promotion and publicity. Our hosts will also talk about the hottest releases and newest trends. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world.00:30:00Publishing InsidersnoBook Publishing,Marketing Books,Publicity,Internet Publicity,Book NewsPacked with insider scoop on everything publishing, hosts Penny C. Sansevieri and Jerry D. Simmons share a combined 40 years of experience to discuss tips and shttp://www.blogtalkradio.com/thepublishinginsiders/2008/07/21/Insider-Secrets-to-Hit-the-Publishing-JackpotBookshttp://www.blogtalkradio.com/thepublishinginsiders/2008/07/21/Insider-Secrets-to-Hit-the-Publishing-Jackpot/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2008/07/21/Insider-Secrets-to-Hit-the-Publishing-JackpotMon, 21 Jul 2008 23:00:00 GMTInsider Secrets to Hit the Publishing JackpotAuthor Marketing Experts, Inc. hosts Jerry Simmons to present this limited-time class. This is a Publishing Insiders Special Broadcast! Here's some of what we'll cover: Selling more books: Your publishing direction...is it best to expand your list or sell more of what you publish? Branding: How to position yourself to be successful in a market dominated by corporate publishing. Title positioning: How to make your titles stand out. . .and more!01:00:00Publishing InsidersnoBook Publishing,Book Marketing,Book Distribution,Branding,Selling BooksAuthor Marketing Experts, Inc. hosts Jerry Simmons to present this limited-time class. This is a Publishing Insiders Special Broadcast! Here's some of what whttp://www.blogtalkradio.com/thepublishinginsiders/2008/07/15/The-Publishing-InsidersBookshttp://www.blogtalkradio.com/thepublishinginsiders/2008/07/15/The-Publishing-Insiders/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2008/07/15/The-Publishing-InsidersTue, 15 Jul 2008 23:00:00 GMTThe Publishing InsidersPacked with insider scoop on everything publishing, hosts Penny C. Sansevieri and Jerry D. Simmons share a combined 40 years of experience to discuss tips and strategies on topics ranging from marketing to promotion and publicity. Our hosts will also talk about the hottest releases and newest trends. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world.00:30:00Publishing InsidersnoBook Publishing,Marketing Books,Publicity,Internet Publicity,Book NewsPacked with insider scoop on everything publishing, hosts Penny C. Sansevieri and Jerry D. Simmons share a combined 40 years of experience to discuss tips and shttp://www.blogtalkradio.com/thepublishinginsiders/2008/07/01/The-Publishing-InsidersBookshttp://www.blogtalkradio.com/thepublishinginsiders/2008/07/01/The-Publishing-Insiders/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2008/07/01/The-Publishing-InsidersTue, 01 Jul 2008 23:00:00 GMTThe Publishing InsidersPacked with insider scoop on everything publishing, hosts Penny C. Sansevieri and Jerry D. Simmons share a combined 40 years of experience to discuss tips and strategies on topics ranging from marketing to promotion and publicity. Our hosts will also talk about the hottest releases and newest trends. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world.00:30:00Publishing InsidersnoPublishing,Book Marketing,Publicity,Book Publicity,Book NewsPacked with insider scoop on everything publishing, hosts Penny C. Sansevieri and Jerry D. Simmons share a combined 40 years of experience to discuss tips and shttp://www.blogtalkradio.com/thepublishinginsiders/2008/06/06/The-Publishing-InsidersBookshttp://www.blogtalkradio.com/thepublishinginsiders/2008/06/06/The-Publishing-Insiders/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2008/06/06/The-Publishing-InsidersFri, 06 Jun 2008 00:00:00 GMTThe Publishing InsidersPacked with insider scoop on everything publishing, hosts Penny C. Sansevieri and Jerry D. Simmons share a combined 40 years of experience to discuss tips and strategies on topics ranging from marketing to promotion and publicity. Our hosts will also talk about the hottest releases and newest trends. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world.00:30:00Publishing InsidersnoPublishing Books,Book Marketing,Selling Books,Book Publicity,Book NewsPacked with insider scoop on everything publishing, hosts Penny C. Sansevieri and Jerry D. Simmons share a combined 40 years of experience to discuss tips and shttp://www.blogtalkradio.com/thepublishinginsiders/2008/05/23/The-Publishing-InsidersBookshttp://www.blogtalkradio.com/thepublishinginsiders/2008/05/23/The-Publishing-Insiders/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2008/05/23/The-Publishing-InsidersFri, 23 May 2008 19:00:00 GMTThe Publishing Insiders - Special Segment!!Special Segment!! This week, The Publishing Insiders are hosting a special segment featuring Angela Hoy, Publisher of BookLocker and Publisher and Editor of WritersWeekly.com as well as Eric Kampmann, Founder President of Beaufort Books and CEO of Midpoint Trade Books. On this special show, we'll be talking with Angela about the Booklocker lawsuit against Amazon.com as well as discussing industry speculations on Amazon becoming a publisher, with both Eric and Angela.01:00:00Publishing InsidersnoAmazon,Amazon Lawsuit,Amazon Publishing,Amazoncom,Angela HoySpecial Segment!! This week, The Publishing Insiders are hosting a special segment featuring Angela Hoy, Publisher of BookLocker and Publisher and Editor of Wrihttp://www.blogtalkradio.com/thepublishinginsiders/2008/05/20/The-Publishing-InsidersBookshttp://www.blogtalkradio.com/thepublishinginsiders/2008/05/20/The-Publishing-Insiders/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2008/05/20/The-Publishing-InsidersTue, 20 May 2008 00:00:00 GMTThe Publishing InsidersPacked with insider scoop on everything publishing, hosts Penny C. Sansevieri and Jerry D. Simmons share a combined 40 years of experience to discuss tips and strategies on topics ranging from marketing to promotion and publicity. Our hosts will also talk about the hottest releases and newest trends. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world.00:30:00Publishing InsidersnoAuthor Marketing Exp,Author PR,Author Websites,Authors,Book MarketingPacked with insider scoop on everything publishing, hosts Penny C. Sansevieri and Jerry D. Simmons share a combined 40 years of experience to discuss tips and shttp://www.blogtalkradio.com/thepublishinginsiders/2008/05/06/the-publishing-insidersBookshttp://www.blogtalkradio.com/thepublishinginsiders/2008/05/06/the-publishing-insiders/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2008/05/06/the-publishing-insidersTue, 06 May 2008 23:00:00 GMTThe Publishing InsidersPacked with insider scoop on everything publishing, hosts Penny C. Sansevieri and Jerry D. Simmons share a combined 40 years of experience to discuss tips and strategies on topics ranging from marketing to promotion and publicity. Our hosts will also talk about the hottest releases and newest trends. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world.00:30:00Publishing InsidersnoAuthor Marketing Exp,Author PR,Author Websites,Authors,Book MarketingPacked with insider scoop on everything publishing, hosts Penny C. Sansevieri and Jerry D. Simmons share a combined 40 years of experience to discuss tips and shttp://www.blogtalkradio.com/thepublishinginsiders/2008/04/25/The-Publishing-InsidersBookshttp://www.blogtalkradio.com/thepublishinginsiders/2008/04/25/The-Publishing-Insiders/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2008/04/25/The-Publishing-InsidersFri, 25 Apr 2008 17:00:00 GMTThe Publishing InsidersPacked with insider scoop on everything publishing, hosts Penny C. Sansevieri and Jerry D. Simmons share a combined 40 years of experience to discuss tips and strategies on topics ranging from marketing to promotion and publicity. Our hosts will also talk about the hottest releases and newest trends. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world.00:30:00Publishing InsidersnoAuthor Marketing Exp,Author PR,Author Websites,Authors,Book MarketingPacked with insider scoop on everything publishing, hosts Penny C. Sansevieri and Jerry D. Simmons share a combined 40 years of experience to discuss tips and shttp://www.blogtalkradio.com/thepublishinginsiders/2008/04/04/the-publishing-insiders-1Bookshttp://www.blogtalkradio.com/thepublishinginsiders/2008/04/04/the-publishing-insiders-1/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2008/04/04/the-publishing-insiders-1Fri, 04 Apr 2008 17:00:00 GMTThe Publishing InsidersPacked with insider scoop on everything publishing, hosts Penny C. Sansevieri and Jerry D. Simmons share a combined 40 years of experience to discuss tips and strategies on topics ranging from marketing to promotion and publicity. Our hosts will also talk about the hottest releases and newest trends. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world.00:30:00Publishing InsidersnoAuthor Marketing Exp,Author PR,Author Websites,Authors,Book MarketingPacked with insider scoop on everything publishing, hosts Penny C. Sansevieri and Jerry D. Simmons share a combined 40 years of experience to discuss tips and shttp://www.blogtalkradio.com/thepublishinginsiders/2008/03/28/the-publishing-insiders-1Bookshttp://www.blogtalkradio.com/thepublishinginsiders/2008/03/28/the-publishing-insiders-1/#commentshttp://www.blogtalkradio.com/thepublishinginsiders/2008/03/28/the-publishing-insiders-1Fri, 28 Mar 2008 17:30:00 GMTThe Publishing InsidersPacked with insider scoop on everything publishing, hosts Penny C. Sansevieri and Jerry D. Simmons share a combined 40 years of experience to discuss tips and strategies on topics ranging from marketing to promotion and publicity. Our hosts will also talk about the hottest releases and newest trends. The Publishing Insiders will deal with the concerns of every writer as well as answer questions regarding anything in the book world.00:30:00Publishing InsidersnoAuthor Marketing Exp,Author PR,Author Websites,Authors,Book MarketingPacked with insider scoop on everything publishing, hosts Penny C. Sansevieri and Jerry D. Simmons share a combined 40 years of experience to discuss tips and s