Glenna Wiseman – Identity3

Glenna Wiseman has been in the solar industry for over 5 years as a marketing executive. Glenna was the Vice President of Marketing for HelioPower, which grew to be a U.S. Top 10 solar installation firm, before starting her marketing services firm, Identity3.  She has over a decade of experience in the residential construction and energy cost reduction industry. Currently she works with solar integrators, solar manufacturers, energy financing entities and energy efficiency projects to support their marketing and business building initiatives.

Glenna is a regular panelist with the popular #SolarChat Twitter bi-monthly series, that regularly trends on Twitter.  She participated as a featured panelist in the most recent #SolarChat, “Solar Marketing and Public Relations.” This Twitter chat session generated 2.5 million impressions on May 22, 2013.  For the session Glenna created a “PR Primer for Solar Panel Installers” which can be downloaded here: http://identity3.com/pr-primer-solar-panel-installers/. 

Glenna has created solar dedication events for educational, affordable housing clients and iconic brands including Porsche Cars North America, Bob’s Big Boy, Burbank, CA and Ronald McDonald House in San Diego, the first Ronald McDonald house charity to go solar.  “Help Your Client Tell Their Solar Story” – a guide to solar dedication events can be found here: http://identity3.com/tell-solar-story/. 

Glenna will bring her solar perspective and experience in the industry to our listeners and help solar panel installers with solar marketing tips.