Steve Cody, Founder and CEO of The Better Software Company, shares tech trends for the franchise industry. Steve has an incredible story from startup, to entrepreneur, to franchisor, to technology & software expert.
Steve sees a jump happening now in knowledge about technology by franchisors. Franchisors are looking for suppliers and partners who are not only solving current problems, but more importantly have a vision and roadmap for the future. He also discusses how the gig economy will change franchising and the suppliers who serve them.
Thanks to Social Joey and The Franchise Marketing Leadership Conference!