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Betsy Johnson of SwimZip Takes a Swim With the Sharks

  • Broadcast in Entrepreneur
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Betsy Johnson, co-founder of beach apparel line SwimZip, recently landed an appearance on ABC's Shark Tank and swam away with an investment from shark Lori Greiner of QVC. The apparel offers built-in UV protection.

Betsy talks about the inspiration behind SwimZip, what she and her co-founder brother did to launch the idea, what it's like behind the scenes at Shark Tank, and where the investment from Greiner will take the company.