EdNET Insider#1: The Buzz About Open Educational Resources (OER)

Late September in Baltimore at the EdNET* 2014 conference, hundreds of the education industry’s movers and shakers spent two days discussing trends, opportunites, and challenges that everyone who sells to schools is facing. This show is the first of a four-part series, the EdNET Insider. During program #1 host Glen McCandless and Saul Hafenbredl of C Blohm and Associates get the inside scoop from leaders who are shaping the school market right now. You’ll hear industry veterans Randy Wilhelm, Lee Wilson, Dan Caton, and George Warren provide valuable perspectives and sage advice for a big trend that caused a stir at EdNET – one that is affecting everyone: Open Educational Resources (OER) – that's free stuff being offered to schools.  Make no mistake, competing with free products and services is a reality, and having a sales and marketing strategy in response to this trend is essential for your survival. Listen up! 

*EdNET, EdNET Insight and the EdNET Conference are wholly owned  trademarks of MDR, a D&B Company., and are used with permission.