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TEI 119: The 17th Annual Product Management and Marketing Survey results

  • Broadcast in Business
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Global Product Management Talk is pleased to bring you the next episode of...

The Everyday Innovator with host Chad McAllister, PhD.

The podcast is all about helping people involved in innovation and managing products become more successful, grow their careers, and STANDOUT from their peers.

About the Episode: Are you like other product managers and innovators? Do you spend your time like most do? Are the challenges you encounter different from other product managers? These types of questions are explored each year in the Annual Product Management and Marketing Survey. I explored the results of last year’s survey on The Everyday Innovator, and it is time to do it again for the 2017 survey.

My guest is returning for a second time to tell us about the pulse of product management as indicated by the survey. She is Rebecca Kalogeris, Vice President of Marketing for Pragmatic Marketing. Before joining Pragmatic Marketing, Rebecca managed product management and marketing teams at a variety of software companies. Among her marketing responsibilities is pouring through the survey results of the annual study, so she is the perfect person to discuss the state of product management with.

In the interview, you’ll discover:

  1. Who do product managers tend to report to,
  2. How many product managers organizations generally have,
  3. The key challenges product managers face, and
  4. What would make product managers more effective.

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