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A "Comuniti" for Healthcare Professionals

  • Broadcast in Business
Pharmaguy

Pharmaguy

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Univadis in France Gets Social

Pharmaguy interviews Thibaud Guymard, Digital Marketing Manager at MSD France, who talks about Comuniti, a new online community that is part of MSD France's Univadis service exclusively for healthcare professionals.

Questions/Topics of Discussion

  • Give us a quick overview of Comuniti?
  • What's the "value proposition" for physicians and for MSD?
  • How is Comuniti integrated with the Univadis service? Will this kind of service be offered by Univadis in other countries?
  • What's the competition and how do you see Comuniti being unique?
  • Comuniti is in beta right now (as of Q4 2014). When will it be fully launched? Have you received any feedback from users that you can share with us?
  • What do you see in the future for Comuniti? For example, do you envision a mobile app version?

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