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At $1 trillion, the buying power of the African American community is tremendous! According to a study by Nielsen and the Black Press of America, black spending power is projected to increase to $1.3 trillion by 2017. With whom are we spending such money? Is the economic relationship reciprocal?
The report indicates 50 companies that have a solid track record of investment in our communities. Let’s talk about wiser ways to grow and spend our money in 2014.
Our guest for Monday’s HomeGirl CEO Radio Show is Cheryl Pearson-McNeil, Sr. VP of Public Affairs & Government Relations for Nielsen. Ms. Pearson-McNeil will share with our host, Ola Jackson; insights gained from the report on black spending habits and ways that we may spend our money more effectively moving forward.
Join us on the radio: Monday, December 23rd | 12:30PM | Audience Call In: (917) 889-8070 | Listen Online: http://www.blogtalkradio.com/onyxwoman/2013/12/23/talking-money-1-trillion-black-buying-power