It seems weird to start thinking about the holidays when it is still sunny and cool outside most peple say, but for ecommerce businesses holiday planning is happening earlier and earlier each year. After all, the competition is getting more and more fierce online, which means customers are becoming less loyal to brands and more loyal to user experience. No matter how strong you are as an organization, you are always one event away from being irrelevant. Customers want a relationship with the company they are buying from.
As we approach the final weeks before the Main Holiday of the year, we will hear tips & tricks on how to advertise yourself to get those customers to shop with you.
Hear from Dr. Michelle Post, SMS, Founder | CEO, The Post Institute: Center for Life-Long Learning,discuss the best ways to use Social Media during the Holiday Season.