Branding Definition: The marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products . An effective brand strategy gives you a major edge in increasingly competitive markets.
One of the best ways to articulate your skills, experience, knowledge, and overall worth in today's competitive job market is to create a personal brand that helps you stand out in the crowd. Spend some time thinking about what makes you different than your peers -- your strengths, your passions, and your goals.
This week on the Networking Diva Hour -How are YOU Branding your Business? with guest host:
Suzanne Tulien, founder of THE BRAND ASCENSION GROUP and author of The 6 Myths of Small Business Branding e-book, and co-author of BRAND DNA; Uncover Your Organization’s Genetic Code for Competitive Advantage, as well as a plethora of brand articles published on BrandChannel.com, eHotelier, Go-To-Market Strategies, Innova, and others.