Hello everyone! I'm Kathy Klotz-Guest, host of Jargonorrhea Live - A Viral Marketing Show, and CEO of marketing firm, Keeping it Human.
Selling requires a human touch. When we fail to understand clients' issues, make it about their human needs, get to the point, and overwhlem them with irrrelevant jargon-laden nonsense, we're DOA - in the dead zone, as sales expert Jill Konrath explains.
So how can we reach our audience in a way that is human, direct, and compelling in our sales touches? Best-selling author of SNAP Selling and Selling to Big Companies author Jill Konrath has a lot to say on this topic. Join us Thursday, November 15th for a great conversation!