Episode 40: Making More Money with PPOs

joy this episode where Jerry interviews his good friend and longtime ClearPath Society® Gold Member, Dr.
John Busby, about: Making More Money With PPOs. John and Jerry discuss how to turn PPO insurance
challenges into something exciting that we all care about: Profit!

Sharing what John does in this month’s audio, just a few years ago, would have gotten both he
and Jerry vilified, skewered even. Today however, PPOs are a mainstay in the dental business and escaping
them, hazardous. John has helped change that stereotype and proving the “gurus” completely wrong
by successfully running not one, but two very profitable dental practices with strong PPO participation.

There’s so much information in this audio, you should really listen more than just once! 

Additional topics we cover include:
• How To Communicate with PPOs
• Being a Comfortable Contrarian
• Clinical Skills Vs. Management Skills
• The Future of PPOs
• Knowing & Comparing the Correct Numbers
• Trends to Monitor
• And, much more.

In Episode 41 Jerry interviews Mr. David Harris about How to Avoid Embezzlement, stay tuned!