Jon Reiss, Author of "Think Outside The Box Office," on "Inside Urban Hollywood," Mon. June 21st

Named one of “10 Digital Directors to Watch” by Daily Variety, Jon Reiss is a critically acclaimed filmmaker who has produced and directed three feature films most recently Bomb It (Tribeca 2007) about graffiti, street art and the battle over visual public space throughout the world. Jon just published Think Outside the Box Office: The Ultimate Guide to Film Distribution in the Digital Era, the first step-by-step guide for filmmakers to distribute and market their films. The book was inspired by his experience releasing Bomb It with a hybrid strategy and the classes he teaches at Cal Arts. This Spring Reiss will be launching Think Outside the Box Office: The 2 Day Workshop which are an immersions into the nuts and bolts/step by step tools and techniques of today’s distribution and marketing landscape. IFP will be presenting a Reiss TOTBO Workshop in NYC (in conjunction with Shooting People). Other TOTBO Workshops are scheduled for London, Amsterdam, Boston, Melbourne, Sydney, Vancouver, San Francisco, Los Angeles, Perth, Adelaide with more on their way. Jon was recently brought on board the IFP Filmmaker Labs to help transform them into year long completion and distribution labs. He is also launching a distribution and marketing tools website for independent filmmakers at: www.ultimatefilmguides.com